The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Solihull. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 29 June 2017 with a comparison to the same period over the previous 2 years.

Social Media
West Midlands / Solihull
3 months to
29 Jun 2017
Same period 2016 Same period 2015
Rank 35 31 38
Rank change year-on-year -4 +7  
Permanent jobs citing Social Media 1 1 5
As % of all permanent IT jobs advertised in Solihull 0.51% 0.43% 1.88%
As % of the Miscellaneous category 1.08% 1.43% 5.95%
Number of salaries quoted 1 1 5
Median salary £21,000 £50,000 £50,000
Median salary % change year-on-year -58.00% -  
90% offered a salary of more than £20,500 £45,000 £45,850
10% offered a salary of more than £21,500 £55,000 £51,150
UK excluding London median salary £34,500 £32,500 £37,500
% change year-on-year +6.15% -13.33%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Solihull with a requirement for generic IT skills.

Generic IT Skills
Solihull
Permanent job vacancies with a requirement for generic IT skills 93 70 84
As % of all permanent IT job vacancies advertised in Solihull 46.97% 29.91% 31.58%
Number of salaries quoted 96 86 130
Median salary £40,000 £50,000 £32,500
Median salary % change year-on-year -20.00% +53.84%  
90% offered a salary of more than £23,500 £24,500 £22,500
10% offered a salary of more than £57,500 £51,000 £76,250
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in Solihull

Job postings citing Social Media as a percentage of all IT jobs advertised in Solihull.

Job vacancy trend for Social Media in Solihull

Social Media
Salary Trend in Solihull

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Solihull.

Salary trend for Social Media in Solihull

For the 6 months to 29 June 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Solihull region with a requirement for Social Media.

1 1 (100.00%) SEO
1 1 (100.00%) Finance
1 1 (100.00%) Google
1 1 (100.00%) Marketing
1 1 (100.00%) Google Analytics
1 1 (100.00%) Social Media Marketing
1 1 (100.00%) Analytics

Social Media
Co-occurring IT Skills in Solihull by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (100.00%) Google Analytics
General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Marketing Executive
Processes & Methodologies
1 1 (100.00%) Analytics
1 1 (100.00%) SEO
1 1 (100.00%) Social Media Marketing
Vendors
1 1 (100.00%) Google