Digital Economy (Web Economy, New Economy)
England > London
The table below looks at the prevalence of the term Digital Economy in contract job vacancies in London. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Digital Economy over the 6 months leading up to 2 June 2025, comparing them to the same period in the previous two years.
| 6 months to 2 Jun 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | - | 388 | 455 |
| Rank change year-on-year | - | +67 | +121 |
| Contract jobs citing Digital Economy | 0 | 5 | 32 |
| As % of all contract jobs advertised in London | - | 0.029% | 0.13% |
| As % of the General category | - | 0.046% | 0.20% |
| Number of daily rates quoted | 0 | 2 | 29 |
| 10th Percentile | - | £525 | £503 |
| 25th Percentile | - | £563 | £712 |
| Median daily rate (50th Percentile) | - | £675 | £745 |
| Median % change year-on-year | - | -9.40% | +14.62% |
| 75th Percentile | - | £788 | - |
| 90th Percentile | - | £825 | - |
| England median daily rate | - | £675 | £745 |
| % change year-on-year | - | -9.40% | +19.20% |
All General Skills
London
Digital Economy falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring common skills in London.
| Contract vacancies with a requirement for common skills | 8,229 | 10,976 | 16,115 |
| As % of all contract IT jobs advertised in London | 67.67% | 62.68% | 63.34% |
| Number of daily rates quoted | 5,492 | 7,837 | 11,748 |
| 10th Percentile | £347 | £335 | £375 |
| 25th Percentile | £435 | £450 | £475 |
| Median daily rate (50th Percentile) | £557 | £575 | £600 |
| Median % change year-on-year | -3.06% | -4.17% | +3.45% |
| 75th Percentile | £700 | £700 | £725 |
| 90th Percentile | £825 | £825 | £825 |
| England median daily rate | £525 | £535 | £550 |
| % change year-on-year | -1.87% | -2.73% | - |
| Number of hourly rates quoted | 149 | 242 | 200 |
| 10th Percentile | £15.84 | £16.00 | £16.13 |
| 25th Percentile | £24.66 | £18.25 | £20.86 |
| Median hourly rate | £34.00 | £30.00 | £30.00 |
| Median % change year-on-year | +13.33% | - | -15.49% |
| 75th Percentile | £50.50 | £48.44 | £52.75 |
| 90th Percentile | £63.35 | £65.90 | £70.00 |
| England median hourly rate | £27.97 | £30.44 | £31.92 |
| % change year-on-year | -8.10% | -4.65% | +48.47% |
Digital Economy
Job Vacancy Trend in London
Job postings citing Digital Economy as a proportion of all IT jobs advertised in London.
Digital Economy
Contractor Daily Rate Trend in London
3-month moving average daily rate quoted in jobs citing Digital Economy in London.