B2C (Business-to-Consumer)
North West > Merseyside
The table below provides summary statistics and contractor rates for jobs advertised in Merseyside requiring B2C skills. It covers contract job vacancies from the 6 months leading up to 13 December 2025, with comparisons to the same periods in the previous two years.
| 6 months to 13 Dec 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | - | - | 27 |
| Rank change year-on-year | - | - | +18 |
| Contract jobs citing B2C | 0 | 0 | 1 |
| As % of all contract jobs in Merseyside | - | - | 0.56% |
| As % of the Processes & Methodologies category | - | - | 0.64% |
| Number of daily rates quoted | 0 | 0 | 1 |
| Median daily rate (50th Percentile) | - | - | £350 |
| Median % change year-on-year | - | - | -46.15% |
| North West median daily rate | £393 | £450 | £525 |
| % change year-on-year | -12.67% | -14.29% | +7.69% |
All Process and Methodology Skills
Merseyside
B2C falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in Merseyside.
| Contract vacancies with a requirement for process or methodology skills | 225 | 171 | 156 |
| As % of all contract IT jobs advertised in Merseyside | 91.46% | 72.77% | 87.64% |
| Number of daily rates quoted | 125 | 83 | 79 |
| 10th Percentile | £129 | £149 | £219 |
| 25th Percentile | £151 | £188 | £325 |
| Median daily rate (50th Percentile) | £275 | £420 | £425 |
| Median % change year-on-year | -34.52% | -1.18% | -10.53% |
| 75th Percentile | £500 | £507 | £563 |
| 90th Percentile | £638 | £634 | £600 |
| North West median daily rate | £450 | £475 | £500 |
| % change year-on-year | -5.26% | -5.00% | - |
| Number of hourly rates quoted | 18 | 9 | 14 |
| 10th Percentile | £12.21 | £13.28 | £13.77 |
| 25th Percentile | £15.18 | £15.22 | £16.25 |
| Median hourly rate | £18.67 | £20.19 | £18.75 |
| Median % change year-on-year | -7.53% | +7.68% | +6.78% |
| 75th Percentile | £49.50 | £23.53 | £26.71 |
| 90th Percentile | £51.02 | £26.02 | £43.70 |
| North West median hourly rate | £29.60 | £32.50 | £35.50 |
| % change year-on-year | -8.92% | -8.45% | +46.15% |
B2C
Job Vacancy Trend in Merseyside
Historical trend showing the proportion of contract IT job postings citing B2C relative to all contract IT jobs advertised in Merseyside.
B2C
Daily Rate Trend in Merseyside
Contractor daily rate distribution trend for jobs in Merseyside citing B2C.
