The following table provides summary statistics for permanent job vacancies advertised in Harrogate with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 3 months to 23 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
23 Mar 2017
Same period 2016 Same period 2015
Digital Marketing
North Yorkshire / Harrogate
Rank 43 30 32
Rank change year-on-year -13 +2  
Permanent jobs citing Digital Marketing 2 20 31
As % of all permanent IT jobs advertised in Harrogate 0.84% 6.43% 8.01%
As % of the Processes & Methodologies category 1.01% 8.06% 8.54%
Number of salaries quoted 1 19 25
Median salary £35,000 £34,000 £25,000
Median salary % change year-on-year +2.94% +36.00%  
UK excluding London median salary £40,500 £42,500 £35,000
% change year-on-year -4.70% +21.42%  

Digital Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Harrogate with a requirement for process and methodology skills.

Process & Methodology Skills
Harrogate
Permanent job vacancies with a requirement for process and methodology skills 198 248 363
As % of all permanent IT job vacancies advertised in Harrogate 83.54% 79.74% 93.80%
Number of salaries quoted 175 230 329
Median salary £37,500 £40,000 £35,000
Median salary % change year-on-year -6.25% +14.28%  
90% offered a salary of more than £26,500 £25,000 £25,000
10% offered a salary of more than £51,750 £50,000 £50,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Digital Marketing
Job Vacancy Trend in Harrogate

The job posting trend of jobs advertised in Harrogate citing Digital Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Digital Marketing in Harrogate

Digital Marketing
Salary Trend in Harrogate

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Harrogate.

Salary trend for Digital Marketing in Harrogate

Digital Marketing
Top 30 Related IT Skills in Harrogate

For the 6 months to 23 March 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Harrogate region with a requirement for Digital Marketing.

1 7 (100.00%) Marketing
2 6 (85.71%) SEO
3 4 (57.14%) Advertising
3 4 (57.14%) Java
3 4 (57.14%) PHP
3 4 (57.14%) Web Development
4 3 (42.86%) Project Management
4 3 (42.86%) Google
4 3 (42.86%) Algorithms
5 2 (28.57%) Brand Awareness
5 2 (28.57%) Content Development
5 2 (28.57%) Integrated Marketing
5 2 (28.57%) Content Marketing
5 2 (28.57%) Content Marketing Strategy
5 2 (28.57%) Analytics
5 2 (28.57%) Analytical Skills
5 2 (28.57%) Retail
5 2 (28.57%) Blog
5 2 (28.57%) Google Analytics
5 2 (28.57%) Spreadsheet
5 2 (28.57%) Online Marketing
5 2 (28.57%) Website Architecture
5 2 (28.57%) Social Media
5 2 (28.57%) Marketing Strategy
6 1 (14.29%) Digital Media
6 1 (14.29%) Time Management
6 1 (14.29%) Content Management
6 1 (14.29%) XML
6 1 (14.29%) RSS
6 1 (14.29%) HTTP

Digital Marketing
Top Related IT Skills in Harrogate by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (14.29%) CMS
Applications
1 2 (28.57%) Spreadsheet
Cloud Services
1 2 (28.57%) Google Analytics
Communications & Networking
1 1 (14.29%) HTTP
General
1 7 (100.00%) Marketing
2 4 (57.14%) Advertising
3 2 (28.57%) Brand Awareness
3 2 (28.57%) Retail
Job Titles
1 3 (42.86%) Account Manager
2 2 (28.57%) Digital Marketing Strategist
2 2 (28.57%) Digital Strategist
2 2 (28.57%) Marketing Strategist
2 2 (28.57%) SEO Account Manager
2 2 (28.57%) SEO Manager
2 2 (28.57%) SEO Strategist
2 2 (28.57%) Technical Account Manager
2 2 (28.57%) Technical Manager
3 1 (14.29%) Analyst
3 1 (14.29%) Client Account Manager
3 1 (14.29%) SEO Analyst
3 1 (14.29%) SEO Expert
3 1 (14.29%) Technical Analyst
Libraries, Frameworks & Software Standards
1 1 (14.29%) RSS
1 1 (14.29%) XML
Miscellaneous
1 3 (42.86%) Algorithms
2 2 (28.57%) Analytical Skills
2 2 (28.57%) Blog
2 2 (28.57%) Social Media
3 1 (14.29%) Digital Media
Processes & Methodologies
1 6 (85.71%) SEO
2 4 (57.14%) Web Development
3 3 (42.86%) Project Management
4 2 (28.57%) Analytics
4 2 (28.57%) Content Development
4 2 (28.57%) Content Marketing
4 2 (28.57%) Content Marketing Strategy
4 2 (28.57%) Integrated Marketing
4 2 (28.57%) Marketing Strategy
4 2 (28.57%) Online Marketing
4 2 (28.57%) Website Architecture
5 1 (14.29%) Content Management
5 1 (14.29%) Mentoring
5 1 (14.29%) Time Management
Programming Languages
1 4 (57.14%) Java
1 4 (57.14%) PHP
Vendors
1 3 (42.86%) Google