channels. The Adobe capability is a suite of Marketing Technology tools with two main elements, Adobe CDP and Campaign. CDP will be used as the master for all our B2C customer data. It will unify cross-channel data and bring together various online and offline data sources, managing customer consent to create a real time single customer view. Adobe … D365 Customer Engagement will also manage customer interactions and relationships, acting as the master for all B2B customer data for the purpose of prospect, lead and customer management, hold B2C customer records and associated interactions with BHF. It will also provide a unified platform for Customer Services to deliver more personalised experiences for customers, and be an essential component More ❯
extraction processes. Work with marketing and BIS to improve segmentation and targeting from CRM to optimise business activities. 2. Maintain operational and technical processes that support B2C payment processing, customer onboarding and product fulfilment. Coordinate changes toBusiness and Operational Support (BOS) systems linked to implementation of Microsoft Wave releases, CRM upgrades, product testing More ❯
or related field. 2+ years of experience in crafting and executing social media content for clients. Demonstrated ability to thrive in a fast-paced environment. Proficiency in executing B2C/B2B content across diverse social media platforms. Exceptional attention to detail and ability to understand and execute marketing briefs accurately. Strong organisational and planning skills. Fluency in More ❯
with Adobe Campaign to a highly proficient level. Proven experience in creating and deploying Adobe Campaign activity - Adobe Campaign & Analytics. Track record of performance and delivery in a B2C marketing role. Proven ability to work with new and emerging technologies to deliver change and improvement. Self-sufficient and able to work independently at a pace A More ❯
Hammersmith, England, United Kingdom Hybrid / WFH Options
3Search
to deliver seamless, sustainable solutions. The Role You will be taking ownership of CRM strategy across the UK and EU markets, drive key conversion and lifecycle campaigns for B2C & B2B. You will focus on personalising customer interactions, enhancing segmentation, and optimising CRM touchpoints across multiple channels to elevate customer experience and retention. Essential Skills CRM experience in B2CMore ❯