Head of DTC
- Location
- Brentford, England, United Kingdom
priority channel for Aromatherapy Associates and we require accelerated growth plans over the next 3 years. Key Responsibilities: TEAM LEADERSHIP & LINE MANAGEMENT Ensuring that all Aromatherapy cultural values are met by all team members Managing performance of all team members effectively Ensuring all team members have regular 121s … pure player pricing/promos insights & timings NPD Forecasting Ecommerce, CRM and CRO Provide oversight and support across: Website UX & conversion (Shopify) CRM (email, SMS, loyalty) Product set up & stock mgt Technical capability improvements Creative, Social, Content Work in partnership with the Brand team to deliver: Organic & social commerce ...