Digital Media Job Trends in Scotland

Digital Media
UK > Scotland

The table below looks at the prevalence of the term Digital Media in permanent job vacancies in Scotland. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 15 January 2026, comparing them to the same period in the previous two years.

6 months to
15 Jan 2026
Same period 2025 Same period 2024
Rank 139 145 -
Rank change year-on-year +6 - -
Permanent jobs citing Digital Media 2 1 0
As % of all permanent jobs in Scotland 0.072% 0.039% -
As % of the Miscellaneous category 0.26% 0.13% -
Number of salaries quoted 2 0 0
10th Percentile - - -
25th Percentile £53,750 - -
Median annual salary (50th Percentile) £57,500 - -
75th Percentile £61,250 - -
90th Percentile - - -
UK median annual salary £39,000 £58,250 £37,500
% change year-on-year -33.05% +55.33% -21.05%

All Generic Skills
Scotland

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in Scotland.

Permanent vacancies with a requirement for generic IT skills 768 769 1,285
As % of all permanent jobs advertised in Scotland 27.72% 30.00% 40.95%
Number of salaries quoted 349 320 651
10th Percentile £25,087 £38,450 £31,250
25th Percentile £30,000 £45,000 £45,000
Median annual salary (50th Percentile) £40,000 £59,430 £60,000
Median % change year-on-year -32.69% -0.95% +3.45%
75th Percentile £61,250 £74,144 £75,000
90th Percentile £72,500 £93,778 £95,063
UK median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -7.69%

Digital Media
Job Vacancy Trend in Scotland

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised in Scotland.

Digital Media job vacancy trend in Scotland

Digital Media
Salary Trend in Scotland

Salary distribution trend for jobs in Scotland citing Digital Media.

Salary distribution trend for jobs in Scotland citing Digital Media

Digital Media
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the Scotland region over the 6 months to 15 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Edinburgh - 2 £57,500 -
Digital Media
UK

Digital Media
Co-Occurring Skills & Capabilities in Scotland by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 2 (100.00%) Microsoft Excel
1 2 (100.00%) Microsoft PowerPoint
General
1 2 (100.00%) Advertising
1 2 (100.00%) Analytical Skills
1 2 (100.00%) Marketing
1 2 (100.00%) Presentation Skills
1 2 (100.00%) Social Skills
Job Titles
1 2 (100.00%) Account Manager
1 2 (100.00%) Web Manager
Processes & Methodologies
1 2 (100.00%) Business Intelligence
1 2 (100.00%) Data Analysis
1 2 (100.00%) Decision-Making
1 2 (100.00%) Problem-Solving
1 2 (100.00%) Statistics
1 2 (100.00%) Strategic Planning
Vendors
1 2 (100.00%) Microsoft