Period
to 24 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Birmingham with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Web Analytics
West Midlands > Birmingham
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 186 207 -
Rank change year-on-year +21 - +192
Permanent jobs citing Web Analytics 6 5 0
As % of all permanent IT jobs advertised in Birmingham 0.16% 0.11% -
As % of the Processes & Methodologies category 0.17% 0.12% -
Number of salaries quoted 6 9 0
Birmingham median annual salary £29,250 £35,000 -
Median salary % change year-on-year -16.43% - -
West Midlands median annual salary £28,000 £35,000 £42,500
% change year-on-year -20.00% -17.65% +21.43%

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Birmingham with a requirement for process or methodology skills.

All Process and Methodology Skills
Birmingham
Permanent vacancies with a requirement for process or methodology skills 3474 4223 3439
As % of all permanent IT jobs advertised in Birmingham 90.19% 89.17% 86.93%
Number of salaries quoted 2721 3084 2892
Birmingham median annual salary £45,000 £42,500 £42,500
Median salary % change year-on-year +5.88% - -5.56%
10th Percentile £26,250 £26,250 £26,250
90th Percentile £67,500 £67,500 £68,750
West Midlands median annual salary £40,000 £40,000 £40,000

Web Analytics
Job Vacancy Trend in Birmingham

Job postings citing Web Analytics as a percentage of all IT jobs advertised in Birmingham.

Job vacancy trend for Web Analytics in Birmingham

Web Analytics
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics in Birmingham.

Salary trend for Web Analytics in Birmingham

Web Analytics
Salary Histogram in Birmingham

The salary distribution of IT jobs citing Web Analytics in Birmingham over the 6 months to 24 November 2017.

Salary histogram for Web Analytics in Birmingham

For the 6 months to 24 November 2017, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Birmingham region with a requirement for Web Analytics.

1 6 (100.00%) Marketing
1 6 (100.00%) Analytics
2 4 (66.67%) Google Analytics
2 4 (66.67%) Search Engine Marketing
2 4 (66.67%) AdWords
2 4 (66.67%) Google
3 3 (50.00%) Pay per click
3 3 (50.00%) Microsoft PowerPoint
3 3 (50.00%) Yahoo!
3 3 (50.00%) Degree
3 3 (50.00%) Microsoft Excel
3 3 (50.00%) Business Intelligence
3 3 (50.00%) B2B
3 3 (50.00%) Internet
3 3 (50.00%) HTML
3 3 (50.00%) CSS
3 3 (50.00%) Creative Thinking
3 3 (50.00%) Fintech
3 3 (50.00%) Internet Marketing
3 3 (50.00%) HTML5
4 2 (33.33%) REST
4 2 (33.33%) Grunt
4 2 (33.33%) OO PHP
4 2 (33.33%) gulp
4 2 (33.33%) Credit Risk
4 2 (33.33%) FMCG
4 2 (33.33%) Git (software)
4 2 (33.33%) Big Data
4 2 (33.33%) Business Analytics
4 2 (33.33%) Semantic HTML

Web Analytics
Co-occurring IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (33.33%) CMS
Applications
1 3 (50.00%) Microsoft Excel
1 3 (50.00%) Microsoft PowerPoint
Business Applications
1 2 (33.33%) WebTrends
Cloud Services
1 4 (66.67%) AdWords
1 4 (66.67%) Google Analytics
Communications & Networking
1 3 (50.00%) Internet
Database & Business Intelligence
1 2 (33.33%) Big Data
1 2 (33.33%) MySQL
Development Applications
1 2 (33.33%) Git (software)
1 2 (33.33%) Grunt
1 2 (33.33%) gulp
1 2 (33.33%) Subversion
General
1 6 (100.00%) Marketing
2 1 (16.67%) Games
2 1 (16.67%) Mandarin Language
Job Titles
1 3 (50.00%) PPC Manager
2 2 (33.33%) Developer
2 2 (33.33%) HTML Developer
2 2 (33.33%) MySQL Developer
2 2 (33.33%) PHP Developer
2 2 (33.33%) PHP MySQL Developer
2 2 (33.33%) PHP Web Developer
2 2 (33.33%) SQL Developer
2 2 (33.33%) Web Developer
3 1 (16.67%) Marketing Executive
3 1 (16.67%) Search Marketing Executive
3 1 (16.67%) SEO Executive
Libraries, Frameworks & Software Standards
1 3 (50.00%) CSS
1 3 (50.00%) HTML
1 3 (50.00%) HTML5
2 2 (33.33%) Ajax
2 2 (33.33%) REST
2 2 (33.33%) Semantic HTML
2 2 (33.33%) XHTML
3 1 (16.67%) CSS3
Miscellaneous
1 3 (50.00%) Fintech
2 2 (33.33%) Credit Risk
2 2 (33.33%) FMCG
3 1 (16.67%) BBC
Processes & Methodologies
1 6 (100.00%) Analytics
2 4 (66.67%) Search Engine Marketing
3 3 (50.00%) B2B
3 3 (50.00%) Business Intelligence
3 3 (50.00%) Creative Thinking
3 3 (50.00%) Internet Marketing
3 3 (50.00%) Pay per click
4 2 (33.33%) Adaptive Web Design
4 2 (33.33%) Agile Software Development
4 2 (33.33%) Business Analytics
4 2 (33.33%) Collaborative Working
4 2 (33.33%) Digital Analytics
4 2 (33.33%) Innovative Thinking
4 2 (33.33%) OO
4 2 (33.33%) OO PHP
4 2 (33.33%) Web Development
5 1 (16.67%) Content Management
5 1 (16.67%) Digital Marketing
5 1 (16.67%) Link Building
5 1 (16.67%) SEO
Programming Languages
1 2 (33.33%) JavaScript
1 2 (33.33%) PHP
1 2 (33.33%) SQL
Qualifications
1 3 (50.00%) Degree
Vendors
1 4 (66.67%) Google
2 3 (50.00%) Yahoo!
3 1 (16.67%) Twitter