Senior Paid Search Manager
- Location
- Greater London, England, United Kingdom
forecasting using Tableau and in-platform reporting Monitor Google best practices, market insights, platform changes, new features, and innovations Maintain practical knowledge of AI in search engine marketing, generative AI features, algorithmic updates, and LLM-driven search behaviours Mentor junior colleagues, share learnings, and provide constructive feedback on paid search … Agency Management Hard Skills Paid Search Strategy Keyword Strategy Ad Copy Testing Audience Targeting Conversion Tracking Performance Analysis E-Commerce Stack Analysis Budget Management AI in Search Engine Marketing Privacy and Consent Navigation Soft Skills Proactive Approach Structured Planning Organizational Skills Curiosity Adaptability Industry Keywords CAC LTV Retention Costs ...