Head of Growth & Community
- Location
- Borehamwood, England, United Kingdom
user to buyer to retained customer to advocate. Lead the Shopify roadmap across markets, including content, UX, merchandising, conversion-rate optimisation, A / B testing and analytics. Acquisition and discoverability. Lead Google Ads, Meta Ads, paid search, paid social and organic … Europe and the USA. Improved qualified traffic, Shopify conversion, D2C revenue, retention and customer lifetime value, supported by disciplined experimentation and A / B testing. Distinctive product launches and a consistent, recognisably Orange consumer voice across ecommerce, CRM, paid media and social commerce. ...