The following table provides summary statistics for permanent job vacancies advertised in Merseyside with a requirement for B2C skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited B2C over the 3 months to 23 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
23 Mar 2017
Same period 2016 Same period 2015
B2C (Business-to-Consumer)
North West / Merseyside
Rank 59 - -
Rank change year-on-year - 0  
Permanent jobs citing B2C 3 0 0
As % of all permanent IT jobs advertised in Merseyside 0.53% - -
As % of the Processes & Methodologies category 0.59% - -
Number of salaries quoted 3 0 0
Median salary £27,000 - -
UK excluding London median salary £45,125 £52,500 £47,500
% change year-on-year -14.04% +10.52%  

B2C is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Merseyside with a requirement for process and methodology skills.

Process & Methodology Skills
Merseyside
Permanent job vacancies with a requirement for process and methodology skills 507 428 423
As % of all permanent IT job vacancies advertised in Merseyside 90.21% 87.89% 88.87%
Number of salaries quoted 410 352 333
Median salary £40,372 £40,000 £42,500
Median salary % change year-on-year +0.93% -5.88%  
90% offered a salary of more than £30,000 £30,000 £27,500
10% offered a salary of more than £62,500 £70,000 £60,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

B2C
Job Vacancy Trend in Merseyside

The job posting trend of jobs advertised in Merseyside citing B2C as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for B2C in Merseyside

B2C
Salary Trend in Merseyside

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C in Merseyside.

Salary trend for B2C in Merseyside

B2C
Job Locations in Merseyside

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing B2C within the Merseyside region over the 3 months to 23 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Liverpool - 2 £27,000 -
B2C
North West

B2C
Top 29 Related IT Skills in Merseyside

For the 6 months to 23 March 2017, IT jobs citing B2C also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Merseyside region with a requirement for B2C.

1 4 (100.00%) Marketing
2 3 (75.00%) B2B
3 2 (50.00%) Adobe
3 2 (50.00%) Photoshop
3 2 (50.00%) Adobe Illustrator
3 2 (50.00%) InDesign
3 2 (50.00%) Adobe Creative Suite
3 2 (50.00%) iPad
3 2 (50.00%) Adobe After Effects
3 2 (50.00%) CINEMA 4D
3 2 (50.00%) Graphic Design
4 1 (25.00%) Animation
4 1 (25.00%) Digital Marketing
4 1 (25.00%) Kanban
4 1 (25.00%) Web Development
4 1 (25.00%) Degree
4 1 (25.00%) Waterfall
4 1 (25.00%) User Experience
4 1 (25.00%) Resource Allocation
4 1 (25.00%) Agile Software Development
4 1 (25.00%) Java
4 1 (25.00%) PHP
4 1 (25.00%) Web Design
4 1 (25.00%) PRINCE2
4 1 (25.00%) E-Commerce
4 1 (25.00%) Business Intelligence
4 1 (25.00%) Project Management
4 1 (25.00%) Advertising
4 1 (25.00%) Scrum

B2C
Top Related IT Skills in Merseyside by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (50.00%) Adobe After Effects
1 2 (50.00%) Adobe Creative Suite
1 2 (50.00%) Adobe Illustrator
1 2 (50.00%) CINEMA 4D
1 2 (50.00%) InDesign
1 2 (50.00%) Photoshop
General
1 4 (100.00%) Marketing
2 1 (25.00%) Advertising
Job Titles
1 3 (75.00%) Designer
2 2 (50.00%) Graphic Designer
3 1 (25.00%) Digital Project Manager
3 1 (25.00%) Project Manager
3 1 (25.00%) Senior Designer
3 1 (25.00%) Senior Digital Project Manager
3 1 (25.00%) Senior Manager
3 1 (25.00%) Senior Project Manager
Miscellaneous
1 2 (50.00%) Graphic Design
1 2 (50.00%) iPad
2 1 (25.00%) Animation
2 1 (25.00%) User Experience
Processes & Methodologies
1 3 (75.00%) B2B
2 1 (25.00%) Agile Software Development
2 1 (25.00%) Business Intelligence
2 1 (25.00%) Digital Marketing
2 1 (25.00%) E-Commerce
2 1 (25.00%) Kanban
2 1 (25.00%) PRINCE2
2 1 (25.00%) Project Management
2 1 (25.00%) Resource Allocation
2 1 (25.00%) Scrum
2 1 (25.00%) Waterfall
2 1 (25.00%) Web Design
2 1 (25.00%) Web Development
Programming Languages
1 1 (25.00%) Java
1 1 (25.00%) PHP
Qualifications
1 1 (25.00%) Degree
Vendors
1 2 (50.00%) Adobe