Period
to 20 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Harrogate with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 20 November 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
North Yorkshire > Harrogate
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 27 39 26
Rank change year-on-year +12 -13 +14
Permanent jobs citing SEO 11 14 71
As % of all permanent IT jobs advertised in Harrogate 4.37% 3.39% 8.84%
As % of the Processes & Methodologies category 4.95% 4.26% 9.71%
Number of salaries quoted 9 14 122
Harrogate median annual salary £32,500 £34,000 £32,500
Median salary % change year-on-year -4.41% +4.62% +8.33%
10th Percentile £19,250 £20,750 £20,750
90th Percentile £42,500 £43,750 £37,500
North Yorkshire median annual salary £30,000 £34,000 £32,500
% change year-on-year -11.76% +4.62% +8.33%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Harrogate with a requirement for process or methodology skills.

All Process and Methodology Skills
Harrogate
Permanent vacancies with a requirement for process or methodology skills 222 329 731
As % of all permanent IT jobs advertised in Harrogate 88.10% 79.66% 91.03%
Number of salaries quoted 194 242 652
Harrogate median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - +3.90%
10th Percentile £23,900 £20,500 £22,000
90th Percentile £65,000 £55,000 £52,500
North Yorkshire median annual salary £40,000 £40,000 £40,000

SEO
Job Vacancy Trend in Harrogate

Job postings citing SEO as a percentage of all IT jobs advertised in Harrogate.

Job vacancy trend for SEO in Harrogate

SEO
Salary Trend in Harrogate

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Harrogate.

Salary trend for SEO in Harrogate

SEO
Salary Histogram in Harrogate

The salary distribution of IT jobs citing SEO in Harrogate over the 6 months to 20 November 2017.

Salary histogram for SEO in Harrogate

For the 6 months to 20 November 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Harrogate region with a requirement for SEO.

1 8 (72.73%) Marketing
2 7 (63.64%) Social Media
3 6 (54.55%) Pay per click
3 6 (54.55%) Internet Marketing
3 6 (54.55%) Internet
4 3 (27.27%) Online Marketing
4 3 (27.27%) Website Architecture
4 3 (27.27%) Analytics
4 3 (27.27%) Google Analytics
4 3 (27.27%) Google
5 2 (18.18%) Microsoft PowerPoint
5 2 (18.18%) Blog
5 2 (18.18%) Advertising
5 2 (18.18%) PMI
5 2 (18.18%) PMI Certification
5 2 (18.18%) HTML
5 2 (18.18%) CSS
5 2 (18.18%) Microsoft Excel
5 2 (18.18%) Analytical Skills
6 1 (9.09%) HTML5
6 1 (9.09%) NoSQL
6 1 (9.09%) CSS3
6 1 (9.09%) Laravel
6 1 (9.09%) Sass
6 1 (9.09%) Algorithms
6 1 (9.09%) OO PHP
6 1 (9.09%) Programmatic Advertising
6 1 (9.09%) Content Writing
6 1 (9.09%) Linux Command Line
6 1 (9.09%) Conversion Rate Optimisation

SEO
Co-occurring IT Skills in Harrogate by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (9.09%) CMS
Applications
1 2 (18.18%) Microsoft Excel
1 2 (18.18%) Microsoft PowerPoint
2 1 (9.09%) Microsoft Office
2 1 (9.09%) Spreadsheet
Cloud Services
1 3 (27.27%) Google Analytics
Communications & Networking
1 6 (54.55%) Internet
Database & Business Intelligence
1 1 (9.09%) MySQL
1 1 (9.09%) NoSQL
General
1 8 (72.73%) Marketing
2 2 (18.18%) Advertising
3 1 (9.09%) Finance
Job Titles
1 5 (45.45%) Account Manager
2 4 (36.36%) SEO Account Manager
2 4 (36.36%) SEO Manager
3 3 (27.27%) Account Executive
3 3 (27.27%) Digital Executive
3 3 (27.27%) PPC Executive
3 3 (27.27%) Technical Account Manager
3 3 (27.27%) Technical Manager
4 2 (18.18%) Campaign Manager
4 2 (18.18%) PPC Account Manager
4 2 (18.18%) PPC Manager
5 1 (9.09%) Client Account Manager
5 1 (9.09%) Developer
5 1 (9.09%) PHP Developer
5 1 (9.09%) Sales Manager
Libraries, Frameworks & Software Standards
1 2 (18.18%) CSS
1 2 (18.18%) HTML
2 1 (9.09%) Ajax
2 1 (9.09%) CSS3
2 1 (9.09%) HTML5
2 1 (9.09%) jQuery
2 1 (9.09%) Laravel
2 1 (9.09%) Sass
2 1 (9.09%) Symfony
Miscellaneous
1 7 (63.64%) Social Media
2 2 (18.18%) Analytical Skills
2 2 (18.18%) Blog
2 2 (18.18%) PMI
3 1 (9.09%) Algorithms
3 1 (9.09%) Linux Command Line
Operating Systems
1 1 (9.09%) Linux
Processes & Methodologies
1 6 (54.55%) Internet Marketing
1 6 (54.55%) Pay per click
2 3 (27.27%) Analytics
2 3 (27.27%) Online Marketing
2 3 (27.27%) Website Architecture
3 1 (9.09%) Content Writing
3 1 (9.09%) Conversion Rate Optimisation
3 1 (9.09%) Creative Thinking
3 1 (9.09%) Display Advertising
3 1 (9.09%) MVC
3 1 (9.09%) OO
3 1 (9.09%) OO PHP
3 1 (9.09%) Programmatic Advertising
3 1 (9.09%) Web Development
Programming Languages
1 1 (9.09%) Java
1 1 (9.09%) JavaScript
1 1 (9.09%) PHP
Qualifications
1 2 (18.18%) PMI Certification
Vendors
1 3 (27.27%) Google
2 1 (9.09%) Microsoft
2 1 (9.09%) Zend