Period
to 16 January 2019

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Brentford. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 16 January 2019 with a comparison to the same period over the previous 2 years.

Social Media
Hounslow > Brentford
6 months to
16 Jan 2019
Same period 2018 Same period 2017
Rank 16 21 -
Rank change year-on-year +5 - -
Permanent jobs citing Social Media 5 2 0
As % of all permanent IT jobs advertised in Brentford 7.14% 2.70% -
As % of the Miscellaneous category 19.23% 5.41% -
Number of salaries quoted 5 2 0
Brentford median annual salary £80,000 £29,500 -
Median salary % change year-on-year +171.19% - -
Hounslow median annual salary £80,000 £29,500 £90,000
% change year-on-year +171.19% -67.22% +50.00%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Brentford with a requirement for generic IT skills.

All Generic IT Skills
Brentford
Permanent vacancies with a requirement for generic IT skills 26 37 31
As % of all permanent IT jobs advertised in Brentford 37.14% 50.00% 35.63%
Number of salaries quoted 26 30 27
Brentford median annual salary £53,750 £45,000 £57,500
Median salary % change year-on-year +19.44% -21.74% +27.78%
10th Percentile £31,250 £23,500 £39,750
90th Percentile £82,500 £59,250 £71,250
Hounslow median annual salary £47,500 £50,000 £53,000
% change year-on-year -5.00% -5.66% +17.78%

Social Media
Job Vacancy Trend in Brentford

Job postings citing Social Media as a percentage of all IT jobs advertised in Brentford.

Job vacancy trend for Social Media in Brentford

Social Media
Salary Trend in Brentford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Brentford.

Salary trend for Social Media in Brentford

Social Media
Salary Histogram in Brentford

The salary distribution of IT jobs citing Social Media in Brentford over the 6 months to 16 January 2019.

Salary histogram for Social Media in Brentford

For the 6 months to 16 January 2019, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Brentford region with a requirement for Social Media.

1 5 (100.00%) Marketing
2 4 (80.00%) Google
2 4 (80.00%) Digital Marketing
2 4 (80.00%) CRM
2 4 (80.00%) E-Commerce
3 3 (60.00%) SEO
3 3 (60.00%) Agile Software Development
3 3 (60.00%) Google Analytics
3 3 (60.00%) Pay per click
3 3 (60.00%) Web Development
3 3 (60.00%) Tableau
3 3 (60.00%) Analytics
4 1 (20.00%) AdWords
4 1 (20.00%) Post-Campaign Analysis
4 1 (20.00%) Microsoft Office
4 1 (20.00%) Campaign Management
4 1 (20.00%) Campaign Analysis
4 1 (20.00%) Translating Business Requirements
4 1 (20.00%) Digital Media
4 1 (20.00%) Facebook
4 1 (20.00%) Twitter
4 1 (20.00%) Degree
4 1 (20.00%) Email Marketing
4 1 (20.00%) Advertising
4 1 (20.00%) SMS
4 1 (20.00%) B2C
4 1 (20.00%) Microsoft

Social Media
Co-occurring IT Skills in Brentford by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (20.00%) Microsoft Office
Cloud Services
1 3 (60.00%) Google Analytics
2 1 (20.00%) AdWords
Communications & Networking
1 1 (20.00%) SMS
General
1 5 (100.00%) Marketing
2 1 (20.00%) Advertising
Job Titles
1 3 (60.00%) Head of Digital
2 1 (20.00%) Campaign Executive
2 1 (20.00%) Digital Marketing Manager
2 1 (20.00%) Marketing Executive
2 1 (20.00%) Marketing Manager
Miscellaneous
1 1 (20.00%) Digital Media
Processes & Methodologies
1 4 (80.00%) CRM
1 4 (80.00%) Digital Marketing
1 4 (80.00%) E-Commerce
2 3 (60.00%) Agile Software Development
2 3 (60.00%) Analytics
2 3 (60.00%) Pay per click
2 3 (60.00%) SEO
2 3 (60.00%) Web Development
3 1 (20.00%) B2C
3 1 (20.00%) Campaign Analysis
3 1 (20.00%) Campaign Management
3 1 (20.00%) Email Marketing
3 1 (20.00%) Post-Campaign Analysis
3 1 (20.00%) Translating Business Requirements
Qualifications
1 1 (20.00%) Degree
Vendors
1 4 (80.00%) Google
2 3 (60.00%) Tableau
3 1 (20.00%) Facebook
3 1 (20.00%) Microsoft
3 1 (20.00%) Twitter