Customer Segmentation Jobs in the UK

26 to 50 of 338 Customer Segmentation Jobs in the UK

Lead Data Analyst

London, United Kingdom
Hybrid / WFH Options
BBC Group and Public Services
ABOUT THE INTERNATIONAL NEWS DIVISION BBC Studios' International News division produces world-leading content that shapes news delivery across platforms globally. With a focus on data-driven insights and customer engagement, the division is pivotal in defining the BBC's direct-to-consumer (D2C) strategy. THE ROLE BBC Studios now have an exciting vacancy for a Lead Data Analyst … within our award-winning International News division. This role is crucial for understanding customer behaviour and shaping the BBC's D2C strategy. The Lead Data Analyst will lead the development and implementation of a data and insights ecosystem, leveraging advanced analytics and proprietary tools to support all aspects of the acquisition and engagement funnel. The role also involves optimizing … performance of product and marketing initiatives, building models to identify trends and patterns in customer behaviour, and collaborating with experimentation and data science teams to enhance overall marketing and product effectiveness. Working within the Consumer Growth and Monetization team, the Lead Data Analyst will have a passion for data discovery, visualization, and a hunger to learn and work within More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Customer Experience Data Engineer

Birmingham, England, United Kingdom
EBSCO Industries Inc
time remote monitoring. We take pride in developing deep user understanding, obsessing about the details, and going the extra mile to show our users we love them. Moultrie is customer-driven - hardware, software, marketing, and customer success teams collaborate to deliver a quality user experience. As a business unit of EBSCO Industries (www.ebscoind.com), we offer the stability and … benefits of a firmly established corporation while operating as a growth-focused team with the entrepreneurial spirit of a startup. We are guided by the following principles: Customer Obsession.; Excellence is the Standard.; Bias for Action.; Act Boldly.; Deliver Results.; Hire and Develop the Best.; Be Curious and Learn.; Win as a Team.; Grow or Die. Moultrie is looking … for a CX Data Engineer to optimize, maintain, and analyze customer experience data to drive engagement, retention, and business insights. This role will ensure data quality, scalable analytics infrastructure, and predictive modeling capabilities to support CX decision-making. In addition to building and maintaining data pipelines, this role will develop foundational predictive models to analyze customer behavior and More ❯
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Geospatial Insight & Analytics Manager

Leeds, England, United Kingdom
Hybrid / WFH Options
Harnham
looking for a Geospatial Insight & Analytics Manager to join their data function. The team plays a crucial role in using location-based data to drive smarter, faster commercial and customer decisions, and this role will lead high-impact projects across location planning, network design, and targeted marketing. The Role This is a rare opportunity to shape the future of … teams. Key Responsibilities: Spatial Insight & Strategic Decision Support Translate business questions into geospatial data-driven insight Use spatial modelling to solve problems around store planning, network optimisation, and targeted customer engagement Identify whitespace opportunities based on demographics, mobility, and purchasing behaviour Advanced Geospatial Analytics Apply tools like Databricks, ArcGIS, SQL, and Python to build models, test hypotheses, and scale … geospatial insight Integrate datasets like HST (High Street Trading), customer segmentation, and footfall into spatial analysis workflows Conduct segmentation and clustering work to highlight geographical patterns Build dashboards and data visualisations that clearly communicate insights Collaborate with non-technical stakeholders to translate complex spatial data into business recommendations Present analysis at senior levels and influence investment and More ❯
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Lead Data Analyst

Liverpool, England, United Kingdom
Hybrid / WFH Options
PayPoint plc
to gather requirements for data improvements, and deliver self-service reporting to reduce manual inputs and errors, and drive greater visibility of the data and trends. Main Responsibilities Set customer segmentation, analyze and report on customer behaviors and provide an understanding of customer acquisition, retention, and lifetime value to help form strategic sales, marketing, channel, and … plans. Build reporting and set relevant KPIs to the appropriate business areas for Commercial Finance. Work closely with Marketing and Digital Marketing to produce reporting to give visibility of customer trends across their lifecycle and across all customer touchpoints, to show positive and negative trends of acquisition and retention of customers, and to analyze marketing effectiveness. Own the … customer, using insights to form customer profiles to aid internal departments plan their strategy and activity. Gather retailer and customer insights to inform marketing promotional and strategic opportunities with retailers. Proactively have frequent contact with stakeholders to provide actionable insight around marketing channels, customer and business performance, and market trends along with response to ad hoc More ❯
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CRM Technology Lead

London, England, United Kingdom
Wise
Technology Lead to own our tech stack (systems, tools, integrations) that powers our CRM engine. You’ll play a key role in helping us scale our CRM operations, improve customer engagement, and unlock new levels of efficiency and personalisation. This role is perfect for someone who thrives at the intersection of marketing, data, and technology — a strategic thinker who … Liquid), and SQL. Desirable Experience in fast-growing, product-driven Fintech/Financial Services companies. Background in lifecycle marketing or product management. Familiarity with AI-driven CRM technologies for customer segmentation, predictive analytics, ML modelling for customer insights, and personalisation. Additional Information We’re committed to diversity, equity, and inclusion. We believe diverse teams are stronger and More ❯
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Product Marketing Director

London, United Kingdom
Aforza Ltd
solutions across the consumer products sector. You will be responsible for developing and executing comprehensive product marketing strategies to position our solutions as industry-leading, drive demand, and ensure customer satisfaction. Responsibilities Product Strategy: Collaborate with the product management team to shape product strategies and roadmaps, ensuring alignment with market needs and customer demands. Market Analysis: Conduct in … depth market research, competitive analysis, and customer segmentation to identify key opportunities and threats. Use data-driven insights to inform product decisions. Go-to-Market Strategy: Develop and execute go-to-market plans for new product launches and feature updates, including messaging, pricing, and distribution strategies. Messaging & Positioning: Craft compelling value propositions and messaging that resonate with target … to educate and engage prospects and customers. Demand Generation Partnership: Collaborate with the demand generation team to create and execute marketing campaigns that drive qualified leads and revenue growth. Customer Advocacy: Foster relationships with satisfied customers and turn them into advocates who can provide testimonials, references, and case studies. Analytics and Measurement: Establish key performance indicators (KPIs) and regularly More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

CRM Technology Lead

London, England, United Kingdom
Wise
Technology Lead to own our tech stack (systems, tools, integrations) that powers our CRM engine. You’ll play a key role in helping us scale our CRM operations, improve customer engagement, and unlock new levels of efficiency and personalisation. This role is perfect for someone who thrives at the intersection of marketing, data, and technology — a strategic thinker who … Liquid), and SQL. Desirable: Experience in fast-growing, product-driven Fintech/Financial Services companies. Background in lifecycle marketing or product management. Familiarity with AI-driven CRM technologies for customer segmentation, predictive analytics, ML modelling for customer insights and personalisation. Additional Information For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. More ❯
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Sr. Manager, Data Science, APP Gift Cards

London, England, United Kingdom
Amazon
scientific expertise. You will manage a diverse team of data scientists, business intelligence and data engineers, working collaboratively to deliver high-impact scientific solutions and scalable systems to improve customer experience and drive business growth. The role focuses on identifying and solving ambiguous, high-value problems using state-of-the-art methodologies in machine learning (ML) as well as … models, analytics systems, and scalable architectures to support e-commerce. Explore novel scientific approaches and contribute to advancements in areas such as sales automation, product recommendation, pricing optimization, and customer segmentation. Stay abreast of industry developments to inspire and implement state-of-the-art solutions, particularly in GenAI. • Stakeholder Engagement: Represent scientific and technical initiatives to senior leadership, articulating … trade-offs and driving consensus. Collaborate across geographies and functions to increase penetration of Payment Products, and leverage data to recommend deprecations or new ways of operating. Together, improving customer experience and operational scalability. • Operational Excellence: Develop the data foundation and metrics to enhance operational transparency and decision-making. Manage day-to-day technical operations, ensuring quality and efficiency More ❯
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Senior Customer Insight & Loyalty Manager

London, England, United Kingdom
KURT GEIGER
style. We Are One: For Love | For Diversity | For Change | For Equality | For Kindness | For Freedom | For Unity | Against Racism. We are looking for a detail-oriented and analytical customer data professional to head up a newly formed Team. The ideal candidate will be responsible for analysing and interpreting customer data to provide actionable insights that drive business … decisions, enhance customer experiences, and improve overall marketing strategies. The role requires a strong understanding of data analysis, customer behaviour, and data visualization, along with the ability to work cross-functionally with marketing, sales, and product teams. The successful applicant will have previous experience with Customer Segmentation and Analysis, not necessarily from a fashion background. The … Hard, Be Positive, Know What Good Looks Like, Own Your Own Future, Look For Solutions, Be a Part of a Team, Speak Up, Be Honest. Data Collection & Management: Utilise customer data from multiple sources (CRM systems, transactional databases, web analytics, etc.) through mParticle and Snowflake our core Customer Data Profile Warehouse. Ensure the accuracy, consistency, and integrity of More ❯
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Email Marketing Analyst - Customer Lifecycle Focus

London, England, United Kingdom
Fractal
Email Marketing Analyst - Customer Lifecycle Focus Join to apply for the Email Marketing Analyst - Customer Lifecycle Focus role at Fractal Email Marketing Analyst - Customer Lifecycle Focus 1 week ago Be among the first 25 applicants Join to apply for the Email Marketing Analyst - Customer Lifecycle Focus role at Fractal Get AI-powered advice on this job … and more exclusive features. It's fun to work in a company where people truly BELIEVE in what they are doing! We're committed to bringing passion and customer focus to the business. Email Marketing Analyst - Customer Lifecycle Focus UK Remote Fractal is a strategic AI partner to Fortune 500 companies with a vision to power every human … by Gartner. Please visit Fractal | Intelligence for Imagination for more information about Fractal We are looking for a highly analytical and strategic Email Marketing Analyst with a focus on Customer Lifecycle Marketing. In this role, you will be responsible for analyzing and optimizing email campaigns throughout the entire customer journey—from acquisition to retention to reactivation. You will More ❯
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CRM Insight Analyst

United Kingdom
National Express Group PLC
our team. Based at our Head Office in Digbeth , the successful candidate will drive data-led decision-making across our marketing activities. Using Salesforce Marketing Cloud, focusing on optimising customer segmentation, refining audience selections, and analysing customer behaviours to support personalised, high-performing campaigns. You will also be responsible for delivering actionable insights to enhance customer engagement, retention, and loyalty, while ensuring data accuracy and regulatory compliance. By leveraging customer and marketing performance data, the CRM Insight Analyst plays a key part in supporting commercial growth and helping the business tell a compelling story through data. What you'll do: Apply analytical knowledge and measurement to determine the effectiveness of CRM, Marketing and Business … product development pipeline by providing insightful data analytics, models and metrics Support ad-hoc analysis requirements or data requests from key business stakeholders Aid the strategic development of the customer database, integrating new data sources and developing capabilities to meet business objectives Working with the CRM Manager to ensure the database is updated with analytical content to meet the More ❯
Employment Type: Permanent
Salary: GBP 43,000 Annual
Posted:

CRM Insight Analyst

Birmingham, Digbeth, West Midlands (County), United Kingdom
National Express Group PLC
our team. Based at our Head Office in Digbeth , the successful candidate will drive data-led decision-making across our marketing activities. Using Salesforce Marketing Cloud, focusing on optimising customer segmentation, refining audience selections, and analysing customer behaviours to support personalised, high-performing campaigns. You will also be responsible for delivering actionable insights to enhance customer engagement, retention, and loyalty, while ensuring data accuracy and regulatory compliance. By leveraging customer and marketing performance data, the CRM Insight Analyst plays a key part in supporting commercial growth and helping the business tell a compelling story through data. What you'll do: Apply analytical knowledge and measurement to determine the effectiveness of CRM, Marketing and Business … product development pipeline by providing insightful data analytics, models and metrics Support ad-hoc analysis requirements or data requests from key business stakeholders Aid the strategic development of the customer database, integrating new data sources and developing capabilities to meet business objectives Working with the CRM Manager to ensure the database is updated with analytical content to meet the More ❯
Employment Type: Permanent
Salary: £43000/annum Up to £43,000 per annum
Posted:

Business Analyst II, Amazon Pay

London, United Kingdom
Amazon
Job ID: Amazon Pay (India) Private Limited Amazon's vision is to be the earths most customer centric company . The ambition of the Amazon payments business is to transform payments in India . The payments data team provides data and insights to the partner verticals so as to enable them to take decisions. This a senior role. The … and building a business perspective. The individual will have to interact extensively with other members within the team, across business lines work in partnership with Machine Learning and Central Customer Analytic teams. There will be a steep learning curve, adding a fair amount of business skills to the individual. Key job responsibilities 1) Ability to do exploratory analysis: Fetch … data from systems and analyze trends 2) Identify consumer segments that need to be actioned to drive adoption of Amazon Pay 3) Developing India specific customer segmentation models to improve the efficiency of marketing and financing product roadmap inputs . 4) Establishing mechanisms for cross functional teams to consume customer insights to improve engagement along the customer More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

UX Researcher

City of London, England, United Kingdom
PEI
About The Role We at PEI Group are looking for a UX Researcher to join our welcoming, diverse, and growing team based here in London. PEI’s customer insights professionals play a critical role in transforming data into actionable insights that inform our business decisions and enhance our customer experience. You will work within a cross-functional team … to analyse customer data, develop insights, and provide recommendations that align with our strategic objectives. The ideal candidate will have a strong background in data analytics, customer behaviour analysis, customer enquiry and a passion for leveraging data to drive business growth. Key Responsibilities: Analyse customer data from various sources (e.g., GA, Heap.io, Delighted NPS, Dovetail, CRM … systems, surveys) to uncover trends, behaviours, and preferences. Develop and present actionable insights and recommendations to key stakeholders, including marketing, product development, and customer service teams. Collaborate with the UX, Product Design and Data Science teams to design and implement customer segmentation models and predictive analytics. Conduct market research and competitive analysis to benchmark our customer More ❯
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Product Data Analyst

London, United Kingdom
Hybrid / WFH Options
Wilmington plc
of the product team responsible for developing data solutions for our clients using Power BI and other relevant data and reporting technologies. Developing internal business analytics on product usage, customer segmentation, feedback analysis, product performance, and customer sentiment. Exploring new and existing frameworks/techniques for maximising product value from existing datasets for end customers. Cross-functional More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Senior Product Data Analyst

London, United Kingdom
Hybrid / WFH Options
IG Group
through data-driven recommendations, identifying friction points and high-impact improvement areas Partner with Data Analytics Engineers and Software Engineers to collect and model relevant conversion data throughout the customer lifecycle Champion data-driven culture by sharing insights and building strong stakeholder relationships Design experiments and analysis frameworks to quantify ROI of conversion initiatives Lead by example in applying … for advanced analysis and modeling User research understanding to complement quantitative insights Curious, collaborative team player able to prioritise in a fast-paced environment Nice to have: Familiarity with customer segmentation, predictive modeling, and machine learning techniques. Prior experience supporting data-driven product roadmaps and experimentation programmes A keen interest in trading and/or investing Basic knowledge More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Senior Customer Analyst

London, England, United Kingdom
Just Eat Takeaway.com
groceries, our tech platform connects tens of millions of customers with hundreds of thousands of restaurant, grocery and convenience partners across the globe. About this role As a Senior Customer Analyst in our UK Analytics team, you will play a pivotal role in understanding and shaping the customer experience across our business. You’ll lead the charge on … analysing customer behaviour, lifecycle journeys, loyalty program performance , and customer base dynamics—delivering insights that influence strategic decisions and help us build lasting relationships with our customers. This is not just a numbers role – it’s about using data to uncover what drives our customers , creating compelling stories, and enabling the business to act decisively in a competitive … fast-changing environment. This is a hands-on technical role where you'll own and deliver end-to-end analyses, build smart customer segmentation, track key lifecycle and loyalty KPIs, and continuously improve how we understand and engage our customer base. Working closely with key stakeholders across Marketing, CRM, Product, and Data , you’ll be at the More ❯
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Customer Data Manager, Hawkstone

London, England, United Kingdom
T&Pm
on a mission to bring premium beer and cider from the Cotswolds to UK consumers (and hopefully beyond). They are rapidly expanding their product range, brand recognition and customer base. T&Pm has been working with Hawkstone for over a year with a dedicated team working across all of their marketing functions and we are looking to expand … this team - that’s where you come in! We need an experienced Customer Data Manager to design, implement, and optimise data processes across both B2B and B2C platforms. The key objective is to ensure our marketing data is of the highest quality, seamlessly integrated with our marketing systems, and leveraged to deliver personalized customer experiences. This role is … critical in driving data-driven decision-making and supporting our growth objectives through enhanced customer engagement and retention strategies. The marketing team is based in London, while the Hawkstone HQ is in the Cotswolds. You’ll be working with a small dynamic team of entrepreneurially minded individuals - including a marketing Platform Product Manager (Klaviyo), a CRM Campaign Manager and More ❯
Posted:

Senior Data Scientist (Customer Strategy, Insights & Propositions)

Northampton, England, United Kingdom
Hybrid / WFH Options
Nationwide
As a member of the Customer Insight Analytics team, you'll be responsible for interrogating complex customer level datasets to produce meaningful analysis using Data Science tools and techniques. Analytics within the team range from product/channel specific requests to Board level metrics. Meaningful insights cannot be created in isolation and require collaboration across the Customer Strategy, Insights & Propositions (CSI&P) team, bringing together research, analytics and external insights. In addition, supporting cohesion across the organisation is critical to embedding our new customer strategy and ensuring customer need is always front of mind. This is an exciting opportunity to join the Customer Strategy, Insights & Propositions team within the Customer, Brand & Engagement … function. Our purpose is to develop rich customer insight to drive the segmented customer strategy and design and deliver compelling propositions to support all our customers. At the heart of the customer strategy are our 17 million customers, who are at the forefront of every decision we make as a business. Every role, no matter its accountabilities More ❯
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Senior Data Scientist (Customer Strategy, Insights & Propositions)

Nottingham, England, United Kingdom
Hybrid / WFH Options
Nationwide
As a member of the Customer Insight Analytics team, you’ll be responsible for interrogating complex customer level datasets to produce meaningful analysis using Data Science tools and techniques. Analytics within the team range from product/channel specific requests to Board level metrics. Meaningful insights cannot be created in isolation and require collaboration across the Customer Strategy, Insights & Propositions (CSI&P) team, bringing together research, analytics and external insights. In addition, supporting cohesion across the organisation is critical to embedding our new customer strategy and ensuring customer need is always front of mind. This is an exciting opportunity to join the Customer Strategy, Insights & Propositions team within the Customer, Brand & Engagement … function. Our purpose is to develop rich customer insight to drive the segmented customer strategy and design and deliver compelling propositions to support all our customers. At the heart of the customer strategy are our 17 million customers, who are at the forefront of every decision we make as a business. Every role, no matter its accountabilities More ❯
Posted:

Senior Customer Analyst

Keynsham, England, United Kingdom
Hybrid / WFH Options
VC Evidensia UK
joining a new, exciting, and fast-moving Insight & Analytics team within the Group Acquisition & Analytics department. Our primary role is to improve the understanding, measurement, and optimisation of new customer acquisition through digital marketing. As Senior Customer Analyst, you will promote the voice of the customer, always considering how our projects and initiatives impact the customer … looking for a data and analytics superstar with a proven track record of applying those skills effectively in digital marketing. What skills do we look for in our Senior Customer Analysts Excellent analytical skills, from ascertaining and sourcing relevant datasets, to building an analytical process, and ultimately delivering findings in written form or presentation. High proficiency of how to … discipline. Ideal additional skills: Able to navigate a large, multinational organisation, with a view to maximise collaboration, minimise duplication, and improve practices wherever possible. Machine learning including application to customer segmentation. Experience building data pipelines. Although this is not an Engineering role, a working knowledge of the formal pipeline process is valuable. Familiar with sourcing and processing Google Reviews More ❯
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Manager of CRM Analytics

Cardiff, Wales, United Kingdom
Marco's Franchising, LLC
from the ground up. We’re looking for a thoughtful problem-solver who can turn insights into action, collaborate well across teams, and help us create smarter, more personalized customer experiences. We’re looking for someone who: Is friendly and genuinely cares about the happiness of others Takes accountability for their actions and takes pride in their work Has … making great guest experiences Sound like you? Check out the responsibilities and requirements below and then fill out an application! Position Summary: The Manager of CRM Analytics will lead customer analytics and lifecycle measurement across our marketing and loyalty programs. This highly visible role will own our approach to customer segmentation, campaign measurement, and personalization strategy—bringing … structure, insights, and innovation to our CRM and CDP initiatives. Reporting to the Director of Marketing Analytics, they will partner closely with Marketing, Loyalty, and Product to drive customer growth, retention, and engagement through intelligent data use. Duties and Responsibilities: Build and maintain models for customer lifetime value (CLV), churn prediction, RFM scoring, and segmentation using Python More ❯
Posted:

Manager of CRM Analytics

Cardiff, South Glamorgan, United Kingdom
Marco's Franchising, LLC
from the ground up. We're looking for a thoughtful problem-solver who can turn insights into action, collaborate well across teams, and help us create smarter, more personalized customer experiences. We're looking for someone who: Is friendly and genuinely cares about the happiness of others Takes accountability for their actions and takes pride in their work Has … making great guest experiences Sound like you? Check out the responsibilities and requirements below and then fill out an application! Position Summary: The Manager of CRM Analytics will lead customer analytics and lifecycle measurement across our marketing and loyalty programs. This highly visible role will own our approach to customer segmentation, campaign measurement, and personalization strategy-bringing … structure, insights, and innovation to our CRM and CDP initiatives. Reporting to the Director of Marketing Analytics, they will partner closely with Marketing, Loyalty, and Product to drive customer growth, retention, and engagement through intelligent data use. Duties and Responsibilities: Build and maintain models for customer lifetime value (CLV), churn prediction, RFM scoring, and segmentation using Python More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:

Consultant, Business Operations

London, England, United Kingdom
Colt Technology Services
Office (COO) Report to: Head, Analytics & Management Information Role Purpose: Provide operational performance data insights and analysis by delivering timely inputs and recommendations for improvement in business processes and customer experience. Key Accountabilities: Recommend process/system changes based on data analytics. Communicate with stakeholders across operations to understand requirements and provide data analysis accordingly. Provide data insights for … different projects to enable right decisions. Deliver customer-specific reports and analysis for Ops SMT review meetings with customers. Automate daily reporting requirements through BO and deliver on time with quality. Increase the proportion of tickets raised through Colt Online. Deliver customer segmentation within network operations. Skills & Experience: Individual contributor with expertise and hands-on experience in More ❯
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Data Scientist - Machine learning and SQL

London, United Kingdom
NLP PEOPLE
of the City as a Jnr Data Scientist. You will be part of a global analytics team using a number of big data technologies to produce complex behavioural models, customer uptake product analysis and new product innovation. Provide data driven analysis via statistical, quantitative, machine learning, programmatic and heuristic methods. Relate statistical and other analytical results to real world … Useful skills to possess: Commercial data science experience Machine learning SQL Msc or PhD preferred in either of the following areas, statistics, physics, mathematics, Computer Science or Engineering Creating customer segmentation models knowledge of SAS Data Mining R/Python Proficient user MS Office This is a superb career opportunity in the Data Science space .This Company invest More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted:
Customer Segmentation
10th Percentile
£31,250
25th Percentile
£36,250
Median
£48,750
75th Percentile
£72,813
90th Percentile
£86,750