Persona Development
UK > Work from Home
The table below provides summary statistics and contractor rates for remote or hybrid contract work requiring Persona Development skills. It covers vacancies from the 6 months leading up to 26 September 2025, with comparisons to the same periods in the previous two years.
| 6 months to 26 Sep 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | - | - | 414 |
| Rank change year-on-year | - | - | +176 |
| Contract jobs citing Persona Development | 0 | 0 | 2 |
| As % of all contract jobs with a WFH option | - | - | 0.010% |
| As % of the Processes & Methodologies category | - | - | 0.011% |
| Number of daily rates quoted | 0 | 0 | 0 |
| Median daily rate (50th Percentile) | - | - | - |
| UK median daily rate | £475 | £700 | £550 |
| % change year-on-year | -32.14% | +27.27% | -15.38% |
All Process and Methodology Skills
Work from Home
Persona Development falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring process or methodology skills.
| Contract vacancies with a requirement for process or methodology skills | 9,022 | 11,103 | 17,907 |
| As % of all contract jobs with a WFH option | 92.21% | 88.01% | 89.43% |
| Number of daily rates quoted | 6,003 | 7,038 | 12,625 |
| 10th Percentile | £325 | £325 | £350 |
| 25th Percentile | £413 | £425 | £431 |
| Median daily rate (50th Percentile) | £510 | £525 | £535 |
| Median % change year-on-year | -2.86% | -1.87% | -2.73% |
| 75th Percentile | £625 | £638 | £650 |
| 90th Percentile | £738 | £750 | £745 |
| UK median daily rate | £500 | £525 | £540 |
| % change year-on-year | -4.76% | -2.78% | -1.82% |
| Number of hourly rates quoted | 275 | 279 | 424 |
| 10th Percentile | £12.77 | £19.53 | £17.75 |
| 25th Percentile | £20.50 | £30.63 | £25.99 |
| Median hourly rate | £36.00 | £43.00 | £52.50 |
| Median % change year-on-year | -16.28% | -18.10% | +5.00% |
| 75th Percentile | £65.00 | £67.50 | £70.00 |
| 90th Percentile | £68.00 | £75.00 | £82.50 |
| UK median hourly rate | £25.15 | £42.50 | £42.50 |
| % change year-on-year | -40.82% | - | +47.06% |
Persona Development
Trend for Jobs with a WFH Option
Job vacancies with remote working options citing Persona Development as a proportion of all IT jobs advertised.
Persona Development
Daily Rate Trend for Jobs with Hybrid Work Options
Contractor daily rate distribution trend for jobs with remote work options citing Persona Development.
