The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in Watford. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 3 months to 30 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
Hertfordshire / Watford
3 months to
30 Mar 2017
Same period 2016 Same period 2015
Rank 22 - 26
Rank change year-on-year - 0  
Contract jobs citing Social Media 1 0 2
As % of all contract IT jobs advertised in Watford 0.83% - 1.57%
As % of the Miscellaneous category 2.44% - 2.86%
Number of daily rates quoted 1 0 2
Median daily rate £110 - £220
UK excluding London median daily rate £325 £363 £330
% change year-on-year -10.34% +9.84%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £15.02 £15.00 £11.50
% change year-on-year +0.10% +30.43%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Watford with a requirement for generic IT skills.

Generic IT Skills
Watford
Contract job vacancies with a requirement for generic IT skills 41 28 70
As % of all contract IT job vacancies advertised in Watford 33.88% 29.17% 55.12%
Number of daily rates quoted 19 15 33
Median daily rate £325 £450 £381
Median daily rate % change year-on-year -27.77% +18.03%  
90% offered a daily rate of more than £115 £287 £225
10% offered a daily rate of more than £613 £550 £475
UK excluding London median daily rate £395 £375 £375
% change year-on-year +5.33% -  
Number of hourly rates quoted 3 0 3
Median hourly rate £11.33 - £13.75
UK excluding London median hourly rate £20.00 £25.50 £18.50
% change year-on-year -21.56% +37.83%  

Social Media
Job Vacancy Trend in Watford

The job posting trend of jobs advertised in Watford citing Social Media as a proportion of all contract or permanent IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in Watford

Social Media
Contractor Daily Rate Trend in Watford

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in Watford.

Contractor daily rate trend for Social Media in Watford

For the 6 months to 30 March 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Watford region with a requirement for Social Media.

1 2 (100.00%) HTML
1 2 (100.00%) CSS
2 1 (50.00%) SEO
2 1 (50.00%) Retail
2 1 (50.00%) Google
2 1 (50.00%) Pay per click
2 1 (50.00%) Marketing
2 1 (50.00%) Blog
2 1 (50.00%) Google Analytics
2 1 (50.00%) WordPress
2 1 (50.00%) Link Building
2 1 (50.00%) Analytics
2 1 (50.00%) Algorithms
2 1 (50.00%) Content Marketing

Social Media
Co-occurring IT Skills in Watford by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) WordPress
Cloud Services
1 1 (50.00%) Google Analytics
General
1 1 (50.00%) Marketing
1 1 (50.00%) Retail
Job Titles
1 1 (50.00%) Consultant
1 1 (50.00%) Content Editor
1 1 (50.00%) SEO Consultant
Libraries, Frameworks & Software Standards
1 2 (100.00%) CSS
1 2 (100.00%) HTML
Miscellaneous
1 1 (50.00%) Algorithms
1 1 (50.00%) Blog
Processes & Methodologies
1 1 (50.00%) Analytics
1 1 (50.00%) Content Marketing
1 1 (50.00%) Link Building
1 1 (50.00%) Pay per click
1 1 (50.00%) SEO
Vendors
1 1 (50.00%) Google