Period
to 20 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Northamptonshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 20 November 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
East Midlands > Northamptonshire
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 74 106 117
Rank change year-on-year +32 +11 -4
Permanent jobs citing SEO 19 11 11
As % of all permanent IT jobs advertised in Northamptonshire 1.76% 0.77% 0.58%
As % of the Processes & Methodologies category 1.98% 0.85% 0.64%
Number of salaries quoted 10 10 9
Northamptonshire median annual salary £25,750 £23,000 £20,000
Median salary % change year-on-year +11.96% +15.00% -20.00%
East Midlands median annual salary £32,500 £32,500 £35,000
% change year-on-year - -7.14% +33.33%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Northamptonshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Northamptonshire
Permanent vacancies with a requirement for process or methodology skills 960 1299 1719
As % of all permanent IT jobs advertised in Northamptonshire 88.97% 91.41% 90.57%
Number of salaries quoted 735 854 1522
Northamptonshire median annual salary £41,000 £40,000 £41,000
Median salary % change year-on-year +2.50% -2.44% +2.50%
10th Percentile £22,350 £23,825 £23,500
90th Percentile £65,000 £60,000 £56,250
East Midlands median annual salary £40,000 £41,500 £40,000
% change year-on-year -3.61% +3.75% -

SEO
Job Vacancy Trend in Northamptonshire

Job postings citing SEO as a percentage of all IT jobs advertised in Northamptonshire.

Job vacancy trend for SEO in Northamptonshire

SEO
Salary Trend in Northamptonshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Northamptonshire.

Salary trend for SEO in Northamptonshire

SEO
Salary Histogram in Northamptonshire

The salary distribution of IT jobs citing SEO in Northamptonshire over the 6 months to 20 November 2017.

Salary histogram for SEO in Northamptonshire

SEO
Job Locations in Northamptonshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Northamptonshire region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northampton +25 11 £25,750 -35.63%
Corby - 3 £82,500 -
Kettering +8 2 £23,000 -
SEO
East Midlands

For the 6 months to 20 November 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Northamptonshire region with a requirement for SEO.

1 12 (63.16%) E-Commerce
2 11 (57.89%) Google
2 11 (57.89%) Google Analytics
2 11 (57.89%) Analytics
3 10 (52.63%) Analytical Skills
4 9 (47.37%) Marketing
4 9 (47.37%) HTML
4 9 (47.37%) CRM
5 8 (42.11%) Java
6 6 (31.58%) Programme Management
6 6 (31.58%) Digital Marketing
7 5 (26.32%) hybris
7 5 (26.32%) Business Analysis
7 5 (26.32%) Stakeholder Management
8 4 (21.05%) Content Marketing
8 4 (21.05%) Customer Acquisition
9 3 (15.79%) IT Strategy
9 3 (15.79%) SDLC
9 3 (15.79%) Adobe
9 3 (15.79%) Endeca
9 3 (15.79%) Lucene
9 3 (15.79%) InDesign
9 3 (15.79%) Oracle
9 3 (15.79%) SOA
9 3 (15.79%) UML
9 3 (15.79%) JBoss
9 3 (15.79%) Tomcat
9 3 (15.79%) Java EE
9 3 (15.79%) QA
9 3 (15.79%) Unit Testing

SEO
Co-occurring IT Skills in Northamptonshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (15.79%) JBoss
1 3 (15.79%) Oracle SOA Suite
1 3 (15.79%) Tomcat
Applications
1 3 (15.79%) InDesign
2 2 (10.53%) Adobe Illustrator
2 2 (10.53%) Photoshop
Cloud Services
1 11 (57.89%) Google Analytics
Communications & Networking
1 2 (10.53%) Internet
Database & Business Intelligence
1 3 (15.79%) Endeca
1 3 (15.79%) Oracle Database
2 1 (5.26%) MySQL
Development Applications
1 1 (5.26%) Dreamweaver
General
1 9 (47.37%) Marketing
2 1 (5.26%) Electronics
2 1 (5.26%) Finance
2 1 (5.26%) Manufacturing
2 1 (5.26%) Music Industry
2 1 (5.26%) Telecoms
Job Titles
1 9 (47.37%) E-Commerce Manager
2 5 (26.32%) Delivery Manager
2 5 (26.32%) Developer
3 3 (15.79%) Principal Developer
4 2 (10.53%) Copywriter
4 2 (10.53%) Marketing Executive
4 2 (10.53%) SEO Copywriter
4 2 (10.53%) Web Developer
5 1 (5.26%) Front End Developer (Client-Side Developer)
5 1 (5.26%) Front End Web Developer (Client-Side Developer)
5 1 (5.26%) PHP Developer
5 1 (5.26%) PHP Web Developer
5 1 (5.26%) Programme Manager
5 1 (5.26%) SEO Manager
Libraries, Frameworks & Software Standards
1 9 (47.37%) HTML
2 3 (15.79%) Java EE
2 3 (15.79%) Lucene
3 2 (10.53%) CSS
3 2 (10.53%) jQuery
4 1 (5.26%) HTML5
4 1 (5.26%) Laravel
4 1 (5.26%) XML
Miscellaneous
1 10 (52.63%) Analytical Skills
2 2 (10.53%) Algorithms
2 2 (10.53%) Blog
2 2 (10.53%) Social Media
3 1 (5.26%) Graphic Design
Operating Systems
1 1 (5.26%) Linux
Processes & Methodologies
1 12 (63.16%) E-Commerce
2 11 (57.89%) Analytics
3 9 (47.37%) CRM
4 6 (31.58%) Digital Marketing
4 6 (31.58%) Programme Management
5 5 (26.32%) Business Analysis
5 5 (26.32%) Stakeholder Management
6 4 (21.05%) Content Marketing
6 4 (21.05%) Customer Acquisition
7 3 (15.79%) IT Strategy
7 3 (15.79%) SDLC
7 3 (15.79%) SOA
7 3 (15.79%) UML
7 3 (15.79%) Unit Testing
8 2 (10.53%) Business Development
8 2 (10.53%) Content Writing
8 2 (10.53%) Copywriting
8 2 (10.53%) Email Marketing
8 2 (10.53%) Pay per click
8 2 (10.53%) Web Development
Programming Languages
1 8 (42.11%) Java
2 1 (5.26%) JavaScript
2 1 (5.26%) PHP
Quality Assurance & Compliance
1 3 (15.79%) QA
2 2 (10.53%) PMO
3 1 (5.26%) Data Quality
Vendors
1 11 (57.89%) Google
2 5 (26.32%) hybris
3 3 (15.79%) Adobe
3 3 (15.79%) Facebook
3 3 (15.79%) Oracle
4 2 (10.53%) Twitter
5 1 (5.26%) SAP