The following table provides summary statistics for permanent job vacancies advertised in Northamptonshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 23 June 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
East Midlands / Northamptonshire
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 57 66 84
Rank change year-on-year +9 +18  
Permanent jobs citing SEO 13 9 6
As % of all permanent IT jobs advertised in Northamptonshire 2.18% 1.25% 0.65%
As % of the Processes & Methodologies category 2.38% 1.35% 0.73%
Number of salaries quoted 13 9 4
Median salary £23,000 £31,500 £42,250
Median salary % change year-on-year -26.98% -25.44%  
UK excluding London median salary £33,500 £32,500 £32,500
% change year-on-year +3.07% -  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Northamptonshire with a requirement for process and methodology skills.

Process & Methodology Skills
Northamptonshire
Permanent job vacancies with a requirement for process and methodology skills 546 669 821
As % of all permanent IT job vacancies advertised in Northamptonshire 91.61% 92.92% 88.47%
Number of salaries quoted 457 484 714
Median salary £42,500 £40,000 £45,000
Median salary % change year-on-year +6.25% -11.11%  
90% offered a salary of more than £27,500 £30,000 £32,500
10% offered a salary of more than £60,000 £62,500 £60,000
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

SEO
Job Vacancy Trend in Northamptonshire

The job posting trend of jobs advertised in Northamptonshire citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in Northamptonshire

SEO
Salary Trend in Northamptonshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Northamptonshire.

Salary trend for SEO in Northamptonshire

SEO
Salary Histogram in Northamptonshire

The salary distribution of IT jobs citing SEO in Northamptonshire over the 3 months to 23 June 2017.

Salary histogram for SEO in Northamptonshire

SEO
Job Locations in Northamptonshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Northamptonshire region over the 3 months to 23 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Kettering - 7 £23,000 - 2
Northampton 0 5 £40,000 +26.98% 4
SEO
East Midlands

For the 6 months to 23 June 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Northamptonshire region with a requirement for SEO.

1 16 (80.00%) Marketing
2 15 (75.00%) Google
3 14 (70.00%) Analytics
4 12 (60.00%) Google Analytics
4 12 (60.00%) Pay per click
5 10 (50.00%) Internet
6 9 (45.00%) Content Marketing
7 8 (40.00%) Adobe
7 8 (40.00%) Business Development
7 8 (40.00%) Algorithms
8 7 (35.00%) Analytical Skills
8 7 (35.00%) Digital Marketing
8 7 (35.00%) HTML
8 7 (35.00%) InDesign
9 5 (25.00%) Agile Software Development
9 5 (25.00%) Multivariate Testing
10 4 (20.00%) Email Marketing
10 4 (20.00%) Internet Marketing
10 4 (20.00%) Digital Transformation Programme
11 3 (15.00%) Information Management
11 3 (15.00%) Advertising
11 3 (15.00%) Microsoft Office
11 3 (15.00%) Taxonomies
11 3 (15.00%) Social Media
11 3 (15.00%) Google Cloud Platform
11 3 (15.00%) Data Governance
11 3 (15.00%) Data Quality
12 2 (10.00%) User Experience
12 2 (10.00%) Copywriting
12 2 (10.00%) Blog

SEO
Co-occurring IT Skills in Northamptonshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 7 (35.00%) InDesign
2 3 (15.00%) Microsoft Office
3 1 (5.00%) Adobe Illustrator
3 1 (5.00%) Microsoft Excel
3 1 (5.00%) Microsoft PowerPoint
3 1 (5.00%) Photoshop
Cloud Services
1 12 (60.00%) Google Analytics
2 3 (15.00%) Google Cloud Platform
Communications & Networking
1 10 (50.00%) Internet
Development Applications
1 1 (5.00%) Dreamweaver
General
1 16 (80.00%) Marketing
2 3 (15.00%) Advertising
3 1 (5.00%) Retail
Job Titles
1 8 (40.00%) Copywriter
1 8 (40.00%) SEO Copywriter
2 5 (25.00%) Analyst
3 4 (20.00%) Web Analyst
4 2 (10.00%) Data Steward
4 2 (10.00%) Junior
4 2 (10.00%) Junior Copywriter
4 2 (10.00%) Product Owner
5 1 (5.00%) Data Analyst
5 1 (5.00%) Developer
5 1 (5.00%) Digital Copywriter
5 1 (5.00%) E-Commerce Product Owner
5 1 (5.00%) Front End Developer (Client-Side Developer)
5 1 (5.00%) Front End Web Developer (Client-Side Developer)
5 1 (5.00%) Graduate
5 1 (5.00%) Marketing Specialist
5 1 (5.00%) PPC Specialist
5 1 (5.00%) SEO Executive
5 1 (5.00%) SEO Specialist
5 1 (5.00%) Web Developer
Libraries, Frameworks & Software Standards
1 7 (35.00%) HTML
2 1 (5.00%) CSS
2 1 (5.00%) jQuery
2 1 (5.00%) XML
Miscellaneous
1 8 (40.00%) Algorithms
2 7 (35.00%) Analytical Skills
3 3 (15.00%) Social Media
3 3 (15.00%) Taxonomies
4 2 (10.00%) Blog
4 2 (10.00%) User Experience
5 1 (5.00%) Graphic Design
Processes & Methodologies
1 14 (70.00%) Analytics
2 12 (60.00%) Pay per click
3 9 (45.00%) Content Marketing
4 8 (40.00%) Business Development
5 7 (35.00%) Digital Marketing
6 5 (25.00%) Agile Software Development
6 5 (25.00%) Multivariate Testing
7 4 (20.00%) Digital Transformation Programme
7 4 (20.00%) Email Marketing
7 4 (20.00%) Internet Marketing
8 3 (15.00%) Data Governance
8 3 (15.00%) Information Management
9 2 (10.00%) Copywriting
9 2 (10.00%) E-Commerce
10 1 (5.00%) B2B
10 1 (5.00%) B2C
10 1 (5.00%) Benchmarking
10 1 (5.00%) Performance Metrics
10 1 (5.00%) PRINCE
10 1 (5.00%) Product Management
Programming Languages
1 1 (5.00%) JavaScript
Qualifications
1 1 (5.00%) Degree
Quality Assurance & Compliance
1 3 (15.00%) Data Quality
Vendors
1 15 (75.00%) Google
2 8 (40.00%) Adobe
3 2 (10.00%) Microsoft
4 1 (5.00%) Facebook
4 1 (5.00%) Twitter
Kettering, Northamptonshire
Spring Technology
Salary: £20000.00 - £26000.00 per annum + bonuses and benefits
Posted: 12 hours ago
Northamptonshire
Redrock Consulting Ltd
Salary: £35000 per annum
Posted: Yesterday
Cogenhoe, Northamptonshire
Recruitment Genius
Posted: 5 hours ago
Northampton, Northamptonshire
Spring Technology
Posted: Yesterday
Kettering, Northamptonshire
Spring Technology
Salary: £16000.00 - £19000.00 per annum + bonus and benefits
Posted: 12 hours ago
Northamptonshire
Redrock Consulting Ltd
Salary: £28000 - £35000 per annum + benefits
Posted: Yesterday
Northamptonshire
Redrock Consulting Ltd
Salary: £28000 - £35000.00 per annum
Posted: Yesterday
Northampton, Northamptonshire
Emponics Ltd
Salary: £excellent+car allowance £4500+15% bonus, private health for you and
Posted: 3 days ago
Northampton, Northamptonshire
Erin Associates
Salary: £35000 - £50000 per annum + excellent benefits
Posted: 6 days ago
Northampton, Northamptonshire
Deanslist Limited
Salary: From £20,000 to £22,000 per annum + Stock Options
Posted: 5 days ago