The following table provides summary statistics for permanent job vacancies advertised in Wiltshire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 3 months to 29 June 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
South West > Wiltshire
3 months to
29 Jun 2017
Same period 2016 Same period 2015
Rank - 68 93
Permanent jobs citing Google Analytics 0 15 9
As % of all permanent IT jobs advertised in Wiltshire - 1.63% 0.77%
As % of the Cloud Services category - 14.71% 15.79%
Number of salaries quoted 0 0 9
Wiltshire median annual salary - - £45,000
South West median annual salary £50,000 £42,500 £40,000
% change year-on-year +17.64% +6.25%  

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wiltshire with a requirement for cloud computing skills.

Cloud Computing Skills
Wiltshire
Permanent job vacancies with a requirement for cloud computing skills 89 102 57
As % of all permanent IT job vacancies advertised in Wiltshire 11.77% 11.06% 4.88%
Number of salaries quoted 116 242 72
Wiltshire median annual salary £47,500 £45,000 £39,500
Median salary % change year-on-year +5.55% +13.92%  
10th Percentile £28,750 £27,500 £30,000
90th Percentile £63,125 £57,500 £56,250
South West median annual salary £47,500 £42,500 £47,500
% change year-on-year +11.76% -10.52%  

Google Analytics
Job Vacancy Trend in Wiltshire

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Wiltshire.

Job vacancy trend for Google Analytics in Wiltshire

Google Analytics
Salary Trend in Wiltshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Wiltshire.

Salary trend for Google Analytics in Wiltshire

For the 6 months to 29 June 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Wiltshire region with a requirement for Google Analytics.

1 5 (100.00%) Google
1 5 (100.00%) Marketing
1 5 (100.00%) Digital Marketing
1 5 (100.00%) Analytics
2 4 (80.00%) Social Media
2 4 (80.00%) Marketing Strategy
2 4 (80.00%) Blog
2 4 (80.00%) Pay per click
2 4 (80.00%) SEO
2 4 (80.00%) Analytical Skills
2 4 (80.00%) AdWords
2 4 (80.00%) Content Marketing
3 1 (20.00%) Digital Analytics
3 1 (20.00%) Web Analytics
3 1 (20.00%) Finance
3 1 (20.00%) WebTrends
3 1 (20.00%) Customer Insight
3 1 (20.00%) Marketing Analytics

Google Analytics
Co-occurring IT Skills in Wiltshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (20.00%) WebTrends
Cloud Services
1 4 (80.00%) AdWords
General
1 5 (100.00%) Marketing
2 1 (20.00%) Finance
Job Titles
1 4 (80.00%) Digital Marketing Manager
1 4 (80.00%) Marketing Manager
2 1 (20.00%) Analytics Manager
2 1 (20.00%) Web Analytics Manager
2 1 (20.00%) Web Manager
Miscellaneous
1 4 (80.00%) Analytical Skills
1 4 (80.00%) Blog
1 4 (80.00%) Social Media
Processes & Methodologies
1 5 (100.00%) Analytics
1 5 (100.00%) Digital Marketing
2 4 (80.00%) Content Marketing
2 4 (80.00%) Marketing Strategy
2 4 (80.00%) Pay per click
2 4 (80.00%) SEO
3 1 (20.00%) Customer Insight
3 1 (20.00%) Digital Analytics
3 1 (20.00%) Marketing Analytics
3 1 (20.00%) Web Analytics
Vendors
1 5 (100.00%) Google