Marketing Job Trends in Belfast

Marketing
County Antrim > Belfast

The table below looks at the prevalence of the term Marketing in permanent job vacancies in Belfast. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 18 December 2025, comparing them to the same period in the previous two years.

6 months to
18 Dec 2025
Same period 2024 Same period 2023
Rank 28 37 35
Rank change year-on-year +9 -2 +22
Permanent jobs citing Marketing 9 13 2
As % of all permanent jobs in Belfast 2.68% 4.05% 0.91%
As % of the General category 5.42% 6.22% 1.32%
Number of salaries quoted 3 10 2
10th Percentile - £37,550 -
25th Percentile £42,500 £38,000 £33,500
Median annual salary (50th Percentile) £45,000 £52,500 £35,000
Median % change year-on-year -14.29% +50.00% -30.00%
75th Percentile £47,500 £53,750 £36,500
90th Percentile - - -
County Antrim median annual salary £45,000 £52,500 £35,000
% change year-on-year -14.29% +50.00% -30.00%

All General Skills
Belfast

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Belfast.

Permanent vacancies with a requirement for common skills 166 209 152
As % of all permanent jobs advertised in Belfast 49.40% 65.11% 69.09%
Number of salaries quoted 86 77 103
10th Percentile £30,000 £38,000 £31,250
25th Percentile £35,000 £47,500 £36,250
Median annual salary (50th Percentile) £45,000 £60,000 £55,000
Median % change year-on-year -25.00% +9.09% +10.00%
75th Percentile £70,000 £90,000 £70,500
90th Percentile £85,000 £95,000 £82,014
County Antrim median annual salary £45,000 £60,000 £50,000
% change year-on-year -25.00% +20.00% -

Marketing
Job Vacancy Trend in Belfast

Historical trend showing the proportion of permanent IT job postings citing Marketing relative to all permanent IT jobs advertised in Belfast.

Marketing job vacancy trend in Belfast

Marketing
Salary Trend in Belfast

Salary distribution trend for jobs in Belfast citing Marketing.

Salary distribution trend for jobs in Belfast citing Marketing

Marketing
Co-Occurring Skills & Capabilities in Belfast by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (22.22%) CICS
Cloud Services
1 3 (33.33%) Google Ads
2 1 (11.11%) AWS
2 1 (11.11%) Azure
2 1 (11.11%) GCP
Database & Business Intelligence
1 2 (22.22%) DB2
General
1 3 (33.33%) Advertising
1 3 (33.33%) Legal
2 2 (22.22%) Finance
Job Titles
1 3 (33.33%) Digital Marketing Manager
1 3 (33.33%) Marketing Manager
1 3 (33.33%) Product Manager
1 3 (33.33%) Sales Manager
2 2 (22.22%) Digital Product Manager
3 1 (11.11%) Senior
3 1 (11.11%) Senior Manager
3 1 (11.11%) Senior Product Manager
3 1 (11.11%) Senior Technical Manager
3 1 (11.11%) Technical Manager
3 1 (11.11%) Technical Product Manager
Miscellaneous
1 2 (22.22%) Mainframe
1 2 (22.22%) VSAM
Operating Systems
1 2 (22.22%) zOS
Processes & Methodologies
1 8 (88.89%) Digital Marketing
2 3 (33.33%) Agile
2 3 (33.33%) AI
2 3 (33.33%) Analytics
2 3 (33.33%) B2B
2 3 (33.33%) B2B Marketing
2 3 (33.33%) Copywriting
2 3 (33.33%) E-Commerce
2 3 (33.33%) Machine Learning
2 3 (33.33%) Marketing Strategy
2 3 (33.33%) Performance Metrics
2 3 (33.33%) Product Management
2 3 (33.33%) SEO
2 3 (33.33%) Telematics
2 3 (33.33%) User Experience
3 2 (22.22%) Backlog Management
3 2 (22.22%) Capacity Planning
3 2 (22.22%) Data-Driven Decision Making
3 2 (22.22%) Decision-Making
3 2 (22.22%) Performance Tuning
Programming Languages
1 2 (22.22%) COBOL
1 2 (22.22%) JCL
System Software
1 2 (22.22%) RACF
Systems Management
1 2 (22.22%) Microsoft Data Protection Manager
Vendors
1 3 (33.33%) Google