Analytics Job Trends in the West Midlands

Analytics
England > West Midlands

The table below provides summary statistics and salary benchmarking for jobs advertised in the West Midlands requiring Analytics skills. It covers permanent job vacancies from the 6 months leading up to 16 July 2026, with comparisons to the same periods in the previous two years.

6 months to
16 Jul 2026
Same period 2025 Same period 2024
Rank 23 23 40
Rank change year-on-year 0 +17 -19
Permanent jobs citing Analytics 347 227 407
As % of all permanent jobs in the West Midlands 4.33% 6.71% 5.05%
As % of the Processes & Methodologies category 6.31% 7.83% 6.28%
Number of salaries quoted 249 135 302
10th Percentile £36,250 £34,750 £36,250
25th Percentile £42,500 £42,500 £42,500
Median annual salary (50th Percentile) £57,500 £53,450 £55,000
Median % change year-on-year +7.58% -2.82% +10.00%
75th Percentile £80,000 £65,000 £66,250
90th Percentile £100,000 £74,978 £75,000
England median annual salary £67,500 £63,750 £60,000
% change year-on-year +5.88% +6.25% -8.19%

All Process & Methodology Skills
West Midlands

Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the West Midlands.

Permanent vacancies with a requirement for process or methodology skills 5,501 2,900 6,484
As % of all permanent jobs advertised in the West Midlands 68.69% 85.75% 80.40%
Number of salaries quoted 4,120 1,825 4,337
10th Percentile £31,250 £28,822 £26,900
25th Percentile £40,000 £36,250 £36,250
Median annual salary (50th Percentile) £55,000 £52,500 £50,000
Median % change year-on-year +4.76% +5.00% -4.76%
75th Percentile £70,000 £67,500 £65,000
90th Percentile £85,000 £80,000 £79,225
England median annual salary £60,000 £57,500 £55,000
% change year-on-year +4.35% +4.55% -12.00%

Analytics
Job Vacancy Trend in the West Midlands

Historical trend showing the proportion of permanent IT job postings citing Analytics relative to all permanent IT jobs advertised in the West Midlands.

Analytics job vacancy trend in the West Midlands

Analytics
Salary Trend in the West Midlands

Salary distribution trend for jobs in the West Midlands citing Analytics.

Salary distribution trend for jobs in the West Midlands citing Analytics

Analytics
Salary Histogram in the West Midlands

Salary distribution for jobs citing Analytics in the West Midlands over the 6 months to 16 July 2026.

Salary histogram for Analytics in the West Midlands

Analytics
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Analytics within the West Midlands region over the 6 months to 16 July 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham -1 203 £63,076 +9.82% 41
Worcestershire +3 32 £70,000 +33.33% 3
Warwickshire +4 26 £40,000 +6.67% 9
Shropshire -13 20 £56,000 +24.44% 14
Coventry -8 18 £60,715 +34.92% 1
Staffordshire +7 14 £42,500 -22.73% 5
Solihull +12 10 £60,000 - 4
Walsall +8 8 £37,500 -14.77%
Herefordshire -14 4 £85,000 -8.11% 3
Halesowen -2 3 £47,500 +26.67%
Wolverhampton -22 2 £102,500 +15.49% 4
West Bromwich +3 1 £60,000 - 1
Analytics
England

Analytics
Co-Occurring Skills & Capabilities in the West Midlands by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 7 (2.02%) ArcGIS
1 7 (2.02%) SharePoint
2 5 (1.44%) WordPress
3 4 (1.15%) Apache
3 4 (1.15%) Apache Airflow
4 2 (0.58%) SAS
5 1 (0.29%) Apache Spark
5 1 (0.29%) Confluence
5 1 (0.29%) Microsoft Exchange
Applications
1 24 (6.92%) Microsoft Excel
2 9 (2.59%) Microsoft Office
3 6 (1.73%) Microsoft PowerPoint
4 1 (0.29%) Adobe Creative Suite
4 1 (0.29%) Adobe Illustrator
4 1 (0.29%) Chatbot
4 1 (0.29%) InDesign
4 1 (0.29%) Photoshop
4 1 (0.29%) Sketch
Business Applications
1 16 (4.61%) SAP S/4HANA
2 7 (2.02%) Shopify
3 5 (1.44%) Magento
4 1 (0.29%) Oracle ERP
4 1 (0.29%) SAP CO
4 1 (0.29%) SAP FI
4 1 (0.29%) SAP FI/CO
4 1 (0.29%) SAP IBP
4 1 (0.29%) SAP PP
4 1 (0.29%) SAP PS
Cloud Services
1 102 (29.39%) Power Platform
2 68 (19.60%) Azure
3 36 (10.37%) AWS
4 31 (8.93%) SaaS
5 22 (6.34%) Azure Data Factory
6 16 (4.61%) GCP
7 12 (3.46%) Google Ads
8 11 (3.17%) Snowflake
9 9 (2.59%) Microsoft 365
10 8 (2.31%) Google Analytics
11 7 (2.02%) PowerApps
12 6 (1.73%) Microsoft Advertising
13 5 (1.44%) Azure DevOps
13 5 (1.44%) Azure Synapse Analytics
13 5 (1.44%) Power Automate
14 4 (1.15%) Google Data Studio
14 4 (1.15%) Microsoft Purview
15 3 (0.86%) Dynamics 365
15 3 (0.86%) Meta Ads
16 2 (0.58%) Azure Sentinel
Communications & Networking
1 2 (0.58%) DNS
1 2 (0.58%) Firewall
1 2 (0.58%) HTTP
1 2 (0.58%) HTTPS
1 2 (0.58%) SMS
1 2 (0.58%) SSL
2 1 (0.29%) BGP
2 1 (0.29%) CTI
2 1 (0.29%) IPFIX
2 1 (0.29%) OSPF
2 1 (0.29%) SNMP
2 1 (0.29%) TCP/IP
2 1 (0.29%) VLAN
2 1 (0.29%) VoIP
Database & Business Intelligence
1 101 (29.11%) Power BI
2 24 (6.92%) Tableau
3 20 (5.76%) Power Query
4 15 (4.32%) Data Warehouse
5 13 (3.75%) Star Schema
6 9 (2.59%) Data Lake
6 9 (2.59%) MySQL
7 8 (2.31%) Amazon Redshift
7 8 (2.31%) SQL Server
8 7 (2.02%) Geospatial Data
8 7 (2.02%) GIS
8 7 (2.02%) SQL Server Integration Services
9 6 (1.73%) Delta Lake
9 6 (1.73%) PostgreSQL
9 6 (1.73%) SQL Server Reporting Services
10 5 (1.44%) Amazon RDS
10 5 (1.44%) Data Mining
10 5 (1.44%) Looker
11 4 (1.15%) Azure SQL Database
11 4 (1.15%) Elasticsearch
Development Applications
1 8 (2.31%) Git
2 6 (1.73%) JIRA
3 2 (0.58%) Cucumber
3 2 (0.58%) Selenium
4 1 (0.29%) Burp Suite
4 1 (0.29%) Cypress.io
4 1 (0.29%) Gatling
4 1 (0.29%) GitLab
4 1 (0.29%) Jenkins
4 1 (0.29%) JMeter
4 1 (0.29%) LoadRunner
4 1 (0.29%) Postman
4 1 (0.29%) REST Assured
4 1 (0.29%) SonarQube
4 1 (0.29%) SpecFlow
General
1 90 (25.94%) Finance
2 74 (21.33%) Social Skills
3 69 (19.88%) Analytical Skills
4 34 (9.80%) Public Sector
5 22 (6.34%) Inclusion and Diversity
6 20 (5.76%) Marketing
7 18 (5.19%) Influencing Skills
8 17 (4.90%) Retail
9 13 (3.75%) Banking
9 13 (3.75%) Legal
10 12 (3.46%) Manufacturing
11 9 (2.59%) Law
12 8 (2.31%) Local Government
13 5 (1.44%) Agriculture
14 4 (1.15%) Games
14 4 (1.15%) Social Housing
15 3 (0.86%) Advertising
15 3 (0.86%) Fire and Rescue
15 3 (0.86%) Organisational Skills
16 2 (0.58%) Presentation Skills
Job Titles
1 42 (12.10%) Data Engineer
1 42 (12.10%) Senior
2 35 (10.09%) Analyst
3 34 (9.80%) Developer
4 30 (8.65%) Architect
5 23 (6.63%) Business Intelligence Developer
6 22 (6.34%) Data Architect
7 21 (6.05%) Lead
8 19 (5.48%) Data Analyst
8 19 (5.48%) Sales Manager
9 14 (4.03%) Data Manager
10 13 (3.75%) Senior Data Engineer
11 12 (3.46%) Senior Manager
12 11 (3.17%) Business Intelligence Analyst
12 11 (3.17%) Transformation Manager
13 10 (2.88%) Regional Sales Manager
14 9 (2.59%) Power BI Developer
15 8 (2.31%) IT Manager
16 7 (2.02%) GIS Technician
16 7 (2.02%) SAP Developer
Libraries, Frameworks & Software Standards
1 14 (4.03%) REST
2 12 (3.46%) PySpark
3 10 (2.88%) SAP Fiori
4 8 (2.31%) Kafka
4 8 (2.31%) Node.js
5 7 (2.02%) SAPUI5
6 6 (1.73%) JDBC
6 6 (1.73%) OAuth
6 6 (1.73%) RESTful
6 6 (1.73%) SOAP
7 4 (1.15%) CSS
7 4 (1.15%) HTML
7 4 (1.15%) Keycloak
8 3 (0.86%) EDI
9 2 (0.58%) GraphQL
9 2 (0.58%) gRPC
10 1 (0.29%) CSS3
10 1 (0.29%) React
10 1 (0.29%) React Native
10 1 (0.29%) Vue
Miscellaneous
1 26 (7.49%) Management Information System
2 17 (4.90%) Analytical Mindset
3 14 (4.03%) Cloud Native
3 14 (4.03%) Mobile App
4 11 (3.17%) NHS
5 10 (2.88%) Product Ownership
6 9 (2.59%) Greenfield Project
7 5 (1.44%) Data Structures
8 4 (1.15%) Hybrid Cloud
9 3 (0.86%) Data Protection Act
9 3 (0.86%) Linux Command Line
9 3 (0.86%) Virtual Team
10 2 (0.58%) Cyber Defence
10 2 (0.58%) Distributed Systems
10 2 (0.58%) Driving Licence
10 2 (0.58%) Hackathon
10 2 (0.58%) Life Science
10 2 (0.58%) Marketing Technology
10 2 (0.58%) Robotics
10 2 (0.58%) Security Operations Centre
Operating Systems
1 4 (1.15%) Linux
2 1 (0.29%) Android
2 1 (0.29%) Apple iOS
2 1 (0.29%) Kali Linux
Processes & Methodologies
1 119 (34.29%) Business Intelligence
2 81 (23.34%) AI
3 78 (22.48%) Decision-Making
4 72 (20.75%) Problem-Solving
5 64 (18.44%) Data Analytics
6 60 (17.29%) Data Modelling
7 57 (16.43%) Continuous Improvement
8 43 (12.39%) Agile
9 42 (12.10%) Data Engineering
9 42 (12.10%) Data Governance
9 42 (12.10%) Roadmaps
10 38 (10.95%) Data Analysis
11 33 (9.51%) CI/CD
12 32 (9.22%) ETL
13 31 (8.93%) Collaborative Working
13 31 (8.93%) Mentoring
14 30 (8.65%) Risk Management
15 29 (8.36%) Actionable Insight
15 29 (8.36%) DevOps
16 27 (7.78%) Data Pipeline
Programming Languages
1 95 (27.38%) SQL
2 46 (13.26%) Python
3 28 (8.07%) Data Analysis Expressions
4 12 (3.46%) Java
5 7 (2.02%) ABAP
6 6 (1.73%) Go
7 4 (1.15%) T-SQL
8 3 (0.86%) R
9 2 (0.58%) C#
9 2 (0.58%) JavaScript
10 1 (0.29%) JCL
Qualifications
1 47 (13.54%) Degree
2 25 (7.20%) Security Cleared
3 24 (6.92%) SC Cleared
4 13 (3.75%) Master's Degree
5 7 (2.02%) ISEB
5 7 (2.02%) ISTQB
6 6 (1.73%) IRCA
7 5 (1.44%) ACCA
7 5 (1.44%) Azure Certification
7 5 (1.44%) CIMA
8 4 (1.15%) DV Cleared
8 4 (1.15%) Microsoft Certification
9 3 (0.86%) CITP
10 2 (0.58%) Cisco Certification
11 1 (0.29%) CCA
11 1 (0.29%) CCNA
11 1 (0.29%) CISSP
11 1 (0.29%) PMI Certification
11 1 (0.29%) PMP
11 1 (0.29%) PRINCE2 Certification
Quality Assurance & Compliance
1 46 (13.26%) Data Quality
2 25 (7.20%) GDPR
3 11 (3.17%) QA
4 9 (2.59%) Accessibility
5 7 (2.02%) ITGC
6 6 (1.73%) ISO 9001
7 3 (0.86%) ISO/IEC 27001
8 2 (0.58%) Actionable Recommendations
8 2 (0.58%) PCI DSS
9 1 (0.29%) COBIT
9 1 (0.29%) NIST
9 1 (0.29%) PSD2
9 1 (0.29%) SLA
System Software
1 2 (0.58%) Active Directory
1 2 (0.58%) Docker
Systems Management
1 10 (2.88%) Terraform
2 3 (0.86%) Grafana
3 2 (0.58%) Prometheus
4 1 (0.29%) HP Fortify
4 1 (0.29%) Kubernetes
4 1 (0.29%) Nagios
4 1 (0.29%) Single Sign-On
Vendors
1 60 (17.29%) Microsoft
2 38 (10.95%) SAP
3 23 (6.63%) Databricks
4 21 (6.05%) Google
5 7 (2.02%) ESRI
6 6 (1.73%) iManage
7 5 (1.44%) Hotjar
8 3 (0.86%) Adobe
8 3 (0.86%) Cognos
8 3 (0.86%) Facebook
8 3 (0.86%) Instagram
8 3 (0.86%) WooCommerce
9 2 (0.58%) Informatica
9 2 (0.58%) Rapid7
9 2 (0.58%) Salesforce
9 2 (0.58%) TikTok
10 1 (0.29%) Jedox
10 1 (0.29%) ServiceNow
10 1 (0.29%) Splunk
10 1 (0.29%) Zoho