Head of Direct Marketing & CRM
- Location
- Greater London, England, United Kingdom
target the right customer, with the right offer, at the right moment. You’ll be equally at home briefing a creative and writing the SQL: someone who can scale the channel rapidly, but sustainably, anchored to our LTV data rather than raw volume.This is a rare hybrid role. … years owning a channel or function end-to-end* Hands-on with data: you personally build response/propensity models and write the SQL/Python to source, clean and join the data behind them* Track record scaling a measurable acquisition or retention channel with real commercial impact ...