SEO Job Trends in Stoke-on-Trent

Search Engine Optimisation (SEO)
Staffordshire > Stoke-on-Trent

The table below provides summary statistics and salary benchmarking for jobs advertised in Stoke-on-Trent requiring SEO skills. It covers permanent job vacancies from the 6 months leading up to 14 January 2026, with comparisons to the same periods in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank - - 27
Rank change year-on-year - - -
Permanent jobs citing SEO 0 0 2
As % of all permanent jobs in Stoke-on-Trent - - 1.23%
As % of the Processes & Methodologies category - - 1.44%
Number of salaries quoted 0 0 2
Median annual salary (50th Percentile) - - £25,000
Staffordshire median annual salary £32,750 £52,500 £25,000
% change year-on-year -37.62% +110.00% -37.50%

All Process & Methodology Skills
Stoke-on-Trent

SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Stoke-on-Trent.

Permanent vacancies with a requirement for process or methodology skills 115 115 139
As % of all permanent jobs advertised in Stoke-on-Trent 69.70% 92.74% 85.28%
Number of salaries quoted 65 81 124
10th Percentile £26,000 £30,000 £21,950
25th Percentile £26,250 £32,500 £28,313
Median annual salary (50th Percentile) £35,866 £35,000 £42,500
Median % change year-on-year +2.47% -17.65% -5.56%
75th Percentile £55,000 £47,500 £55,000
90th Percentile £64,800 £54,500 £60,000
Staffordshire median annual salary £45,000 £45,000 £40,500
% change year-on-year - +11.11% -14.74%

SEO
Job Vacancy Trend in Stoke-on-Trent

Historical trend showing the proportion of permanent IT job postings citing SEO relative to all permanent IT jobs advertised in Stoke-on-Trent.

SEO job vacancy trend in Stoke-on-Trent

SEO
Salary Trend in Stoke-on-Trent

Salary distribution trend for jobs in Stoke-on-Trent citing SEO.

Salary distribution trend for jobs in Stoke-on-Trent citing SEO