Period
to 25 February 2018

The table below looks at the prevalence of the term Digital Media in permanent job vacancies advertised in Edinburgh. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Media over the 6 months to 25 February 2018 with a comparison to the same period over the previous 2 years.

Digital Media
Scotland > Edinburgh
6 months to
25 Feb 2018
Same period 2017 Same period 2016
Rank 145 125 146
Rank change year-on-year -20 +21 +4
Permanent jobs citing Digital Media 1 3 8
As % of all permanent IT jobs advertised in Edinburgh 0.038% 0.14% 0.29%
As % of the Miscellaneous category 0.096% 0.38% 0.67%
Number of salaries quoted 1 3 8
Edinburgh median annual salary £23,654 £72,500 £21,750
Median salary % change year-on-year -67.37% +233.33% -22.32%
10th Percentile £23,060 £67,750 £6,367
90th Percentile £24,247 £91,250 £40,875
Scotland median annual salary £23,654 £33,000 £22,500
% change year-on-year -28.32% +46.67% -19.64%

Digital Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Edinburgh with a requirement for generic IT skills.

All Generic IT Skills
Edinburgh
Permanent vacancies with a requirement for generic IT skills 1,047 795 1,194
As % of all permanent IT jobs advertised in Edinburgh 39.54% 36.43% 43.17%
Number of salaries quoted 664 525 734
Edinburgh median annual salary £43,500 £45,000 £45,000
Median salary % change year-on-year -3.33% - +12.50%
10th Percentile £26,500 £28,750 £27,500
90th Percentile £67,500 £75,000 £68,750
Scotland median annual salary £45,000 £43,750 £42,500
% change year-on-year +2.86% +2.94% +6.25%

Digital Media
Job Vacancy Trend in Edinburgh

Job postings citing Digital Media as a percentage of all IT jobs advertised in Edinburgh.

Job vacancy trend for Digital Media in Edinburgh

Digital Media
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media in Edinburgh.

Salary trend for Digital Media in Edinburgh

For the 6 months to 25 February 2018, IT jobs citing Digital Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Edinburgh region with a requirement for Digital Media.

1 1 (100.00%) Competitor Analysis
1 1 (100.00%) Web Development
1 1 (100.00%) Degree
1 1 (100.00%) Graphic Design
1 1 (100.00%) Video Editing
1 1 (100.00%) UX Design
1 1 (100.00%) Information Architecture
1 1 (100.00%) Social Media
1 1 (100.00%) Analytics
1 1 (100.00%) User Experience
1 1 (100.00%) Social Media Analytics
1 1 (100.00%) Social Listening

Digital Media
Co-occurring IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Job Titles
1 1 (100.00%) Social Media Officer
Miscellaneous
1 1 (100.00%) Graphic Design
1 1 (100.00%) Social Media
1 1 (100.00%) User Experience
1 1 (100.00%) Video Editing
Processes & Methodologies
1 1 (100.00%) Analytics
1 1 (100.00%) Competitor Analysis
1 1 (100.00%) Information Architecture
1 1 (100.00%) Social Listening
1 1 (100.00%) Social Media Analytics
1 1 (100.00%) UX Design
1 1 (100.00%) Web Development
Qualifications
1 1 (100.00%) Degree