The following table provides summary statistics for permanent job vacancies advertised in the East Midlands with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 24 June 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
England / East Midlands
3 months to
24 Jun 2017
Same period 2016 Same period 2015
Rank 129 156 161
Rank change year-on-year +27 +5  
Permanent jobs citing SEO 27 18 30
As % of all permanent IT jobs advertised in the East Midlands 1.03% 0.55% 0.80%
As % of the Processes & Methodologies category 1.16% 0.62% 0.92%
Number of salaries quoted 25 17 19
Median salary £37,500 £32,500 £32,500
Median salary % change year-on-year +15.38% -  
90% offered a salary of more than £23,000 £15,500 £27,183
10% offered a salary of more than £50,000 £37,500 £42,500
UK excluding London median salary £33,250 £32,500 £32,500
% change year-on-year +2.30% -  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East Midlands with a requirement for process and methodology skills.

Process & Methodology Skills
East Midlands
Permanent job vacancies with a requirement for process and methodology skills 2319 2907 3275
As % of all permanent IT job vacancies advertised in the East Midlands 88.07% 88.60% 87.05%
Number of salaries quoted 1945 2323 2726
Median salary £44,317 £42,500 £42,500
Median salary % change year-on-year +4.27% -  
90% offered a salary of more than £30,000 £29,400 £27,500
10% offered a salary of more than £65,000 £60,000 £62,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

SEO
Job Vacancy Trend in the East Midlands

The job posting trend of jobs advertised in the East Midlands citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in the East Midlands

SEO
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in the East Midlands.

Salary trend for SEO in the East Midlands

SEO
Salary Histogram in the East Midlands

The salary distribution of IT jobs citing SEO in the East Midlands over the 3 months to 24 June 2017.

Salary histogram for SEO in the East Midlands

SEO
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the East Midlands region over the 3 months to 24 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +9 12 £23,000 -26.98% 9
Nottinghamshire +12 9 £45,000 +20.00% 1
Leicestershire +14 5 £40,000 +14.28% 2
Derbyshire +9 1 £27,500 -
SEO
England

For the 6 months to 24 June 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for SEO.

1 44 (64.71%) Marketing
2 40 (58.82%) HTML
3 30 (44.12%) CSS
4 29 (42.65%) Web Development
4 29 (42.65%) Analytics
5 28 (41.18%) E-Commerce
6 26 (38.24%) Google
6 26 (38.24%) Pay per click
7 24 (35.29%) Digital Marketing
7 24 (35.29%) JavaScript
8 20 (29.41%) WordPress
9 19 (27.94%) PHP
10 18 (26.47%) jQuery
11 16 (23.53%) CMS
12 15 (22.06%) Google Analytics
12 15 (22.06%) Content Marketing
13 13 (19.12%) User Experience
13 13 (19.12%) Internet
14 11 (16.18%) Adobe
14 11 (16.18%) .NET
14 11 (16.18%) Email Marketing
15 10 (14.71%) InDesign
15 10 (14.71%) Microsoft
15 10 (14.71%) Social Media
16 9 (13.24%) HTML5
16 9 (13.24%) Analytical Skills
16 9 (13.24%) Retail
16 9 (13.24%) Python
17 8 (11.76%) Business Development
17 8 (11.76%) Agile Software Development

SEO
Co-occurring IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (29.41%) WordPress
2 16 (23.53%) CMS
3 6 (8.82%) Apache
3 6 (8.82%) nginx
4 5 (7.35%) Drupal
5 2 (2.94%) SharePoint
Applications
1 10 (14.71%) InDesign
2 7 (10.29%) Microsoft Office
2 7 (10.29%) Photoshop
3 5 (7.35%) Microsoft Excel
4 4 (5.88%) Adobe Illustrator
5 1 (1.47%) Microsoft PowerPoint
Business Applications
1 6 (8.82%) Magento
2 5 (7.35%) Shopify
3 4 (5.88%) WebTrends
Cloud Services
1 15 (22.06%) Google Analytics
2 4 (5.88%) Adobe Analytics
2 4 (5.88%) Microsoft Azure
3 3 (4.41%) AdWords
3 3 (4.41%) Google Cloud Platform
4 2 (2.94%) Amazon AWS
4 2 (2.94%) MailChimp
Communications & Networking
1 13 (19.12%) Internet
Database & Business Intelligence
1 6 (8.82%) MySQL
2 4 (5.88%) BusinessObjects
2 4 (5.88%) SQL Server
3 3 (4.41%) MongoDB
4 2 (2.94%) Big Data
Development Applications
1 7 (10.29%) Git (software)
2 3 (4.41%) Grunt
2 3 (4.41%) gulp
2 3 (4.41%) Visual Website Optimizer
3 2 (2.94%) Subversion
4 1 (1.47%) Codeception
4 1 (1.47%) Cucumber
4 1 (1.47%) Dreamweaver
4 1 (1.47%) Hudson
4 1 (1.47%) Jenkins
4 1 (1.47%) PHPUnit
4 1 (1.47%) Selenium
4 1 (1.47%) TeamCity
General
1 44 (64.71%) Marketing
2 9 (13.24%) Retail
3 7 (10.29%) Finance
4 4 (5.88%) Multimedia
5 3 (4.41%) Advertising
5 3 (4.41%) French Language
5 3 (4.41%) German Language
6 1 (1.47%) Games
6 1 (1.47%) Telecoms
Job Titles
1 28 (41.18%) Developer
2 15 (22.06%) Web Developer
3 13 (19.12%) Front End Developer (Client-Side Developer)
4 12 (17.65%) HTML CSS Developer
4 12 (17.65%) HTML Developer
5 11 (16.18%) Front End Web Developer (Client-Side Developer)
6 10 (14.71%) WordPress Developer
7 9 (13.24%) JavaScript Developer
8 8 (11.76%) Copywriter
8 8 (11.76%) SEO Copywriter
9 6 (8.82%) PHP Developer
9 6 (8.82%) PHP WordPress Developer
10 5 (7.35%) Analyst
10 5 (7.35%) SEO Manager
11 4 (5.88%) .NET Developer
11 4 (5.88%) Junior
11 4 (5.88%) PHP Web Developer
11 4 (5.88%) Web Analyst
11 4 (5.88%) Web Manager
12 2 (2.94%) Technical Manager
Libraries, Frameworks & Software Standards
1 40 (58.82%) HTML
2 30 (44.12%) CSS
3 18 (26.47%) jQuery
4 11 (16.18%) .NET
5 9 (13.24%) HTML5
6 6 (8.82%) AngularJS
6 6 (8.82%) Laravel
7 5 (7.35%) CSS3
7 5 (7.35%) Symfony
8 4 (5.88%) ASP.NET
8 4 (5.88%) React
8 4 (5.88%) Twitter Bootstrap
9 3 (4.41%) Ajax
9 3 (4.41%) LAMP
10 2 (2.94%) ASP.NET MVC
10 2 (2.94%) CakePHP
10 2 (2.94%) JSON
10 2 (2.94%) REST
10 2 (2.94%) Sass
10 2 (2.94%) SOAP
Miscellaneous
1 13 (19.12%) User Experience
2 10 (14.71%) Social Media
3 9 (13.24%) Analytical Skills
4 8 (11.76%) Algorithms
5 5 (7.35%) Mobile App
6 3 (4.41%) Blog
6 3 (4.41%) Taxonomies
7 1 (1.47%) Animation
7 1 (1.47%) Digital Media
7 1 (1.47%) Graphic Design
Operating Systems
1 4 (5.88%) Windows
1 4 (5.88%) Windows Server
Processes & Methodologies
1 29 (42.65%) Analytics
1 29 (42.65%) Web Development
2 28 (41.18%) E-Commerce
3 26 (38.24%) Pay per click
4 24 (35.29%) Digital Marketing
5 15 (22.06%) Content Marketing
6 11 (16.18%) Email Marketing
7 8 (11.76%) Agile Software Development
7 8 (11.76%) Business Development
8 7 (10.29%) A/B Testing
8 7 (10.29%) Front End Development
8 7 (10.29%) Open Source
9 6 (8.82%) CRM
9 6 (8.82%) Multivariate Testing
9 6 (8.82%) Project Management
9 6 (8.82%) Web Analytics
10 4 (5.88%) Business Analysis
10 4 (5.88%) Business Intelligence
10 4 (5.88%) Internet Marketing
10 4 (5.88%) Search Engine Marketing
Programming Languages
1 24 (35.29%) JavaScript
2 19 (27.94%) PHP
3 9 (13.24%) Python
4 6 (8.82%) Perl
4 6 (8.82%) Ruby
5 5 (7.35%) C#
6 4 (5.88%) C
6 4 (5.88%) SQL
Qualifications
1 3 (4.41%) Degree
Quality Assurance & Compliance
1 3 (4.41%) Data Quality
Vendors
1 26 (38.24%) Google
2 11 (16.18%) Adobe
3 10 (14.71%) Microsoft
4 5 (7.35%) Zend
5 4 (5.88%) Brio
5 4 (5.88%) Cognizant
5 4 (5.88%) Cognos
5 4 (5.88%) Coremetrics
5 4 (5.88%) MicroStrategy
5 4 (5.88%) Omniture
6 3 (4.41%) Optimizely
6 3 (4.41%) Qubit
7 2 (2.94%) Facebook
7 2 (2.94%) Hitwise
7 2 (2.94%) hybris
7 2 (2.94%) Monetate
7 2 (2.94%) Twitter
Northamptonshire
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Posted: 2 days ago
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Posted: 17 hours ago
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Salary: £20000.00 - £26000.00 per annum + bonuses and benefits
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Salary: £25000 - £35000 per annum + lots of perks!
Posted: 3 days ago
Cogenhoe, Northamptonshire
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Northampton, Northamptonshire
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Posted: Yesterday
Northamptonshire
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Salary: £28000 - £35000 per annum + benefits
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Northamptonshire
Redrock Consulting Ltd
Salary: £28000 - £35000.00 per annum
Posted: 2 days ago
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Salary: £16000.00 - £19000.00 per annum + bonus and benefits
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Northampton, Northamptonshire
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Salary: £excellent+car allowance £4500+15% bonus, private health for you and
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Salary: From £35,000 to £45,000 per annum
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