The median contractor rate for a Web Analytics Manager was £300 per day in advertised job vacancies during the 3 months to 28 June 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Web Analytics Manager
UK
3 months to
28 Jun 2017
Same period 2016 Same period 2015
Rank 602 649 638
Rank change year-on-year +47 -11  
Contract jobs requiring a Web Analytics Manager 8 2 7
As % of all contract IT jobs advertised in the UK 0.017% 0.004% 0.013%
As % of the Job Titles category 0.018% 0.004% 0.013%
Number of daily rates quoted 4 1 6
Median daily rate £300 £500 £313
Median daily rate % change year-on-year -40.00% +60.00%  
UK excluding London median daily rate £400 - -
Number of hourly rates quoted 4 0 0
Median hourly rate £51.75 - -
UK excluding London median hourly rate £51.75 - -

The next table is for comparison with the above and includes summary statistics for all job roles in contract job vacancies. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of contract jobs in our overall sample.

Contract IT Job Roles
UK
Contract job vacancies with a job title containing a recognized job role 44648 51085 52304
As % of all contract IT job vacancies advertised in the UK 94.78% 94.85% 94.84%
Number of daily rates quoted 28819 33278 32902
Median daily rate £438 £425 £400
Median daily rate % change year-on-year +2.94% +6.25%  
90% offered a daily rate of more than £275 £260 £245
10% offered a daily rate of more than £600 £600 £568
UK excluding London median daily rate £400 £400 £370
% change year-on-year - +8.10%  
Number of hourly rates quoted 1391 1532 1988
Median hourly rate £18.69 £17.50 £16.50
Median hourly rate % change year-on-year +6.80% +6.06%  
90% offered a hourly rate of more than £11.42 £11.00 £11.00
10% offered a hourly rate of more than £47.50 £43.50 £40.00
UK excluding London median hourly rate £17.50 £17.50 £16.14
% change year-on-year - +8.42%  

Web Analytics Manager
Job Vacancy Trend

The job posting trend of jobs advertised that featured Web Analytics Manager in the job title.

Job vacancy trend for Web Analytics Manager in the UK

Web Analytics Manager
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Web Analytics Manager.

Contractor daily rate trend for Web Analytics Manager in the UK

Web Analytics Manager
Top 6 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Web Analytics Manager within the UK over the 3 months to 28 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +43 8 £300 -40.00% 1
West Midlands - 5 £400 -
London +14 3 £300 -40.00%
Warwickshire - 3 - -
Leamington Spa - 2 - -
Coventry - 2 £400 -

Web Analytics Manager Skill Set
Top 20 Co-occurring IT Skills

For the 6 months to 28 June 2017, Web Analytics Manager contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads featuring Web Analytics Manager in the job title.

1 15 (100.00%) Web Analytics
1 15 (100.00%) Google
1 15 (100.00%) Analytics
2 10 (66.67%) Google Tag Manager
2 10 (66.67%) JavaScript
3 8 (53.33%) Google Analytics
4 7 (46.67%) jQuery
4 7 (46.67%) Marketing
4 7 (46.67%) Adobe
4 7 (46.67%) Adobe Campaign
4 7 (46.67%) Regular Expression
5 5 (33.33%) User Experience
5 5 (33.33%) Digital Analytics
5 5 (33.33%) Benchmarking
5 5 (33.33%) Coremetrics
6 4 (26.67%) Automotive
6 4 (26.67%) CRM
6 4 (26.67%) Actionable Insight
6 4 (26.67%) Business Forecasting
7 3 (20.00%) Data Transformation

Web Analytics Manager Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 7 (46.67%) Adobe Campaign
Cloud Services
1 10 (66.67%) Google Tag Manager
2 8 (53.33%) Google Analytics
General
1 7 (46.67%) Marketing
2 4 (26.67%) Automotive
Libraries, Frameworks & Software Standards
1 7 (46.67%) jQuery
1 7 (46.67%) Regular Expression
Miscellaneous
1 5 (33.33%) User Experience
Processes & Methodologies
1 15 (100.00%) Analytics
1 15 (100.00%) Web Analytics
2 5 (33.33%) Benchmarking
2 5 (33.33%) Digital Analytics
3 4 (26.67%) Actionable Insight
3 4 (26.67%) Business Forecasting
3 4 (26.67%) CRM
4 3 (20.00%) Data Transformation
Programming Languages
1 10 (66.67%) JavaScript
Vendors
1 15 (100.00%) Google
2 7 (46.67%) Adobe
3 5 (33.33%) Coremetrics