The table below looks at the prevalence of the term Social Media in permanent job vacancies in Sheffield. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 18 October 2025, comparing them to the same period in the previous two years.
Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in Sheffield.
Permanent vacancies with a requirement for generic IT skills
111
190
163
As % of all permanent jobs advertised in Sheffield
28.76%
24.64%
37.13%
Number of salaries quoted
78
64
132
10th Percentile
£25,750
£39,675
£31,125
25th Percentile
£31,250
£51,250
£34,500
Median annual salary (50th Percentile)
£50,000
£61,206
£50,000
Median % change year-on-year
-18.31%
+22.41%
-
75th Percentile
£76,875
£71,250
£65,000
90th Percentile
£86,250
£84,224
£70,000
South Yorkshire median annual salary
£46,000
£60,000
£50,000
% change year-on-year
-23.33%
+20.00%
-
Social Media Job Vacancy Trend in Sheffield
Historical trend showing the proportion of permanent IT job postings citing Social Media relative to all permanent IT jobs advertised in Sheffield.
Social Media Salary Trend in Sheffield
Salary distribution trend for jobs in Sheffield citing Social Media.
Social Media Top 9 Co-Occurring Skills & Capabilities in Sheffield
For the 6 months to 18 October 2025, job vacancies citing Social Media also mentioned the following skills and capabilities in order of popularity.
The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the Sheffield region with a requirement for Social Media.
Social Media Co-Occurring Skills & Capabilities in Sheffield by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:
