Period
to 13 December 2018

The following table provides summary statistics for contract job vacancies with a requirement for Mobile Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Mobile Marketing over the 6 months to 13 December 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Mobile Marketing
UK
6 months to
13 Dec 2018
Same period 2017 Same period 2016
Rank 900 887 884
Rank change year-on-year -13 -3 +38
Contract jobs citing Mobile Marketing 9 8 6
As % of all contract IT jobs advertised in the UK 0.009% 0.008% 0.006%
As % of the Processes & Methodologies category 0.010% 0.009% 0.007%
Number of daily rates quoted 7 6 4
UK median daily rate £373 £328 £263
Median daily rate % change year-on-year +13.74% +24.76% +16.67%
10th Percentile £308 £195 £250
90th Percentile £485 £463 £454
UK excluding London median daily rate £388 £328 £250
% change year-on-year +18.32% +31.00% +11.11%
Number of hourly rates quoted 0 0 0
UK median hourly rate - - -
UK excluding London median hourly rate - - -

Mobile Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Contract vacancies with a requirement for process or methodology skills 91,392 88,694 87,632
As % of all contract IT jobs advertised in the UK 86.72% 85.90% 85.35%
Number of daily rates quoted 60,516 59,163 57,746
UK median daily rate £463 £450 £425
Median daily rate % change year-on-year +2.78% +5.88% +2.41%
10th Percentile £300 £278 £263
90th Percentile £638 £638 £600
UK excluding London median daily rate £425 £400 £400
% change year-on-year +6.25% - +3.23%
Number of hourly rates quoted 2,345 2,083 2,479
UK median hourly rate £22.00 £24.00 £22.50
Median hourly rate % change year-on-year -8.33% +6.67% +2.27%
10th Percentile £11.18 £11.25 £11.05
90th Percentile £50.19 £49.24 £48.38
UK excluding London median hourly rate £20.62 £24.00 £22.50
% change year-on-year -14.07% +6.67% -1.45%

Mobile Marketing
Job Vacancy Trend

Job postings citing Mobile Marketing as a percentage of all IT jobs advertised.

Job vacancy trend for Mobile Marketing in the UK

Mobile Marketing
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Mobile Marketing.

Contractor daily rate trend for Mobile Marketing in the UK

Mobile Marketing
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Mobile Marketing over the 6 months to 13 December 2018.

Contractor daily rate histogram for Mobile Marketing in the UK

Mobile Marketing
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Mobile Marketing.

Contractor hourly rate trend for Mobile Marketing in the UK

Mobile Marketing
Top 8 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Mobile Marketing within the UK over the 6 months to 13 December 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -9 9 £373 +13.74% 3
UK excluding London -13 6 £388 +18.32% 2
London +15 3 £373 +16.41% 1
Midlands - 3 £475 -
West Midlands - 3 £475 -
Yorkshire - 2 £325 -
North of England - 2 £325 -
East of England +5 1 £300 -13.04%

For the 6 months to 13 December 2018, IT contractor jobs citing Mobile Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads with a requirement for Mobile Marketing.

1 9 (100.00%) Marketing
2 6 (66.67%) HTML
3 4 (44.44%) CSS
3 4 (44.44%) CRM
3 4 (44.44%) HTML5
3 4 (44.44%) Email Marketing
3 4 (44.44%) CSS3
4 3 (33.33%) Marketing Automation
4 3 (33.33%) Problem-Solving
4 3 (33.33%) User-Centered Design (UCD)
4 3 (33.33%) Analytics
4 3 (33.33%) User Experience
4 3 (33.33%) Analytical Skills
4 3 (33.33%) Web Usability
4 3 (33.33%) Social Media
4 3 (33.33%) IBM
4 3 (33.33%) Unica
4 3 (33.33%) Agile Software Development
4 3 (33.33%) SEO
5 2 (22.22%) Broadband
5 2 (22.22%) Migration
5 2 (22.22%) Adobe
5 2 (22.22%) Salesforce.com
5 2 (22.22%) Telecoms
5 2 (22.22%) Digital Marketing
5 2 (22.22%) Adobe Campaign
5 2 (22.22%) GitHub
5 2 (22.22%) Prototyping
5 2 (22.22%) Virtual Team Management
5 2 (22.22%) Virtual Team

Mobile Marketing
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 3 (33.33%) Unica
2 2 (22.22%) Adobe Campaign
Cloud Services
1 2 (22.22%) GitHub
2 1 (11.11%) Silverpop
Communications & Networking
1 2 (22.22%) Broadband
General
1 9 (100.00%) Marketing
2 2 (22.22%) Telecoms
3 1 (11.11%) Legal
3 1 (11.11%) Retail
Job Titles
1 7 (77.78%) Designer
2 4 (44.44%) Email Designer
3 3 (33.33%) Content Designer
3 3 (33.33%) Email Marketing Designer
4 2 (22.22%) Digital Content Designer
4 2 (22.22%) Digital Designer
4 2 (22.22%) Marketing Manager
4 2 (22.22%) Senior Manager
4 2 (22.22%) Senior Marketing Manager
5 1 (11.11%) Automation Designer
5 1 (11.11%) E-Commerce Designer
5 1 (11.11%) HTML CSS Designer
Libraries, Frameworks & Software Standards
1 6 (66.67%) HTML
2 4 (44.44%) CSS
2 4 (44.44%) CSS3
2 4 (44.44%) HTML5
Miscellaneous
1 3 (33.33%) Analytical Skills
1 3 (33.33%) Social Media
1 3 (33.33%) User Experience
2 2 (22.22%) Virtual Team
Processes & Methodologies
1 4 (44.44%) CRM
1 4 (44.44%) Email Marketing
2 3 (33.33%) Agile Software Development
2 3 (33.33%) Analytics
2 3 (33.33%) Marketing Automation
2 3 (33.33%) Problem-Solving
2 3 (33.33%) SEO
2 3 (33.33%) User-Centered Design (UCD)
2 3 (33.33%) Web Usability
3 2 (22.22%) Digital Marketing
3 2 (22.22%) Migration
3 2 (22.22%) Prototyping
3 2 (22.22%) Virtual Team Management
4 1 (11.11%) E-Commerce
Vendors
1 3 (33.33%) IBM
2 2 (22.22%) Adobe
2 2 (22.22%) Salesforce Marketing Cloud
2 2 (22.22%) Salesforce.com