Period
to 18 September 2020

The median annual salary for a Digital Strategist was £127,500 in advertised job vacancies during the 6 months to 18 September 2020.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Digital Strategist
UK
6 months to
18 Sep 2020
Same period 2019 Same period 2018
Rank 691 1092 1177
Rank change year-on-year +401 +85 +35
Permanent jobs requiring a Digital Strategist 3 3 14
As % of all permanent jobs advertised in the UK 0.006% 0.002% 0.008%
As % of the Job Titles category 0.006% 0.002% 0.009%
Number of salaries quoted 3 2 8
Median annual salary £127,500 £75,000 £75,000
Median salary % change year-on-year +70.00% - +56.25%
10th Percentile £126,250 £68,250 £50,000
90th Percentile £128,750 £83,750 £89,750
UK excluding London median annual salary - - £75,000

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
UK
Permanent vacancies in the UK with a recognized job title 47,898 135,627 161,147
% of permanent IT jobs with a recognized job title 94.79% 95.78% 96.06%
Number of salaries quoted 39,052 107,966 129,893
Median annual salary £55,000 £50,000 £50,000
Median salary % change year-on-year +10.00% - +5.26%
10th Percentile £32,500 £28,000 £27,500
90th Percentile £90,000 £85,000 £82,500
UK excluding London median annual salary £47,500 £45,000 £45,000
% change year-on-year +5.56% - +5.88%

Digital Strategist
Job Vacancy Trend

Job postings that featured Digital Strategist in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Digital Strategist in the UK

Digital Strategist
Salary Trend

3-month moving average salary quoted in jobs citing Digital Strategist.

Salary trend for Digital Strategist in the UK

Digital Strategist
Top 2 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Strategist within the UK over the 6 months to 18 September 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +354 3 £127,500 +70.00%
London +256 3 £127,500 +70.00%

Digital Strategist Skill Set
Top 3 Co-occurring IT Skills

For the 6 months to 18 September 2020, Digital Strategist job roles required the following IT skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring Digital Strategist in the job title.

1 3 (100.00%) Broadband
1 3 (100.00%) Telecoms
1 3 (100.00%) 5G

Digital Strategist Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Communications & Networking
1 3 (100.00%) 5G
1 3 (100.00%) Broadband
General
1 3 (100.00%) Telecoms