The following table provides summary statistics for contract job vacancies with a requirement for Mobile Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Mobile Marketing over the 3 months to 27 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Mobile Marketing
UK
3 months to
27 Jun 2017
Same period 2016 Same period 2015
Rank 608 - 637
Rank change year-on-year - 0  
Contract jobs citing Mobile Marketing 2 0 5
As % of all contract IT jobs advertised in the UK 0.004% - 0.009%
As % of the Processes & Methodologies category 0.005% - 0.011%
Number of daily rates quoted 2 0 2
Median daily rate £331 - £225
UK excluding London median daily rate - - £225
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

Mobile Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process and methodology skills.

Contract Process & Methodology Skills
UK
Contract job vacancies with a requirement for process and methodology skills 39792 44999 44543
As % of all contract IT job vacancies advertised in the UK 84.45% 83.35% 80.76%
Number of daily rates quoted 25913 29844 28605
Median daily rate £450 £438 £413
Median daily rate % change year-on-year +2.85% +6.06%  
90% offered a daily rate of more than £313 £300 £285
10% offered a daily rate of more than £600 £600 £575
UK excluding London median daily rate £415 £400 £385
% change year-on-year +3.75% +3.89%  
Number of hourly rates quoted 1055 1094 1232
Median hourly rate £32.50 £28.00 £27.50
Median hourly rate % change year-on-year +16.07% +1.81%  
90% offered a hourly rate of more than £13.00 £12.58 £12.35
10% offered a hourly rate of more than £54.00 £48.00 £50.00
UK excluding London median hourly rate £34.00 £28.50 £30.00
% change year-on-year +19.29% -5.00%  

Mobile Marketing
Job Vacancy Trend

The job posting trend of jobs advertised citing Mobile Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Mobile Marketing in the UK

Mobile Marketing
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Mobile Marketing.

Contractor daily rate trend for Mobile Marketing in the UK

Mobile Marketing
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Mobile Marketing over the 3 months to 27 June 2017.

Contractor daily rate histogram for Mobile Marketing in the UK

Mobile Marketing
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Mobile Marketing.

Contractor hourly rate trend for Mobile Marketing in the UK

Mobile Marketing
Top 2 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Mobile Marketing within the UK over the 3 months to 27 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London - 2 £331 - 1
England - 2 £331 - 1

For the 6 months to 27 June 2017, IT contractor jobs citing Mobile Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Mobile Marketing.

1 12 (100.00%) Marketing
2 10 (83.33%) Digital Marketing
2 10 (83.33%) Analytics
3 6 (50.00%) Analytical Skills
4 5 (41.67%) Tableau
4 5 (41.67%) Mobile Optimisation
4 5 (41.67%) Marketing Automation
4 5 (41.67%) Personalization
4 5 (41.67%) SmartFocus
4 5 (41.67%) Workflow Management
4 5 (41.67%) Google
4 5 (41.67%) Google Analytics
4 5 (41.67%) HTML
4 5 (41.67%) CRM
4 5 (41.67%) SMS
4 5 (41.67%) Workflow
5 3 (25.00%) R
5 3 (25.00%) Python
5 3 (25.00%) E-Commerce
5 3 (25.00%) SQL
5 3 (25.00%) Advertising
6 2 (16.67%) Econometrics
6 2 (16.67%) PhD
6 2 (16.67%) Legal
6 2 (16.67%) SEO
6 2 (16.67%) Web Analytics
6 2 (16.67%) ClickTale
6 2 (16.67%) Marketing Analytics
6 2 (16.67%) Amazon AWS
6 2 (16.67%) Social Media

Mobile Marketing
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (8.33%) Elasticsearch
Cloud Services
1 5 (41.67%) Google Analytics
1 5 (41.67%) SmartFocus
2 2 (16.67%) Amazon AWS
3 1 (8.33%) Adobe Analytics
3 1 (8.33%) Cloud Computing
Communications & Networking
1 5 (41.67%) SMS
2 1 (8.33%) Internet
Database & Business Intelligence
1 2 (16.67%) Big Data
2 1 (8.33%) Amazon Redshift
2 1 (8.33%) Couchbase
2 1 (8.33%) Data Warehouse
2 1 (8.33%) NoSQL
2 1 (8.33%) Qlik Sense
2 1 (8.33%) QlikView
2 1 (8.33%) Redis
General
1 12 (100.00%) Marketing
2 3 (25.00%) Advertising
3 2 (16.67%) Legal
Job Titles
1 4 (33.33%) Digital Executive
1 4 (33.33%) Digital Marketing Executive
1 4 (33.33%) Marketing Executive
2 2 (16.67%) Analyst
2 2 (16.67%) Data Analyst
2 2 (16.67%) Data Scientist
2 2 (16.67%) Marketing Automation Executive
2 2 (16.67%) Marketing Manager
3 1 (8.33%) Contracts Manager
3 1 (8.33%) DevOps Engineer
3 1 (8.33%) E-Commerce Manager
3 1 (8.33%) Email Marketing Executive
3 1 (8.33%) Information Analyst
3 1 (8.33%) Junior
3 1 (8.33%) Junior Analyst
3 1 (8.33%) Junior Data Analyst
3 1 (8.33%) Junior Information Analyst
3 1 (8.33%) Marketing Analyst
3 1 (8.33%) Marketing Data Analyst
3 1 (8.33%) Online Marketing Manager
Libraries, Frameworks & Software Standards
1 5 (41.67%) HTML
2 1 (8.33%) Node.js
2 1 (8.33%) Web Services
Miscellaneous
1 6 (50.00%) Analytical Skills
2 2 (16.67%) Social Media
3 1 (8.33%) Computer Science
Operating Systems
1 1 (8.33%) Linux
Processes & Methodologies
1 10 (83.33%) Analytics
1 10 (83.33%) Digital Marketing
2 5 (41.67%) CRM
2 5 (41.67%) Marketing Automation
2 5 (41.67%) Mobile Optimisation
2 5 (41.67%) Personalization
2 5 (41.67%) Workflow
2 5 (41.67%) Workflow Management
3 3 (25.00%) E-Commerce
4 2 (16.67%) A/B Testing
4 2 (16.67%) Actionable Insight
4 2 (16.67%) Change Control
4 2 (16.67%) Econometrics
4 2 (16.67%) Economics
4 2 (16.67%) Email Marketing
4 2 (16.67%) Marketing Analytics
4 2 (16.67%) SEO
4 2 (16.67%) Statistics
4 2 (16.67%) Web Analytics
5 1 (8.33%) Data Strategy
Programming Languages
1 3 (25.00%) Python
1 3 (25.00%) R
1 3 (25.00%) SQL
Qualifications
1 2 (16.67%) PhD
Quality Assurance & Compliance
1 1 (8.33%) Actionable Recommendations
Vendors
1 5 (41.67%) Google
1 5 (41.67%) Tableau
2 2 (16.67%) ClickTale
2 2 (16.67%) Crazy Egg
3 1 (8.33%) Adobe