Marketing
North West > Cumbria
The table below looks at the prevalence of the term Marketing in permanent job vacancies in Cumbria. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 30 July 2025, comparing them to the same period in the previous two years.
| 6 months to 30 Jul 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 76 | 36 | 29 |
| Rank change year-on-year | -40 | -7 | -9 |
| Permanent jobs citing Marketing | 7 | 2 | 4 |
| As % of all permanent jobs advertised in Cumbria | 0.54% | 0.47% | 2.19% |
| As % of the General category | 1.22% | 1.40% | 4.55% |
| Number of salaries quoted | 4 | 2 | 4 |
| 10th Percentile | - | - | - |
| 25th Percentile | £35,000 | £29,000 | - |
| Median annual salary (50th Percentile) | £36,000 | £30,000 | £35,000 |
| Median % change year-on-year | +20.00% | -14.29% | +40.00% |
| 75th Percentile | £37,000 | £31,000 | - |
| 90th Percentile | - | - | - |
| North West median annual salary | £42,500 | £47,500 | £40,500 |
| % change year-on-year | -10.53% | +17.28% | -18.18% |
All General Skills
Cumbria
Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Cumbria.
| Permanent vacancies with a requirement for common skills | 572 | 143 | 88 |
| As % of all permanent jobs advertised in Cumbria | 43.97% | 33.26% | 48.09% |
| Number of salaries quoted | 208 | 80 | 29 |
| 10th Percentile | £32,851 | £24,636 | £30,500 |
| 25th Percentile | £41,000 | £29,000 | £32,760 |
| Median annual salary (50th Percentile) | £60,000 | £37,500 | £38,500 |
| Median % change year-on-year | +60.00% | -2.60% | -3.75% |
| 75th Percentile | £73,708 | £59,063 | £57,500 |
| 90th Percentile | - | £65,000 | £58,250 |
| North West median annual salary | £50,055 | £50,000 | £52,500 |
| % change year-on-year | +0.11% | -4.76% | - |
Marketing
Job Vacancy Trend in Cumbria
Job postings citing Marketing as a proportion of all IT jobs advertised in Cumbria.
Marketing
Salary Trend in Cumbria
3-month moving average salary quoted in jobs citing Marketing in Cumbria.
Marketing
Job Locations in Cumbria
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Cumbria region over the 6 months to 30 July 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Carlisle | - | 4 | £36,000 | - | 1 |
| Ambleside | - | 3 | - | - | |
| Marketing North West |
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Marketing
Co-occurring Skills and Capabilities in Cumbria by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: