Content Strategy Contracts in the Midlands

Content Strategy
England > Midlands

The table below provides summary statistics for contract job vacancies advertised in the Midlands requiring Content Strategy skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Content Strategy over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 108 131 159
Rank change year-on-year +23 +28 +49
Contract jobs citing Content Strategy 3 2 8
As % of all contract jobs advertised in the Midlands 0.16% 0.073% 0.23%
As % of the Processes & Methodologies category 0.18% 0.088% 0.26%
Number of daily rates quoted 3 2 7
10th Percentile £315 - £363
25th Percentile £318 £550 £491
Median daily rate (50th Percentile) £322 £600 £520
Median % change year-on-year -46.33% +15.38% +15.56%
75th Percentile £455 £650 £655
90th Percentile £534 - -
England median daily rate £520 £400 £500
% change year-on-year +30.00% -20.00% +17.65%

All Process and Methodology Skills
Midlands

Content Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the Midlands.

Contract vacancies with a requirement for process or methodology skills 1,676 2,266 3,045
As % of all contract IT jobs advertised in the Midlands 87.57% 82.19% 88.47%
Number of daily rates quoted 1,099 1,510 2,125
10th Percentile £200 £237 £250
25th Percentile £358 £356 £370
Median daily rate (50th Percentile) £475 £475 £495
Median % change year-on-year - -4.04% +4.21%
75th Percentile £575 £600 £588
90th Percentile £650 £700 £675
England median daily rate £525 £525 £550
% change year-on-year - -4.55% +2.33%
Number of hourly rates quoted 93 172 119
10th Percentile £12.62 £11.07 £11.96
25th Percentile £13.81 £13.81 £15.05
Median hourly rate £18.13 £19.00 £17.72
Median % change year-on-year -4.58% +7.22% +1.37%
75th Percentile £24.22 £35.00 £26.81
90th Percentile £36.55 £55.00 £55.50
England median hourly rate £29.07 £36.00 £37.50
% change year-on-year -19.25% -4.00% +53.06%

Content Strategy
Job Vacancy Trend in the Midlands

Job postings citing Content Strategy as a proportion of all IT jobs advertised in the Midlands.

Job vacancy trend for Content Strategy in the Midlands

Content Strategy
Contractor Daily Rate Trend in the Midlands

3-month moving average daily rate quoted in jobs citing Content Strategy in the Midlands.

Daily rate trend for Content Strategy in the Midlands

Content Strategy
Daily Rate Histogram in the Midlands

Daily rate distribution for jobs citing Content Strategy in the Midlands over the 6 months to 1 May 2025.

Daily rate histogram for Content Strategy in the Midlands

Content Strategy
Contract Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Content Strategy within the Midlands region over the 6 months to 1 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
East Midlands - 2 £318 - 4
West Midlands +13 1 £575 -4.17% 9
Content Strategy
England

Content Strategy
Co-occurring Skills and Capabilities in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (66.67%) Adobe XD
Cloud Services
1 2 (66.67%) Figma
General
1 1 (33.33%) Public Sector
Job Titles
1 3 (100.00%) Designer
1 3 (100.00%) UX Designer
2 2 (66.67%) UI Designer
2 2 (66.67%) UI/UX Designer
3 1 (33.33%) Junior
3 1 (33.33%) Junior Designer
3 1 (33.33%) Junior UI/UX Designer
3 1 (33.33%) Junior UX Designer
Libraries, Frameworks & Software Standards
1 2 (66.67%) CSS
1 2 (66.67%) HTML
Processes & Methodologies
1 3 (100.00%) Analytics
1 3 (100.00%) User Experience
1 3 (100.00%) User Research
1 3 (100.00%) UX Design
2 2 (66.67%) A/B Testing
2 2 (66.67%) Contextual Inquiry
2 2 (66.67%) Data Analysis
2 2 (66.67%) High-Fidelity Prototypes
2 2 (66.67%) Information Architecture
2 2 (66.67%) Interaction Design
2 2 (66.67%) Low-Fidelity Prototypes
2 2 (66.67%) Project Management
2 2 (66.67%) Prototyping
2 2 (66.67%) Typography
2 2 (66.67%) Usability Testing
2 2 (66.67%) User-Centered Design (UCD)
2 2 (66.67%) Web Accessibility
2 2 (66.67%) Web Development
2 2 (66.67%) Wireframes
3 1 (33.33%) Service Design
Programming Languages
1 2 (66.67%) JavaScript
Quality Assurance & Compliance
1 2 (66.67%) Accessibility
Vendors
1 2 (66.67%) Adobe