Period
to 2 December 2021

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 2 December 2021 with a comparison to the same period over the previous 2 years.

Social Media
England > Yorkshire
6 months to
2 Dec 2021
Same period 2020 Same period 2019
Rank 146 168 256
Rank change year-on-year +22 +88 -25
Permanent jobs citing Social Media 120 14 15
As % of all permanent jobs advertised in Yorkshire 1.75% 0.43% 0.23%
As % of the Miscellaneous category 4.55% 1.24% 0.75%
Number of salaries quoted 53 10 14
10th Percentile £25,150 £25,875 £18,000
25th Percentile £38,750 £27,063 £21,389
Median annual salary (50th Percentile) £85,000 £33,750 £33,750
Median % change year-on-year +151.85% - -15.63%
75th Percentile £95,000 £39,375 £40,000
90th Percentile " £43,025 £47,500
England median annual salary £62,500 £50,000 £45,000
% change year-on-year +25.00% +11.11% +5.88%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for generic IT skills.

All Generic IT Skills
Yorkshire
Permanent vacancies with a requirement for generic IT skills 2,635 1,133 1,988
As % of all permanent IT jobs advertised in Yorkshire 38.39% 34.77% 30.21%
Number of salaries quoted 1,900 954 1,551
10th Percentile £31,250 £30,150 £25,500
25th Percentile £38,750 £37,500 £32,500
Median annual salary (50th Percentile) £50,000 £47,500 £45,000
Median % change year-on-year +5.26% +5.56% +5.88%
75th Percentile £65,000 £58,750 £57,500
90th Percentile £79,550 £65,000 £68,750
England median annual salary £60,000 £57,500 £55,000
% change year-on-year +4.35% +4.55% +1.85%

Social Media
Job Vacancy Trend in Yorkshire

Job postings citing Social Media as a proportion of all IT jobs advertised in Yorkshire.

Job vacancy trend for Social Media in Yorkshire

Social Media
Salary Trend in Yorkshire

3-month moving average salary quoted in jobs citing Social Media in Yorkshire.

Salary trend for Social Media in Yorkshire

Social Media
Salary Histogram in Yorkshire

Salary distribution for jobs citing Social Media in Yorkshire over the 6 months to 2 December 2021.

Salary histogram for Social Media in Yorkshire

Social Media
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Yorkshire region over the 6 months to 2 December 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +5 100 £85,000 +142.86% 18
North Yorkshire - 11 £25,000 - 5
South Yorkshire -34 6 £22,500 -18.18% 2
Social Media
England

For the 6 months to 2 December 2021, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Yorkshire region with a requirement for Social Media.

1 60 (50.00%) Broadband
2 53 (44.17%) Games
3 38 (31.67%) Docker
4 34 (28.33%) Python
5 32 (26.67%) Social Skills
6 28 (23.33%) Agile Software Development
7 22 (18.33%) Software Engineering
7 22 (18.33%) Django
8 21 (17.50%) Kubernetes
9 18 (15.00%) Analytical Skills
9 18 (15.00%) Java
10 17 (14.17%) CRM
10 17 (14.17%) Site Reliability Engineering
11 16 (13.33%) Finance
12 15 (12.50%) JavaScript
12 15 (12.50%) HTML
13 14 (11.67%) Retail
14 13 (10.83%) Inclusion and Diversity
15 12 (10.00%) Line Management
15 12 (10.00%) Continuous Improvement
15 12 (10.00%) Open Source
15 12 (10.00%) Bash Shell
15 12 (10.00%) Scrum
16 11 (9.17%) Project Management
16 11 (9.17%) AWS
16 11 (9.17%) Spreadsheet
16 11 (9.17%) Artificial Intelligence
16 11 (9.17%) Facebook
16 11 (9.17%) GitHub
16 11 (9.17%) Mentoring

Social Media
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (5.00%) IBM Domino
2 5 (4.17%) Apache Solr
3 4 (3.33%) CMS
4 3 (2.50%) SAS
5 2 (1.67%) WordPress
Applications
1 11 (9.17%) Spreadsheet
2 3 (2.50%) Figma
2 3 (2.50%) Microsoft Excel
2 3 (2.50%) Microsoft Office
2 3 (2.50%) Photoshop
3 1 (0.83%) Adobe Illustrator
3 1 (0.83%) Sketch
Business Applications
1 3 (2.50%) Magento
Cloud Services
1 11 (9.17%) AWS
1 11 (9.17%) GitHub
2 4 (3.33%) GCP
3 3 (2.50%) Akamai
4 2 (1.67%) Adobe Analytics
4 2 (1.67%) Amazon ECS
4 2 (1.67%) Amazon S3
4 2 (1.67%) AWS CloudFormation
5 1 (0.83%) Adobe Creative Cloud
Communications & Networking
1 60 (50.00%) Broadband
2 9 (7.50%) 5G
2 9 (7.50%) HTTP
3 4 (3.33%) Internet
4 2 (1.67%) Wi-Fi
5 1 (0.83%) DNS
5 1 (0.83%) Skype
Database & Business Intelligence
1 8 (6.67%) NoSQL
2 7 (5.83%) Redis
3 5 (4.17%) Big Data
3 5 (4.17%) PostgreSQL
4 2 (1.67%) Amazon Athena
4 2 (1.67%) Amazon Aurora
4 2 (1.67%) Amazon DynamoDB
4 2 (1.67%) Relational Database
Development Applications
1 9 (7.50%) Cucumber
1 9 (7.50%) Jenkins
1 9 (7.50%) Octopus Deploy
1 9 (7.50%) Postman
2 2 (1.67%) CircleCI
2 2 (1.67%) PHPUnit
3 1 (0.83%) Visual Composer
3 1 (0.83%) Xcode
General
1 53 (44.17%) Games
2 32 (26.67%) Social Skills
3 18 (15.00%) Analytical Skills
4 16 (13.33%) Finance
5 14 (11.67%) Retail
6 13 (10.83%) Inclusion and Diversity
7 10 (8.33%) Marketing
8 6 (5.00%) Advertising
9 5 (4.17%) Pharmaceutical
9 5 (4.17%) Presentation Skills
10 4 (3.33%) Electronics
11 2 (1.67%) Dutch Language
11 2 (1.67%) Law
11 2 (1.67%) Legal
11 2 (1.67%) Multimedia
11 2 (1.67%) Organisational Skills
11 2 (1.67%) Publishing
Job Titles
1 37 (30.83%) Developer
2 29 (24.17%) Senior Developer
3 22 (18.33%) Python Developer
3 22 (18.33%) Senior Python Developer
4 11 (9.17%) Architect
5 9 (7.50%) Automation Tester
5 9 (7.50%) Tester
6 8 (6.67%) Java Developer
6 8 (6.67%) Lead Architect
7 7 (5.83%) Solutions Architect
8 6 (5.00%) Marketing Manager
9 5 (4.17%) Administrator
9 5 (4.17%) DBA
9 5 (4.17%) Designer
9 5 (4.17%) DevOps Manager
9 5 (4.17%) Operations Manager
9 5 (4.17%) Senior Java Developer
10 4 (3.33%) Analyst
10 4 (3.33%) DevOps Engineer
10 4 (3.33%) Security Architect
Libraries, Frameworks & Software Standards
1 22 (18.33%) Django
2 15 (12.50%) HTML
3 9 (7.50%) JSON
3 9 (7.50%) REST
3 9 (7.50%) XML
4 7 (5.83%) CSS
5 6 (5.00%) React
6 5 (4.17%) Kafka
6 5 (4.17%) Spring
7 3 (2.50%) Node.js
7 3 (2.50%) Velocity
8 2 (1.67%) GraphQL
8 2 (1.67%) Laravel
8 2 (1.67%) Redux
8 2 (1.67%) Vue.js
Miscellaneous
1 9 (7.50%) Photography
2 8 (6.67%) User Experience
3 7 (5.83%) Blog
3 7 (5.83%) Mobile App
4 6 (5.00%) iPhone
4 6 (5.00%) Over-the-Top Content
4 6 (5.00%) Smartphone
5 4 (3.33%) Data Centre
5 4 (3.33%) Self-Motivation
5 4 (3.33%) Tandem
6 3 (2.50%) Analytical Mindset
6 3 (2.50%) NHS
7 2 (1.67%) Driving Licence
8 1 (0.83%) Graphic Design
Operating Systems
1 6 (5.00%) Android
1 6 (5.00%) Apple iOS
Processes & Methodologies
1 28 (23.33%) Agile Software Development
2 22 (18.33%) Software Engineering
3 17 (14.17%) CRM
3 17 (14.17%) Site Reliability Engineering
4 12 (10.00%) Continuous Improvement
4 12 (10.00%) Line Management
4 12 (10.00%) Open Source
4 12 (10.00%) Scrum
5 11 (9.17%) Artificial Intelligence
5 11 (9.17%) Coaching
5 11 (9.17%) DevOps
5 11 (9.17%) Mentoring
5 11 (9.17%) Problem-Solving
5 11 (9.17%) Project Management
6 10 (8.33%) OO
7 9 (7.50%) Exploratory Testing
7 9 (7.50%) IT Strategy
7 9 (7.50%) OOP
7 9 (7.50%) Requirements Analysis
7 9 (7.50%) Test Automation
Programming Languages
1 34 (28.33%) Python
2 18 (15.00%) Java
3 15 (12.50%) JavaScript
4 12 (10.00%) Bash Shell
5 9 (7.50%) C#
5 9 (7.50%) Go
6 4 (3.33%) Scala
7 3 (2.50%) PHP
8 2 (1.67%) SQL
9 1 (0.83%) Apple Swift
Qualifications
1 4 (3.33%) CEH
1 4 (3.33%) Degree
2 3 (2.50%) DBS Check
Quality Assurance & Compliance
1 9 (7.50%) QA
2 3 (2.50%) PMO
3 1 (0.83%) Accessibility
System Software
1 38 (31.67%) Docker
Systems Management
1 21 (17.50%) Kubernetes
2 5 (4.17%) Icinga
2 5 (4.17%) Nagios
2 5 (4.17%) Prometheus
3 4 (3.33%) Ansible
3 4 (3.33%) Puppet
3 4 (3.33%) Terraform
Vendors
1 11 (9.17%) Facebook
2 8 (6.67%) Twitter
3 6 (5.00%) Apple
4 4 (3.33%) Adobe
4 4 (3.33%) WooCommerce
5 3 (2.50%) Google
5 3 (2.50%) Microsoft
5 3 (2.50%) Snapchat
5 3 (2.50%) Splunk
6 2 (1.67%) Optimizely