The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in North Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 25 March 2017 with a comparison to the same period over the previous 2 years.

3 months to
25 Mar 2017
Same period 2016 Same period 2015
Social Media
Yorkshire / North Yorkshire
Rank 71 78 97
Rank change year-on-year +7 +19  
Permanent jobs citing Social Media 12 10 1
As % of all permanent IT jobs advertised in North Yorkshire 1.49% 1.06% 0.094%
As % of the Miscellaneous category 4.62% 3.69% 0.24%
Number of salaries quoted 12 9 1
Median salary £32,500 £27,500 £27,500
Median salary % change year-on-year +18.18% -  
UK excluding London median salary £35,000 £40,000 £37,500
% change year-on-year -12.50% +6.66%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in North Yorkshire with a requirement for generic IT skills.

Generic IT Skills
North Yorkshire
Permanent job vacancies with a requirement for generic IT skills 260 271 410
As % of all permanent IT job vacancies advertised in North Yorkshire 32.38% 28.77% 38.35%
Number of salaries quoted 220 216 346
Median salary £37,500 £37,500 £35,000
Median salary % change year-on-year - +7.14%  
90% offered a salary of more than £22,500 £24,000 £24,000
10% offered a salary of more than £52,500 £50,000 £55,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in North Yorkshire

The job posting trend of jobs advertised in North Yorkshire citing Social Media as a proportion of all permanent or contract IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in North Yorkshire

Social Media
Salary Trend in North Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in North Yorkshire.

Salary trend for Social Media in North Yorkshire

Social Media
Job Locations in North Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the North Yorkshire region over the 3 months to 25 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Harrogate +8 12 £32,500 +5.69% 1
Social Media
Yorkshire

Social Media
Top 28 Related IT Skills in North Yorkshire

For the 6 months to 25 March 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North Yorkshire region with a requirement for Social Media.

1 23 (95.83%) SEO
2 21 (87.50%) Marketing
3 14 (58.33%) PMI
3 14 (58.33%) PMI Certification
4 13 (54.17%) Internet
4 13 (54.17%) Internet Marketing
5 10 (41.67%) Online Marketing
5 10 (41.67%) Website Architecture
6 8 (33.33%) Google
6 8 (33.33%) Project Management
6 8 (33.33%) Google Analytics
6 8 (33.33%) Marketing Strategy
6 8 (33.33%) Analytics
6 8 (33.33%) Brand Awareness
6 8 (33.33%) Content Marketing
6 8 (33.33%) Content Marketing Strategy
7 5 (20.83%) Pay per click
8 4 (16.67%) Analytical Skills
8 4 (16.67%) Integrated Marketing
9 3 (12.50%) Web Development
9 3 (12.50%) HTML
9 3 (12.50%) CSS
10 2 (8.33%) Finance
10 2 (8.33%) Digital Marketing
11 1 (4.17%) Line Management
11 1 (4.17%) CRM
11 1 (4.17%) Microsoft
11 1 (4.17%) MS Office

Social Media
Top Related IT Skills in North Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (4.17%) MS Office
Cloud Services
1 8 (33.33%) Google Analytics
Communications & Networking
1 13 (54.17%) Internet
General
1 21 (87.50%) Marketing
2 8 (33.33%) Brand Awareness
3 2 (8.33%) Finance
Job Titles
1 15 (62.50%) Account Manager
2 12 (50.00%) SEO Account Manager
2 12 (50.00%) SEO Manager
3 10 (41.67%) Campaign Manager
3 10 (41.67%) Technical Account Manager
3 10 (41.67%) Technical Manager
4 8 (33.33%) Digital Marketing Strategist
4 8 (33.33%) Digital Strategist
4 8 (33.33%) Marketing Strategist
4 8 (33.33%) SEO Strategist
5 5 (20.83%) PPC Account Manager
5 5 (20.83%) PPC Manager
6 3 (12.50%) Client Account Manager
7 2 (8.33%) Sales Manager
Libraries, Frameworks & Software Standards
1 3 (12.50%) CSS
1 3 (12.50%) HTML
Miscellaneous
1 14 (58.33%) PMI
2 4 (16.67%) Analytical Skills
Processes & Methodologies
1 23 (95.83%) SEO
2 13 (54.17%) Internet Marketing
3 10 (41.67%) Online Marketing
3 10 (41.67%) Website Architecture
4 8 (33.33%) Analytics
4 8 (33.33%) Content Marketing
4 8 (33.33%) Content Marketing Strategy
4 8 (33.33%) Marketing Strategy
4 8 (33.33%) Project Management
5 5 (20.83%) Pay per click
6 4 (16.67%) Integrated Marketing
7 3 (12.50%) Web Development
8 2 (8.33%) Digital Marketing
9 1 (4.17%) CRM
9 1 (4.17%) Line Management
Qualifications
1 14 (58.33%) PMI Certification
Vendors
1 8 (33.33%) Google
2 1 (4.17%) Microsoft
Harrogate, Yorkshire
Reflex Computer Recruitment Ltd
Salary: Bonus + Bens
Posted: 2 days ago
York, North Yorkshire
TJ Peel
Salary: From £14,000 to £20,000 per annum
Posted: 4 days ago