2 of 2 Customer Segmentation Jobs in Reading

Insight Analyst Do you have a passion for transforming data into actionable insights? Does continuous improvement drive you? We are seeking an Insight Analyst to provide comprehensive business, customer and operational intelligence for our client. You will conduct customer segmentation studies and undertake detailed analytical projects to enhance service delivery and maintain a customer-centric approach. … You will become part of a 15-strong analytics team that delivers performance reporting, customer intelligence, business analysis and research services. This 12-month fixed-term position requires substantial experience in insight generation and data analytics. You must demonstrate proficiency in applying analytical methodologies and processing complex datasets. Strong analytical thinking and superior written and verbal communication abilities are More ❯

The Skills/Requirement Needed to Succeed: This role demands a scrappy, hands-on professional who can craft and execute end-to-end strategies, deeply engaging with the full customer journey to maximize conversion, engagement, retention, and lifetime value (LTV). This high-visibility position reports directly to the Vice President of Marketing and will work closely with key … is ideal. Core Competencies: A well-rounded skill set that blends technical, creative, and analytical strengths. Expertise in creating targeted LTV-driven marketing campaigns that resonate with all unique customer segments. Hands-On Approach: A leader who actively participates in campaign development and does not solely delegate tasks, ensuring strategy execution aligns with high standards. Technical Expertise: Proficiency in … lifecycle marketing technologies like Braze and Validity Software, plus experience in customer segmentation and personalization. People Leadership: The incumbent must have 5+ years of experience in people leadership and building and scaling teams within similar corporate environments. Technology, data, and creativity: Proven skills building out creative campaigns that are data-fueled and enhanced with key technology partnerships. Metrics More ❯