Subscription Analytics Manager
- Hiring Organisation
- dmg media
- Location
- City of London, Greater London, UK
will define and maintain reports to track key performance indicators (KPIs), build advanced customer segmentation models, and leverage predictive analytics to enhance business decision-making and identifying key insights to help identify audience opportunities for prospecting. Main Responsibilities Lead data analysis initiatives across the subscriber lifecycle, from acquisition … risk and customer behaviour, leveraging data science techniques. Collaborate with cross-functional teams , including marketing, finance, product and editorial, to ensure data-driven decision-making aligns with business objectives. Deliver actionable recommendations to optimise marketing spend, customer acquisition, product initiatives and retention strategies. Responsible for innovating ...