Period
to 13 December 2018

The following table provides summary statistics for permanent job vacancies advertised in the City of London with a requirement for Google Tag Manager skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Tag Manager over the 6 months to 13 December 2018 with a comparison to the same period in the previous 2 years.

Google Tag Manager
Central London > City of London
6 months to
13 Dec 2018
Same period 2017 Same period 2016
Rank 341 327 331
Rank change year-on-year -14 +4 +74
Permanent jobs citing Google Tag Manager 4 6 5
As % of all permanent IT jobs advertised in the City of London 0.037% 0.058% 0.044%
As % of the Cloud Services category 0.15% 0.28% 0.34%
Number of salaries quoted 4 6 5
City of London median annual salary £44,000 £60,000 £42,500
Median salary % change year-on-year -26.67% +41.18% +54.55%
10th Percentile £39,000 £45,625 £38,550
90th Percentile £53,775 £62,500 £52,500
Central London median annual salary £44,000 £51,250 £42,500
% change year-on-year -14.15% +20.59% +54.55%

Google Tag Manager is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the City of London with a requirement for cloud computing skills.

All Cloud Skills
City of London
Permanent vacancies with a requirement for cloud computing skills 2,749 2,125 1,492
As % of all permanent IT jobs advertised in the City of London 25.77% 20.49% 13.18%
Number of salaries quoted 2,512 1,937 1,358
City of London median annual salary £65,000 £62,500 £58,500
Median salary % change year-on-year +4.00% +6.84% +6.36%
10th Percentile £34,300 £36,250 £31,250
90th Percentile £91,250 £91,250 £85,000
Central London median annual salary £65,000 £60,000 £57,500
% change year-on-year +8.33% +4.35% +4.55%

Google Tag Manager
Job Vacancy Trend in the City of London

Job postings citing Google Tag Manager as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Google Tag Manager in the City of London

Google Tag Manager
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Tag Manager in the City of London.

Salary trend for Google Tag Manager in the City of London

Google Tag Manager
Job Locations in the City of London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Tag Manager within the City of London region over the 6 months to 13 December 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London Bridge - 1 £52,500 -
Google Tag Manager
Central London

For the 6 months to 13 December 2018, IT jobs citing Google Tag Manager also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the City of London region with a requirement for Google Tag Manager.

1 4 (100.00%) Google
1 4 (100.00%) Analytics
1 4 (100.00%) Google Analytics
2 3 (75.00%) User Experience
2 3 (75.00%) Twitter Bootstrap
2 3 (75.00%) HTML5
2 3 (75.00%) CSS3
2 3 (75.00%) Pay per click
2 3 (75.00%) Marketing
2 3 (75.00%) HTML
2 3 (75.00%) JavaScript
2 3 (75.00%) CSS
3 2 (50.00%) SEO
3 2 (50.00%) Microsoft Excel
3 2 (50.00%) Photoshop
3 2 (50.00%) Microsoft Office
3 2 (50.00%) CMS
3 2 (50.00%) Content Management
3 2 (50.00%) Microsoft PowerPoint
3 2 (50.00%) User Acceptance Testing
3 2 (50.00%) WordPress
3 2 (50.00%) Sitecore CMS
3 2 (50.00%) Sitecore
3 2 (50.00%) System Integration Testing
3 2 (50.00%) AdWords
3 2 (50.00%) Cross-Browser Development
3 2 (50.00%) Optimizely
3 2 (50.00%) A/B Testing
4 1 (25.00%) Conversion Rate Optimisation
4 1 (25.00%) C#

Google Tag Manager
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (50.00%) CMS
1 2 (50.00%) Sitecore CMS
1 2 (50.00%) WordPress
2 1 (25.00%) IIS
Applications
1 2 (50.00%) Microsoft Excel
1 2 (50.00%) Microsoft Office
1 2 (50.00%) Microsoft PowerPoint
1 2 (50.00%) Photoshop
Cloud Services
1 4 (100.00%) Google Analytics
2 2 (50.00%) AdWords
Database & Business Intelligence
1 1 (25.00%) SQL Server
Development Applications
1 1 (25.00%) Visual Studio
1 1 (25.00%) webpack
General
1 3 (75.00%) Marketing
2 1 (25.00%) Back Office
2 1 (25.00%) Finance
Job Titles
1 2 (50.00%) Digital Producer
2 1 (25.00%) Conversion Manager
2 1 (25.00%) Developer
2 1 (25.00%) Front End Developer (Client-Side Developer)
2 1 (25.00%) Front End Web Developer (Client-Side Developer)
2 1 (25.00%) HTML CSS Developer
2 1 (25.00%) HTML Developer
2 1 (25.00%) Web Developer
Libraries, Frameworks & Software Standards
1 3 (75.00%) CSS
1 3 (75.00%) CSS3
1 3 (75.00%) HTML
1 3 (75.00%) HTML5
1 3 (75.00%) Twitter Bootstrap
2 1 (25.00%) .NET
2 1 (25.00%) .NET Core
2 1 (25.00%) .NET Framework
2 1 (25.00%) Angular 2
2 1 (25.00%) AngularJS
2 1 (25.00%) ASP.NET
2 1 (25.00%) ASP.NET MVC
2 1 (25.00%) ASP.NET Web API
2 1 (25.00%) ASP.NET Web Forms
2 1 (25.00%) Sass
Miscellaneous
1 3 (75.00%) User Experience
2 1 (25.00%) Analytical Skills
Operating Systems
1 1 (25.00%) Windows
Processes & Methodologies
1 4 (100.00%) Analytics
2 3 (75.00%) Pay per click
3 2 (50.00%) A/B Testing
3 2 (50.00%) Content Management
3 2 (50.00%) Cross-Browser Development
3 2 (50.00%) SEO
3 2 (50.00%) System Integration Testing
3 2 (50.00%) User Acceptance Testing
4 1 (25.00%) Actionable Insight
4 1 (25.00%) BEM - Block Element Modifier
4 1 (25.00%) Conversion Rate Optimisation
4 1 (25.00%) Digital Marketing
4 1 (25.00%) E-Commerce
4 1 (25.00%) Front End Development
4 1 (25.00%) MVC
4 1 (25.00%) Responsive Web Design
4 1 (25.00%) Search Engine Marketing
4 1 (25.00%) Web Development
Programming Languages
1 3 (75.00%) JavaScript
2 1 (25.00%) C#
2 1 (25.00%) SQL
2 1 (25.00%) T-SQL
2 1 (25.00%) TypeScript
2 1 (25.00%) VB.NET
Qualifications
1 1 (25.00%) Analytics IQ
Vendors
1 4 (100.00%) Google
2 2 (50.00%) Optimizely
2 2 (50.00%) Sitecore
3 1 (25.00%) Microsoft