Social Media
Central London > West End of London
The table below looks at the prevalence of the term Social Media in contract job vacancies in West End of London. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 26 August 2025, comparing them to the same period in the previous two years.
6 months to 26 Aug 2025 |
Same period 2024 | Same period 2023 | |
---|---|---|---|
Rank | - | 11 | 21 |
Rank change year-on-year | - | +10 | +1 |
DemandTrendContract jobs citing Social Media | 0 | 1 | 2 |
As % of all contract jobs advertised in West End of London | - | 1.69% | 2.06% |
As % of the Miscellaneous category | - | 5.26% | 4.65% |
Number of daily rates quoted | 0 | 1 | 2 |
10th Percentile | - | - | £244 |
25th Percentile | - | £248 | £271 |
Median daily rate (50th Percentile) | - | £265 | £335 |
Median % change year-on-year | - | -20.90% | -44.17% |
75th Percentile | - | £283 | £391 |
90th Percentile | - | - | £415 |
Central London median daily rate | £578 | £225 | £379 |
% change year-on-year | +156.78% | -40.59% | -22.31% |
All Generic Skills
West End of London
Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in West End of London.
DemandTrendContract vacancies with a requirement for generic IT skills | 17 | 19 | 43 |
As % of all contract IT jobs advertised in West End of London | 39.53% | 32.20% | 44.33% |
Number of daily rates quoted | 16 | 12 | 31 |
10th Percentile | £253 | £268 | £410 |
25th Percentile | £281 | £459 | £495 |
Median daily rate (50th Percentile) | £525 | £511 | £538 |
Median % change year-on-year | +2.69% | -4.88% | -0.46% |
75th Percentile | £675 | £564 | £638 |
90th Percentile | £763 | £634 | £688 |
Central London median daily rate | £600 | £589 | £600 |
% change year-on-year | +1.82% | -1.79% | +4.35% |
Number of hourly rates quoted | 1 | 1 | 0 |
10th Percentile | - | - | - |
25th Percentile | £25.04 | £25.40 | - |
Median hourly rate | £25.08 | £25.79 | - |
Median % change year-on-year | -2.77% | - | - |
75th Percentile | £25.11 | £26.19 | - |
90th Percentile | - | - | - |
Central London median hourly rate | £26.98 | £25.79 | £35.00 |
% change year-on-year | +4.59% | -26.31% | -28.57% |
Social Media
Job Vacancy Trend in West End of London
Job postings citing Social Media as a proportion of all IT jobs advertised in West End of London.

Social Media
Daily Rate Trend in West End of London
Contractor daily rate distribution trend for jobs in West End of London citing Social Media.
