The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in South Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 24 June 2017 with a comparison to the same period over the previous 2 years.

Social Media
Yorkshire / South Yorkshire
3 months to
24 Jun 2017
Same period 2016 Same period 2015
Rank 69 70 81
Rank change year-on-year +1 +11  
Permanent jobs citing Social Media 10 2 9
As % of all permanent IT jobs advertised in South Yorkshire 1.38% 0.30% 0.94%
As % of the Miscellaneous category 3.46% 0.83% 2.98%
Number of salaries quoted 9 1 8
Median salary £34,000 £21,000 £21,000
Median salary % change year-on-year +61.90% -  
90% offered a salary of more than £27,000 £21,000 £18,000
10% offered a salary of more than £35,000 £21,000 £27,450
UK excluding London median salary £34,000 £34,000 £37,500
% change year-on-year - -9.33%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in South Yorkshire with a requirement for generic IT skills.

Generic IT Skills
South Yorkshire
Permanent job vacancies with a requirement for generic IT skills 289 242 302
As % of all permanent IT job vacancies advertised in South Yorkshire 39.92% 36.56% 31.49%
Number of salaries quoted 240 199 251
Median salary £42,500 £40,250 £32,500
Median salary % change year-on-year +5.59% +23.84%  
90% offered a salary of more than £32,500 £22,000 £21,000
10% offered a salary of more than £60,000 £52,500 £60,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in South Yorkshire

The job posting trend of jobs advertised in South Yorkshire citing Social Media as a proportion of all permanent or contract IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in South Yorkshire

Social Media
Salary Trend in South Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in South Yorkshire.

Salary trend for Social Media in South Yorkshire

Social Media
Job Locations in South Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the South Yorkshire region over the 3 months to 24 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Sheffield +2 10 £34,000 - 1
Social Media
Yorkshire

For the 6 months to 24 June 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South Yorkshire region with a requirement for Social Media.

1 8 (47.06%) HTML
1 8 (47.06%) JavaScript
1 8 (47.06%) CSS
1 8 (47.06%) HTML5
1 8 (47.06%) CSS3
1 8 (47.06%) jQuery
2 7 (41.18%) Digital Marketing
2 7 (41.18%) Python
2 7 (41.18%) Marketing
3 6 (35.29%) Web Development
3 6 (35.29%) OOP
3 6 (35.29%) OO
3 6 (35.29%) MySQL
3 6 (35.29%) PHP
3 6 (35.29%) Django
3 6 (35.29%) Git (software)
4 5 (29.41%) QA
4 5 (29.41%) Analytics
4 5 (29.41%) SEO
5 4 (23.53%) Adobe
5 4 (23.53%) Google
5 4 (23.53%) Mobile App
5 4 (23.53%) User Experience
5 4 (23.53%) Google Analytics
5 4 (23.53%) iPad
6 2 (11.76%) Marketing Strategy
6 2 (11.76%) Online Marketing
6 2 (11.76%) Social Media Monitoring
6 2 (11.76%) Twitter Bootstrap
6 2 (11.76%) WordPress

Social Media
Co-occurring IT Skills in South Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (11.76%) CMS
1 2 (11.76%) WordPress
Applications
1 2 (11.76%) Adobe Illustrator
1 2 (11.76%) InDesign
1 2 (11.76%) Microsoft Office
1 2 (11.76%) Photoshop
Cloud Services
1 4 (23.53%) Google Analytics
Database & Business Intelligence
1 6 (35.29%) MySQL
Development Applications
1 6 (35.29%) Git (software)
General
1 7 (41.18%) Marketing
2 2 (11.76%) Advertising
2 2 (11.76%) Games
3 1 (5.88%) Finance
3 1 (5.88%) Multimedia
Job Titles
1 8 (47.06%) Developer
2 6 (35.29%) JavaScript Developer
2 6 (35.29%) PHP Developer
2 6 (35.29%) PHP Web Developer
2 6 (35.29%) Python Developer
2 6 (35.29%) Python Web Developer
2 6 (35.29%) Web Developer
3 4 (23.53%) Designer
3 4 (23.53%) UX Designer
4 2 (11.76%) Front End Developer (Client-Side Developer)
4 2 (11.76%) Marketing Manager
4 2 (11.76%) UI Designer
4 2 (11.76%) UI/UX Designer
5 1 (5.88%) Analyst
5 1 (5.88%) Digital Analyst
5 1 (5.88%) Digital Marketing Analyst
5 1 (5.88%) Marketing Analyst
Libraries, Frameworks & Software Standards
1 8 (47.06%) CSS
1 8 (47.06%) CSS3
1 8 (47.06%) HTML
1 8 (47.06%) HTML5
1 8 (47.06%) jQuery
2 6 (35.29%) Django
3 2 (11.76%) Twitter Bootstrap
Miscellaneous
1 4 (23.53%) iPad
1 4 (23.53%) Mobile App
1 4 (23.53%) User Experience
2 1 (5.88%) Blog
2 1 (5.88%) Digital Media
Processes & Methodologies
1 7 (41.18%) Digital Marketing
2 6 (35.29%) OO
2 6 (35.29%) OOP
2 6 (35.29%) Web Development
3 5 (29.41%) Analytics
3 5 (29.41%) SEO
4 2 (11.76%) Front End Development
4 2 (11.76%) Marketing Strategy
4 2 (11.76%) Online Marketing
4 2 (11.76%) Social Media Monitoring
5 1 (5.88%) Content Development
5 1 (5.88%) Data Analysis
5 1 (5.88%) Digital Analytics
5 1 (5.88%) Game Development
5 1 (5.88%) Mentoring
5 1 (5.88%) Pay per click
5 1 (5.88%) People Management
5 1 (5.88%) Project Management
5 1 (5.88%) Sentiment Analysis
5 1 (5.88%) Social Media Marketing
Programming Languages
1 8 (47.06%) JavaScript
2 7 (41.18%) Python
3 6 (35.29%) PHP
4 1 (5.88%) R
4 1 (5.88%) SQL
Qualifications
1 2 (11.76%) Degree
Quality Assurance & Compliance
1 5 (29.41%) QA
Vendors
1 4 (23.53%) Adobe
1 4 (23.53%) Google
2 2 (11.76%) Microsoft
City, Sheffield
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