North West London, London, United Kingdom Hybrid / WFH Options
Saga Group Limited
Adobe Analytics, Adobe Target, and other Adobe Experience Cloud tools to monitor and optimise website performance; support A/B testing and collaborate with teams across Saga. From customerjourney funnels to improving conversion, your work conducting competitive analysis and identifying opportunities for enhancement will make a visible impact across our digital estate. This is an … the data says, but why; someone curious, commercially minded, and eager to interpret insights that will inform decision-making across the wider business. Were also on an exciting journey into personalisation as a core part of our digital and data strategy. If you're keen to help shape and grow a personalisation roadmap, this is your opportunity to … optimise user experience, content effectiveness, and conversion rates. User Behaviour & Engagement Analysis: Leverage Adobe Analytics to analyse user journeys, identify drop-off points, and recommend changes that enhance customer interactions with the website. Also use session replay and heatmaps to expand this understanding. Tag Management: Manage and ensure accurate tracking and tagging on the website through Adobe Launch More ❯
and execute a results-focused marketing strategy aligned with the mission and objectives Create and implement an email automation strategy within dynamics 365 to support lead generation and customer engagement, including mass email campaigns Design a suite of touchpoint emails that guide customers seamlessly through their journey, enhancing their experience with the client. Develop and manage … ensuring the website and social channels reflect our brand and are optimised for engagement. Ensure all internal systems, including Dynamics 365, are kept updated with accurate marketing and customerjourney data. The ideal candidate will have: A confident communicator with a proven ability to generate compelling content and establish thought leadership across digital platforms and industry … experience, including SEO, PPC, and social media management. Exceptional copywriting and content creation skills, with a focus on engaging and converting B2B audiences. Knowledge of marketing automation and customerjourneymapping, ensuring smooth and effective customer engagement. Outstanding organisational skills, with the ability to manage multiple projects simultaneously and deliver results on time. A More ❯
Warrington, England, United Kingdom Hybrid / WFH Options
BMS Performance
Tools Performance analytics - Google Analytics, attribution modeling, A/B testing, dashboard reporting, data-driven decision-making Strategy and Growth - Demand generation, growth marketing, go-to-market strategy, customerjourneymapping, funnel optimization Innovation & MarTech - marketing tools, low-code/no-code tools, marketing operations, experimentation Large focus on driving lead generation in US (primary), Europe … revenue in next few years. If you're looking for a role where you can shape messaging, own strategy, and be at the intersection of tech, trust, and customer experience, this is one of the most exciting positions right now! Experience needed for Marketing Manager role: Preferably from a fast-paced Saas/Tech industry Understanding or Enterprise More ❯