1 to 25 of 170 A/B Testing Jobs in the UK excluding London

depending on experience In a Nutshell: Make an impact by shaping CRO programmes that drive real results and customer experiences. Use your expertise with A / B testing, GA4, and behavioural insights to influence big decisions. Grow with us in a fast-paced, collaborative environment where your ideas and … accuracy and attention to detail while keeping results at the forefront. With at least three years’ experience running performance-driven CRO programmes, you are confident using A / B testing tools (e.g. Symplify, VWO, Optimizely, AB Tasty), Google Analytics (GA4), heatmap and behavioural analysis platforms such as Contentsquare, and Excel. You can present … CRO Manager will be responsible for developing, executing, and continuously optimising conversion rates and customer experience across all devices. Through a structured roadmap of A / B and multivariate testing, customer research, and behavioural analysis, this role will focus on improving the online booking journey, driving incremental conversion gains, and enhancing More ❯

Pricing. You’ll analyse broker and lead-gen performance, optimise pricing and targets, and turn large datasets into clear, commercial recommendations. Expect variety: building dashboards, running A / B tests, diagnosing funnel issues, and partnering with stakeholders to shape how the business acquires and retains customers. Key Responsibilities Own performance analytics across third-party brokers … and lead-gen partners; monitor volume, approval, CPA / CAC and payback. Support pricing and target-setting; evaluate elasticity and lift, and guide rate / offer changes. Design and analyse A / B and multivariate tests across landing pages, journeys and partner traffic. Build automated reporting (e.g., weekly KPIs, cohort / LTV … Strong SQL for data extraction, joins, window functions and performance tuning. Proficiency in Python or R for analysis and experimentation (Python preferred). Proven experience with A / B testing: design, power, analysis and clear read-outs. Dashboarding in Power BI / Tableau / Looker and advanced Excel for quick analysis. More ❯

execution and learning. Key Responsibilities Build a Best-in-Class Experimentation Culture Define and champion experimentation standards across both client-side and server-side A / B testing. Lead the delivery of a consistent framework for hypothesis-led testing — from conversion rate optimisation to new product validation. Be the … go-to expert on causal inference and offsite experimentation approaches to measure marketing and media impact when A / B testing isn’t possible. Operate a Centre of Excellence Manage a small team of 3 direct reports. Act as a central advisor across Product, Trade, Personalisation, and … and-learn principles into product development lifecycles and roadmap decisions. Govern the experimentation pipeline to ensure alignment with commercial priorities and speed of learning. Insight & Enablement Partner with analytics / implementation to ensure meaningful KPIs, robust implementation, and actionable insight from every test. Drive knowledge sharing of experimentation learnings across brands, platforms, and functions. Bring visibility to where we More ❯

execution and learning. Key Responsibilities Build a Best-in-Class Experimentation Culture Define and champion experimentation standards across both client-side and server-side A / B testing. Lead the delivery of a consistent framework for hypothesis-led testing — from conversion rate optimisation to new product validation. Be the … go-to expert on causal inference and offsite experimentation approaches to measure marketing and media impact when A / B testing isn’t possible. Operate a Centre of Excellence Manage a small team of 3 direct reports. Act as a central advisor across Product, Trade, Personalisation, and … and-learn principles into product development lifecycles and roadmap decisions. Govern the experimentation pipeline to ensure alignment with commercial priorities and speed of learning. Insight & Enablement Partner with analytics / implementation to ensure meaningful KPIs, robust implementation, and actionable insight from every test. Drive knowledge sharing of experimentation learnings across brands, platforms, and functions. Bring visibility to where we More ❯

key role in maximising the customer experience and commercial performance of our digital channels. You will support the creation and delivery of our optimisation strategy, running A / B tests and personalised experiences to ensure our website continues to meet customer needs while driving business growth. This is a fantastic opportunity to join … manage them from concept to delivery. Champion a culture of testing to ensure website changes and new developments are results-driven. Implement A / B and personalisation experiences across and other digital channels. Use data insights, heuristic reviews and UX analytics tools to identify customer pain points. Create and coordinate test … workshops, and measurement plans in collaboration with analytics teams. Present findings and actionable recommendations to enhance the customer journey and drive loyalty. Analyse and report on A / B tests, sharing insights and recommended next steps. Review daily digital performance and collaborate across Digital to remediate issues quickly. Build strong relationships with stakeholders across Digital More ❯

day to day running of all global paid advertising. Youll be responsible for managing budgets, forecasting budget increases, analysing results and testing new strategies A / B testing with be a real passion! It will be your responsibility to manage the overarching Google Adwords MCC account, allocating budgets and … paid ads. Youll analyse the website performance across multiple platforms and will communication the performance, impact and strategy to the regional teams and youll also conduct A / B testing to drive traffic and conversions. Aside from Google Ads, youll also work across Facebook Business Campaign manager and will identify other suitable platforms. … Youllneedtobeastrongcommunicator, with a data driven mindset and the ability to prioitise your workload, and you'll have a real passion for creating A / B tests! Whats on offer? Employees tend to stay with this business it genuinely is a really nice place to work. The role is hybrid More ❯

day to day running of all global paid advertising. Youll be responsible for managing budgets, forecasting budget increases, analysing results and testing new strategies A / B testing with be a real passion! It will be your responsibility to manage the overarching Google Adwords MCC account, allocating budgets and … paid ads. Youll analyse the website performance across multiple platforms and will communication the performance, impact and strategy to the regional teams and youll also conduct A / B testing to drive traffic and conversions. Aside from Google Ads, youll also work across Facebook Business Campaign manager and will identify other suitable platforms. … Youllneedtobeastrongcommunicator, with a data driven mindset and the ability to prioitise your workload, and you'll have a real passion for creating A / B tests! Whats on offer? Employees tend to stay with this business it genuinely is a really nice place to work. The role is hybrid More ❯

focus on metrics such as active member growth, churn reduction, and Net Promoter Score (NPS). Champion a test-and-learn approach, using A / B testing, user feedback, and behavioural data to iterate on product features and experiences. Monitor market trends and competitor loyalty programs to stay ahead of … and digital product performance metrics. Experience in conversion optimisation, customer engagement strategies, and delivering high-quality digital experiences. Comfortable with customer research, testing methodologies (A / B, MVT), and using feedback to drive improvements. Knowledge of CRM, digital marketing, and customer segmentation is a plus. Familiarity with tools such as Adobe … and emotionally too. Visit the link below to discover why we're a great place to work and what being part of more means for you. https: / / www.morethanacareer.energy / britishgas If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a More ❯

Unite Students have a fantastic opportunity for a Digital Content Executive to join our highly regarded Marketing team. The role will support the Digital Content Manager in managing and optimising website content through our content management system (CMS). This includes publishing and maintaining product and marketing content that enhances the customer journey, supports SEO visibility … usability, accessibility, SEO and conversion rate performance (CRO). Work with stakeholders across Marketing and external agencies to plan and deliver new content and enhancements. Support A / B and multivariate testing programmes to improve website performance. Apply a keen eye for detail to ensure content is published in a … principles and how to apply them to on-page content. Awareness of CRO and UX best practices to improve website performance. Bonus if you`ve ran A / B tests or used an A / B testing platform before. Ability to edit and structure HTML content within a More ❯

Website Manager / Digital Manager (Office Based), Sandwell , £40-50k This successful and stable company is now seeking a professional and organised Website Manager to join and lead their existing In-House Team. Based at the companys Head Office you will be responsible for managing a team of 6-8 people, so prior experience … in supervising / managing a team is essential. Reporting to the Directors, the Web Site Manager will be an important member of the leadership team. Responsibilities: Create and implement agreed marketing strategies across all marketing channels including keyword research and competitor analysis, to ensure business goals are achieved. Research the market to discover new trends and technologies … to improve digital performance. Plan, develop, implement, monitor and optimise all Paid Marketing Campaigns, including Google Ads, Meta, Pinterest, YouTube etc. Track campaign success and report on findings, identifying / suggesting improvements to increase CTR. Ensure SEO best practices are followed. Analyse website performance and customer behaviour to identify opportunities for CRO (conversion rate optimisation). Conduct A More ❯

Job Title: Digital Journey Manager Client Location: Central London - Hybrid (3 days on-site) Starting: October 25 Salary / Pay Rate: £284.81 per day / 74,000 per annum Hours: Full-time Duration: 12 months Empower small businesses and self-employed individuals worldwide! As a Digital Journey Manager, you'll be a key player … and consistent with brand guidelines. Monitor journey performance through analytics and customer feedback, identifying areas for improvement and opportunities for innovation. Spearhead test-and-learn experiments (A / B testing, multivariate testing) to optimize the customer experience. Regularly report on performance metrics to senior leadership, showcasing achievements and identifying areas for … Demonstrated success in digital product, journey, or experience management. Solid understanding of digital analytics, customer research methodologies, and CX best practices. Experience with journey mapping tools, A / B testing platforms, and personalization technologies. Proven ability to manage multiple projects involving cross-functional teams in an Agile environment. Exceptional communication, stakeholder management, and More ❯

Job Title: Digital Journey Manager Client Location: Central London - Hybrid (3 days on-site) Starting: October 25 Salary / Pay Rate: £284.81 per day / 74,000 per annum Hours: Full-time Duration: 12 months Empower small businesses and self-employed individuals worldwide! As a Digital Journey Manager, you'll be a key player … and consistent with brand guidelines. Monitor journey performance through analytics and customer feedback, identifying areas for improvement and opportunities for innovation. Spearhead test-and-learn experiments (A / B testing, multivariate testing) to optimize the customer experience. Regularly report on performance metrics to senior leadership, showcasing achievements and identifying areas for … Demonstrated success in digital product, journey, or experience management. Solid understanding of digital analytics, customer research methodologies, and CX best practices. Experience with journey mapping tools, A / B testing platforms, and personalization technologies. Proven ability to manage multiple projects involving cross-functional teams in an Agile environment. Exceptional communication, stakeholder management, and More ❯

Job title: Email & CRM Specialist Location: Coventry Salary: £35,000 (DOE) Contract: Full time, Perm, 1 day per week working from home Start date: August / September 2025 The Role An innovative and fast-growing ecommerce brand is seeking a talented Email & CRM Specialist to join their digital team. This is a fantastic opportunity for … and personalised campaigns using behavioural data to improve engagement and commercial performance. Align campaign plans with trading priorities, forecasts, and key stakeholders across the business. Implement A / B testing strategies and provide actionable insights on subject lines, content, design, timing, and segmentation. Monitor email rendering across devices and platforms to ensure consistency … and analysing large email databases to enhance campaign performance. Confident in building email campaigns from scratch, both technically and creatively. Working knowledge of Google Analytics and A / B testing methodologies. Basic HTML / CSS skills and the ability to troubleshoot email rendering issues. Comfortable interpreting data and using insights to improve More ❯

Digital Product Analyst London - 4 days in office Up to £50,000 A leading fashion retail company is seeking a Digital Product Analyst to join the team! THE COMPANY This company is a leading British fashion brand and they are looking for someone to join their Digital Analytics function as a Digital … product development THE ROLE Creating dashboards for insights and analytics of digital products Performing analysis to identify opportunities for optimisation of the website Supporting analysis of A / B testing results Develop relationships with various teams such as Product and Experimentation Using a range of tools such as SQL, Google Analytics … Optimizely, Big Query YOUR SKILLS AND EXPERIENCE Experience tracking on-site user journeys to identify areas of improvement Strong experience using SQL Experience in Google Analytics A / B testing experience with tools such as Optimizely Visualisation experience with tools such as Looker Studio / Power BI / Tableau BENEFITS Up More ❯

Digital Product Analyst London - 4 days in office Up to £50,000 A leading fashion retail company is seeking a Digital Product Analyst to join the team! THE COMPANY This company is a leading British fashion brand and they are looking for someone to join their Digital Analytics function as a Digital … product development THE ROLE Creating dashboards for insights and analytics of digital products Performing analysis to identify opportunities for optimisation of the website Supporting analysis of A / B testing results Develop relationships with various teams such as Product and Experimentation Using a range of tools such as SQL, Google Analytics … Optimizely, Big Query YOUR SKILLS AND EXPERIENCE Experience tracking on-site user journeys to identify areas of improvement Strong experience using SQL Experience in Google Analytics A / B testing experience with tools such as Optimizely Visualisation experience with tools such as Looker Studio / Power BI / Tableau BENEFITS Up More ❯

Digital Product Analyst London - 4 days in office Up to £50,000 A leading fashion retail company is seeking a Digital Product Analyst to join the team! THE COMPANY This company is a leading British fashion brand and they are looking for someone to join their Digital Analytics function as a Digital … product development THE ROLE Creating dashboards for insights and analytics of digital products Performing analysis to identify opportunities for optimisation of the website Supporting analysis of A / B testing results Develop relationships with various teams such as Product and Experimentation Using a range of tools such as SQL, Google Analytics … Optimizely, Big Query YOUR SKILLS AND EXPERIENCE Experience tracking on-site user journeys to identify areas of improvement Strong experience using SQL Experience in Google Analytics A / B testing experience with tools such as Optimizely Visualisation experience with tools such as Looker Studio / Power BI / Tableau BENEFITS Up More ❯

Description Join us, be part of more. We're so much more than an energy company. We're a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn't rely on fossil fuels … understanding of conversion rate optimisation, digital customer journeys, and commercial KPIs. Comfortable with customer research and testing methodologies, including user testing, surveys, A / B testing, and MVTs. Awareness of SEO and digital marketing practices (PPC, Display, Social, VOD). Experience with tools such as Adobe Analytics, Adobe Target … and emotionally too. Visit the link below to discover why we're a great place to work and what being part of more means for you. https: / / www.morethanacareer.energy / britishgas If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a More ❯

pricing strategy. This role is pivotal in driving profitability, market share and enhancing value proposition across diverse product lines in B2C and B2B. Client Details Our client is a global, high growth Edtech business. Description The successful Head of Pricing will: Develop and implement worldwide pricing and packaging strategies across B2C and B2B channels, balancing revenue, profitability and … align pricing strategies with business goals, including pricing of new-to-market products and services Create financial models to forecast price change impact, design and implement A / B testing and utilise performance-based data to support decision-making Provide clear recommendations to the Executive and Product teams, linking pricing strategy to customer … making informed decisions Excellent communication skills, with the ability to present complex pricing strategies to a wide range of stakeholders Experience in large scale A / B testing Strong leadership skills and a team-oriented mindset An ability to travel to Sheffield monthly but the role can be home More ❯

the FinTech industry, so we're always looking for extraordinary talent. If you love what you do, get in touch today! About the role: As a Lead / Staff Analyst at you will be crucial in driving business impact and decision-making by bridging the gap between data and insight. We are looking for an analytical thought … making Collaborate with, and influence peers across product, engineering, design, and the wider business to make data-driven decisions guided through split tests Design and evaluate A / B tests to enhance customer experience and conversion Explore data for new insights and recommendations to improve consumer journeys across our businesses Lead company-wide analytics initiatives … to advance our analytical capabilities and keep us one step ahead of the business and industry requirements What we're looking for: Experience in digital / web analytics, A / B testing and optimising digital products. Track record of driving business decisions and impact. Strong SQL skills; particularly in reference to Databricks More ❯

Overview A major UK grocery retailer is establishing a new function within its data and analytics division. This initiative will focus on the convenience store segment, led by the Chief Supply Chain Officer. The team has approval to build from the ground up, seeking skilled data analysts and an experienced manager to lead the effort. Responsibilities … to optimise product assortments for commercial growth Conduct geo-spatial and product range analysis, including pricing and promotional effectiveness Deliver statistical analysis and measurement frameworks (e.g., A / B testing, trial evaluation) Build reporting dashboards using Power BI and Power Automate to support decision-making Improve data quality and automate reporting processes using … ideally within merchandising Proven ability to manage multiple projects simultaneously Strong stakeholder engagement and communication skills Essential technical skills: SQL, Power BI, Power Automate Preferred experience: A / B testing, Python, Databricks (especially for manager role), ETL / ELT pipelines, data modelling (marts, dimensional models), Git / version control Experience in More ❯

Customer Experience / Digital Journey Manger- London / Hybrid- 12 Months- £250-£285 PAYE A global technology company are looking for an experience Customer Experience / Digital Journey Manager to join their team on an initial 12 month assignment. The successful candidate will take ownership of key customer journeys, ensuring they are simple, intuitive and … are compliant, accessible, and aligned with brand promise. Monitor journey performance using analytics and customer feedback, identifying friction points and opportunities. Lead test-and-learn experiments (A / B, multivariate testing) to optimize customer experiences. Regularly report on performance metrics to senior leadership, highlighting successes and areas for improvement. Influence stakeholders and align … priorities across multiple business units. Foster a culture of customer-centricity, innovation, and continuous improvement Skills / Experience: Bachelor's degree in Business, Marketing, Digital Experience, or related field (or equivalent work experience). Proven track record in digital product, journey, or experience management. Strong knowledge of digital analytics, customer research, and CX methodologies. Experience with journey More ❯

opportunities for growth and optimisation. Partner with product managers, designers, and engineers to define KPIs, tracking plans, and success metrics for new features and initiatives. Conduct A / B tests, funnel analysis, and cohort analysis to measure impact and recommend next steps. Build and maintain dashboards and reports to monitor product performance, customer journeys, and … units to drive insights and recommendations. YOUR SKILLS AND EXPERIENCE The successful Product Data Analyst will have the following skills and experience: Proven experience as a Product / Data / Digital Analyst, ideally within a web, app, or digital product environment. Strong proficiency in SQL for querying and manipulating large datasets. Experience with A / B testing frameworks and product experimentation. Strong data storytelling and visualisation skills using tools such as Tableau, Looker, or Power. Strong stakeholder engagement and influencing skills. THE BENEFITS The successful Product Data Analyst will receive a salary of up to £80,000, plus an array of additional benefits. HOW TO More ❯

to date with best practices in analytics, experimentation, and product data science. Skills & Experience Essential: Strong SQL skills and experience working with relational databases. Hands-on experience with BI / visualisation tools (e.g. Looker, Tableau, Lightdash). Proficiency in Python or R for analysis, modelling, and experimentation. Proven ability to translate business problems into analytical tasks and communicate outcomes … effectively. Track record of delivering insights that have influenced product strategy. Desirable: Experience with subscription, e-commerce, or digital product businesses. Knowledge of causal inference, A / B testing frameworks, or incrementality modelling. Exposure to modern data stacks (e.g. dbt, Snowflake, GCP / Azure). Interview Process Introductory with the hiring manager. … to Mohammed Buhariwala at Harnham or connect with me on LinkedIn to discuss the role further. Keywords Product Data Scientist, Product Analytics, SQL, Python, R, Experimentation, A / B Testing, Data Storytelling, Looker, Tableau, Lightdash, Digital Products, Subscription, E-commerce, Insights, Stakeholder Engagement, Leicestershire, Hybrid More ❯

Global company specialising in software solutions for the SME marketplace is seeking a Digital Journey Manager / CX Design Specialist for a 12 month contract. This is a hybrid role with 3 days a week in their stunning offices in central London. Responsibilities Customer Journey Ownership Lead the design, delivery, and … product, design, engineering, and marketing teams. Performance & Optimization Monitor journey performance using analytics and customer feedback, identifying friction points and opportunities. Lead test-and-learn experiments (A / B, multivariate testing) to optimize customer experiences. Qualifications Bachelor’s degree in Business, Marketing, Digital Experience, or related field (or equivalent work experience). Proven … track record in digital product, journey, or experience management. Strong knowledge of digital analytics, customer research, and CX methodologies. Experience with journey mapping tools, A / B testing platforms, and personalization technologies. More ❯

Head of Paid Media Manchester City Centre Up to £60k + Benefits Forward Role are proud to support a rapidly growing SaaS business based in the heart of city centre Manchester, who are looking for an experienced Head of Paid Media to lead their global performance marketing strategy. This is a fantastic opportunity to join a … to senior stakeholders across UK and international territories Support the Director of Digital and CMO in achieving growth targets Innovation & Optimisation: Continuously develop accounts through systematic A / B testing Stay ahead of industry developments including AI impact on PPC performance Implement data-driven optimisation strategies at scale What You'll Bring Essential … Microsoft Ads, Google Analytics, Meta Ads, LinkedIn Ads, and Programmatic Display Proven ability to develop long-term strategies and testing roadmaps Experience conducting fair A / B tests and large-scale account optimisations Personal Qualities: Analytical mindset with focus on quality traffic generation and conversion Naturally creative but data-driven in decision making More ❯