Period
to 21 September 2018

The table below looks at the prevalence of the term Digital Media in permanent job vacancies advertised in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Media over the 6 months to 21 September 2018 with a comparison to the same period over the previous 2 years.

Digital Media
England > West Midlands
6 months to
21 Sep 2018
Same period 2017 Same period 2016
Rank 296 323 336
Rank change year-on-year +27 +13 -24
Permanent jobs citing Digital Media 11 3 15
As % of all permanent IT jobs advertised in the West Midlands 0.13% 0.030% 0.13%
As % of the Miscellaneous category 0.31% 0.076% 0.33%
Number of salaries quoted 5 3 15
West Midlands median annual salary £45,000 £28,500 £33,000
Median salary % change year-on-year +57.89% -13.64% +50.00%
10th Percentile £33,250 £25,450 £18,000
90th Percentile £66,000 £32,350 £61,250
England median annual salary £50,000 £47,500 £45,000
% change year-on-year +5.26% +5.56% -

Digital Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for generic IT skills.

All Generic IT Skills
West Midlands
Permanent vacancies with a requirement for generic IT skills 3,531 3,961 4,580
As % of all permanent IT jobs advertised in the West Midlands 40.18% 39.71% 38.29%
Number of salaries quoted 2,522 3,160 3,351
West Midlands median annual salary £43,500 £40,000 £40,000
Median salary % change year-on-year +8.75% - +2.56%
10th Percentile £24,025 £24,750 £22,500
90th Percentile £67,500 £60,000 £63,750
England median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - +5.26%

Digital Media
Job Vacancy Trend in the West Midlands

Job postings citing Digital Media as a percentage of all IT jobs advertised in the West Midlands.

Job vacancy trend for Digital Media in the West Midlands

Digital Media
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media in the West Midlands.

Salary trend for Digital Media in the West Midlands

Digital Media
Salary Histogram in the West Midlands

The salary distribution of IT jobs citing Digital Media in the West Midlands over the 6 months to 21 September 2018.

Salary histogram for Digital Media in the West Midlands

Digital Media
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the West Midlands region over the 6 months to 21 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham +6 4 £45,000 +53.85% 4
Staffordshire - 4 - - 1
Coventry +9 1 £32,500 +18.18%
Solihull - 1 £42,500 -
Shropshire - 1 - -
Digital Media
England

For the 6 months to 21 September 2018, IT jobs citing Digital Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Midlands region with a requirement for Digital Media.

1 7 (63.64%) Social Media
2 6 (54.55%) Marketing
3 5 (45.45%) Finance
3 5 (45.45%) User Experience
3 5 (45.45%) Analytics
4 4 (36.36%) Office 365
4 4 (36.36%) Web Design
4 4 (36.36%) Legal
4 4 (36.36%) Publishing
4 4 (36.36%) Games
4 4 (36.36%) SharePoint
5 3 (27.27%) Adobe
5 3 (27.27%) SEO
5 3 (27.27%) Agile Software Development
6 2 (18.18%) Multimedia
6 2 (18.18%) Content Management
6 2 (18.18%) CRM
6 2 (18.18%) Scrum
6 2 (18.18%) Project Management
6 2 (18.18%) Service Management
6 2 (18.18%) Service Delivery
6 2 (18.18%) Pay per click
6 2 (18.18%) Automotive
6 2 (18.18%) IFS
6 2 (18.18%) Demand Generation
6 2 (18.18%) Lead Generation
7 1 (9.09%) Conversion Rate Optimisation
7 1 (9.09%) Content Marketing
7 1 (9.09%) Collaborative Working
7 1 (9.09%) DeepCrawl

Digital Media
Co-occurring IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (36.36%) SharePoint
2 1 (9.09%) CMS
Applications
1 1 (9.09%) Adobe Creative Suite
1 1 (9.09%) Adobe Premiere
1 1 (9.09%) Microsoft Excel
1 1 (9.09%) Microsoft Office
1 1 (9.09%) Microsoft PowerPoint
Business Applications
1 1 (9.09%) Academy Revenues and Benefits
Cloud Services
1 4 (36.36%) Office 365
2 1 (9.09%) Google Analytics
2 1 (9.09%) Google Tag Manager
Communications & Networking
1 1 (9.09%) Intranet
Development Applications
1 1 (9.09%) Visual Website Optimizer
General
1 6 (54.55%) Marketing
2 5 (45.45%) Finance
3 4 (36.36%) Games
3 4 (36.36%) Legal
3 4 (36.36%) Publishing
4 2 (18.18%) Automotive
4 2 (18.18%) Multimedia
5 1 (9.09%) Aerospace
Job Titles
1 4 (36.36%) Communications Manager
2 2 (18.18%) Marketing Manager
2 2 (18.18%) Scrum Master
3 1 (9.09%) Designer
3 1 (9.09%) Graphic Designer
3 1 (9.09%) SEO Manager
Libraries, Frameworks & Software Standards
1 1 (9.09%) CSS
1 1 (9.09%) HTML
1 1 (9.09%) XML
Miscellaneous
1 7 (63.64%) Social Media
2 5 (45.45%) User Experience
3 1 (9.09%) Blog
3 1 (9.09%) Graphic Design
3 1 (9.09%) Photography
Operating Systems
1 1 (9.09%) Windows
Processes & Methodologies
1 5 (45.45%) Analytics
2 4 (36.36%) Web Design
3 3 (27.27%) Agile Software Development
3 3 (27.27%) SEO
4 2 (18.18%) Content Management
4 2 (18.18%) CRM
4 2 (18.18%) Demand Generation
4 2 (18.18%) Lead Generation
4 2 (18.18%) Pay per click
4 2 (18.18%) Project Management
4 2 (18.18%) Scrum
4 2 (18.18%) Service Delivery
4 2 (18.18%) Service Management
5 1 (9.09%) Copywriting
5 1 (9.09%) Incident Management
5 1 (9.09%) Link Building
5 1 (9.09%) Logistics
5 1 (9.09%) Revenue Management
5 1 (9.09%) Web Analytics
5 1 (9.09%) Web Development
Qualifications
1 1 (9.09%) Degree
Systems Management
1 1 (9.09%) Opscode Chef
Vendors
1 3 (27.27%) Adobe
2 2 (18.18%) IFS
3 1 (9.09%) DeepCrawl
3 1 (9.09%) Google
3 1 (9.09%) Screaming Frog