The following table provides summary statistics for contract job vacancies advertised in London with a requirement for Search Engine Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Search Engine Marketing over the 3 months to 26 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Search Engine Marketing
England / London
Rank 405 - 416
Rank change year-on-year - 0  
Contract jobs citing Search Engine Marketing 1 0 3
As % of all contract IT jobs advertised in London 0.005% - 0.014%
As % of the Processes & Methodologies category 0.006% - 0.017%
Number of daily rates quoted 1 0 2
Median daily rate £400 - £375
UK excluding London median daily rate £308 - -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - £14.00

Search Engine Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for process and methodology skills.

Contract Process & Methodology Skills
London
Contract job vacancies with a requirement for process and methodology skills 16395 18853 17384
As % of all contract IT job vacancies advertised in London 85.18% 85.15% 82.03%
Number of daily rates quoted 11793 13608 12215
Median daily rate £480 £475 £450
Median daily rate % change year-on-year +1.05% +5.55%  
90% offered a daily rate of more than £345 £325 £310
10% offered a daily rate of more than £650 £625 £615
UK excluding London median daily rate £410 £400 £398
% change year-on-year +2.50% +0.62%  
Number of hourly rates quoted 167 194 249
Median hourly rate £32.50 £22.50 £20.00
Median hourly rate % change year-on-year +44.44% +12.50%  
90% offered a hourly rate of more than £14.20 £12.50 £11.00
10% offered a hourly rate of more than £55.00 £52.50 £55.00
UK excluding London median hourly rate £36.00 £38.75 £30.00
% change year-on-year -7.09% +29.16%  

Search Engine Marketing
Job Vacancy Trend in London

The job posting trend of jobs advertised in London citing Search Engine Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Search Engine Marketing in London

Search Engine Marketing
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Search Engine Marketing in London.

Contractor daily rate trend for Search Engine Marketing in London

Search Engine Marketing
Top 30 Related IT Skills in London

For the 6 months to 26 March 2017, IT contractor jobs citing Search Engine Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Search Engine Marketing.

1 9 (100.00%) Marketing
2 6 (66.67%) Maven
2 6 (66.67%) Unit Testing
2 6 (66.67%) Talend Open Studio
2 6 (66.67%) Hadoop
2 6 (66.67%) Amazon AWS
2 6 (66.67%) Java
2 6 (66.67%) SQL
2 6 (66.67%) SQL Server
2 6 (66.67%) JUnit
2 6 (66.67%) Web Services
2 6 (66.67%) ETL
2 6 (66.67%) Microsoft
2 6 (66.67%) Teradata
2 6 (66.67%) Agile Software Development
2 6 (66.67%) TDD
2 6 (66.67%) Mockito
2 6 (66.67%) Apache Hive
2 6 (66.67%) NoSQL
2 6 (66.67%) MapReduce
2 6 (66.67%) Big Data
2 6 (66.67%) Talend
2 6 (66.67%) Apache Pig
2 6 (66.67%) Oozie
2 6 (66.67%) Cascading
2 6 (66.67%) Apache Spark
3 5 (55.56%) Relational Database
3 5 (55.56%) Git (software)
3 5 (55.56%) Linux
4 3 (33.33%) Advertising

Search Engine Marketing
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (66.67%) Apache Pig
1 6 (66.67%) Apache Spark
Cloud Services
1 6 (66.67%) Amazon AWS
2 2 (22.22%) AdWords
2 2 (22.22%) Google Analytics
Database & Business Intelligence
1 6 (66.67%) Apache Hive
1 6 (66.67%) Big Data
1 6 (66.67%) Hadoop
1 6 (66.67%) NoSQL
1 6 (66.67%) SQL Server
2 5 (55.56%) Relational Database
3 1 (11.11%) HBase
Development Applications
1 6 (66.67%) JUnit
1 6 (66.67%) Maven
1 6 (66.67%) Mockito
1 6 (66.67%) Talend Open Studio
2 5 (55.56%) Git (software)
General
1 9 (100.00%) Marketing
2 3 (33.33%) Advertising
Job Titles
1 6 (66.67%) Developer
2 4 (44.44%) ETL Developer
3 3 (33.33%) Hadoop Developer
3 3 (33.33%) Java Developer
3 3 (33.33%) Java Hadoop Developer
4 2 (22.22%) AdWords Manager
4 2 (22.22%) Campaign Manager
4 2 (22.22%) Contracts Manager
4 2 (22.22%) Web Manager
5 1 (11.11%) Analytics Manager
5 1 (11.11%) Apache Spark Developer
5 1 (11.11%) Big Data Developer
5 1 (11.11%) E-Commerce Manager
5 1 (11.11%) E-Commerce Marketing Manager
5 1 (11.11%) Java Scala Developer
5 1 (11.11%) Marketing Manager
5 1 (11.11%) Online Marketing Manager
5 1 (11.11%) Scala Developer
5 1 (11.11%) SEO Manager
5 1 (11.11%) Web Analytics Manager
Libraries, Frameworks & Software Standards
1 6 (66.67%) Cascading
1 6 (66.67%) Web Services
Miscellaneous
1 1 (11.11%) Analytical Skills
1 1 (11.11%) Computer Science
1 1 (11.11%) Social Media
Operating Systems
1 5 (55.56%) Linux
Processes & Methodologies
1 6 (66.67%) Agile Software Development
1 6 (66.67%) ETL
1 6 (66.67%) MapReduce
1 6 (66.67%) TDD
1 6 (66.67%) Unit Testing
2 3 (33.33%) Analytics
3 2 (22.22%) Online Marketing
3 2 (22.22%) SEO
3 2 (22.22%) Software Engineering
4 1 (11.11%) A/B Testing
4 1 (11.11%) Data Engineering
4 1 (11.11%) E-Commerce
4 1 (11.11%) Mobile Marketing
4 1 (11.11%) Programmatic Advertising
4 1 (11.11%) Web Analytics
Programming Languages
1 6 (66.67%) Java
1 6 (66.67%) SQL
2 1 (11.11%) Scala
Qualifications
1 1 (11.11%) Degree
Quality Assurance & Compliance
1 1 (11.11%) Actionable Recommendations
Systems Management
1 6 (66.67%) Oozie
Vendors
1 6 (66.67%) Microsoft
1 6 (66.67%) Talend
1 6 (66.67%) Teradata
2 2 (22.22%) Google
3 1 (11.11%) ClickTale
3 1 (11.11%) Crazy Egg