Period
to 17 October 2018

The following table provides summary statistics for permanent job vacancies advertised in the North West with a requirement for Digital Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Analytics over the 6 months to 17 October 2018 with a comparison to the same period in the previous 2 years.

Digital Analytics
England > North West
6 months to
17 Oct 2018
Same period 2017 Same period 2016
Rank 355 358 -
Rank change year-on-year +3 - +355
Permanent jobs citing Digital Analytics 3 7 0
As % of all permanent IT jobs advertised in the North West 0.026% 0.055% -
As % of the Processes & Methodologies category 0.028% 0.060% -
Number of salaries quoted 3 7 0
North West median annual salary £45,000 £39,500 -
Median salary % change year-on-year +13.92% - -
England median annual salary £50,000 £50,000 £50,000

Digital Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for process or methodology skills.

All Process and Methodology Skills
North West
Permanent vacancies with a requirement for process or methodology skills 10,693 11,643 11,073
As % of all permanent IT jobs advertised in the North West 90.93% 91.05% 90.95%
Number of salaries quoted 8,559 9,258 9,253
North West median annual salary £45,000 £42,500 £40,000
Median salary % change year-on-year +5.88% +6.25% -
10th Percentile £26,250 £26,250 £25,750
90th Percentile £68,750 £65,000 £62,500
England median annual salary £52,000 £50,000 £50,000
% change year-on-year +4.00% - +5.26%

Digital Analytics
Job Vacancy Trend in the North West

Job postings citing Digital Analytics as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Digital Analytics in the North West

Digital Analytics
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Analytics in the North West.

Salary trend for Digital Analytics in the North West

Digital Analytics
Salary Histogram in the North West

The salary distribution of IT jobs citing Digital Analytics in the North West over the 6 months to 17 October 2018.

Salary histogram for Digital Analytics in the North West

Digital Analytics
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Analytics within the North West region over the 6 months to 17 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cheshire - 2 £41,250 -
Merseyside - 1 £50,000 -
Digital Analytics
England

For the 6 months to 17 October 2018, IT jobs citing Digital Analytics also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North West region with a requirement for Digital Analytics.

1 3 (100.00%) E-Commerce
1 3 (100.00%) Google Analytics
1 3 (100.00%) Google
1 3 (100.00%) Marketing
1 3 (100.00%) Analytics
2 2 (66.67%) Degree
2 2 (66.67%) Stakeholder Management
2 2 (66.67%) Google Tag Manager
2 2 (66.67%) A/B Testing
3 1 (33.33%) Data Strategy
3 1 (33.33%) Data Science
3 1 (33.33%) Actionable Insight
3 1 (33.33%) Actionable Recommendations
3 1 (33.33%) Retail
3 1 (33.33%) ETL
3 1 (33.33%) SAS
3 1 (33.33%) Java
3 1 (33.33%) SQL
3 1 (33.33%) T-SQL
3 1 (33.33%) Python
3 1 (33.33%) Customer Analytics
3 1 (33.33%) Analytical Skills
3 1 (33.33%) Predictive Modelling
3 1 (33.33%) R
3 1 (33.33%) Statistical Modelling

Digital Analytics
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (33.33%) SAS
Cloud Services
1 3 (100.00%) Google Analytics
2 2 (66.67%) Google Tag Manager
General
1 3 (100.00%) Marketing
2 1 (33.33%) Retail
Job Titles
1 2 (66.67%) Analyst
1 2 (66.67%) Digital Analyst
2 1 (33.33%) Data Scientist
Miscellaneous
1 1 (33.33%) Analytical Skills
Processes & Methodologies
1 3 (100.00%) Analytics
1 3 (100.00%) E-Commerce
2 2 (66.67%) A/B Testing
2 2 (66.67%) Stakeholder Management
3 1 (33.33%) Actionable Insight
3 1 (33.33%) Customer Analytics
3 1 (33.33%) Data Science
3 1 (33.33%) Data Strategy
3 1 (33.33%) ETL
3 1 (33.33%) Predictive Modelling
3 1 (33.33%) Statistical Modelling
Programming Languages
1 1 (33.33%) Java
1 1 (33.33%) Python
1 1 (33.33%) R
1 1 (33.33%) SQL
1 1 (33.33%) T-SQL
Qualifications
1 2 (66.67%) Degree
Quality Assurance & Compliance
1 1 (33.33%) Actionable Recommendations
Vendors
1 3 (100.00%) Google