A/B Testing Jobs in the UK excluding London

A/B Testing
UK > UK excluding London

The table below provides summary statistics for permanent job vacancies advertised in the UK excluding London requiring A/B Testing skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited A/B Testing over the 6 months leading up to 28 May 2025, comparing them to the same period in the previous two years.

6 months to
28 May 2025
Same period 2024 Same period 2023
Rank 517 635 699
Rank change year-on-year +118 +64 +36
Permanent jobs citing A/B Testing 54 130 60
As % of all permanent jobs advertised in the UK excluding London 0.14% 0.18% 0.10%
As % of the Processes & Methodologies category 0.15% 0.21% 0.11%
Number of salaries quoted 32 90 34
10th Percentile £31,250 £30,750 £31,250
25th Percentile £37,500 £31,500 £32,750
Median annual salary (50th Percentile) £51,250 £37,500 £47,500
Median % change year-on-year +36.67% -21.05% -7.77%
75th Percentile £70,834 £52,500 £64,688
90th Percentile £75,000 £63,750 £69,375
UK median annual salary £52,500 £47,500 £55,000
% change year-on-year +10.53% -13.64% -12.00%

All Process and Methodology Skills
UK excluding London

A/B Testing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the UK excluding London.

Permanent vacancies with a requirement for process or methodology skills 36,047 60,812 55,780
As % of all permanent jobs advertised in the UK excluding London 92.70% 82.57% 95.55%
Number of salaries quoted 17,118 41,900 28,987
10th Percentile £26,338 £27,300 £30,500
25th Percentile £37,000 £36,250 £40,000
Median annual salary (50th Percentile) £51,645 £50,000 £55,000
Median % change year-on-year +3.29% -9.09% +4.76%
75th Percentile £65,000 £65,000 £70,000
90th Percentile £77,500 £77,500 £82,500
UK median annual salary £57,500 £55,000 £61,000
% change year-on-year +4.55% -9.84% +1.67%

A/B Testing
Job Vacancy Trend in the UK excluding London

Job postings citing A/B Testing as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for A/B Testing in the UK excluding London

A/B Testing
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing A/B Testing in the UK excluding London.

Salary trend for A/B Testing in the UK excluding London

A/B Testing
Salary Histogram in the UK excluding London

Salary distribution for jobs citing A/B Testing in the UK excluding London over the 6 months to 28 May 2025.

Salary histogram for A/B Testing in the UK excluding London

A/B Testing
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing A/B Testing within the UK excluding London region over the 6 months to 28 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Midlands +65 18 £52,500 +5.00% 29
North of England +3 13 £45,000 - 59
West Midlands +64 12 £52,500 +5.00% 12
South East +56 10 £43,750 +16.67% 97
North West -27 10 £45,000 -16.28% 41
South West +103 6 £69,018 +112.36% 22
East Midlands +44 6 £47,500 -9.52% 15
East of England - 5 £48,750 - 7
Scotland +125 2 - - 22
Yorkshire +51 2 £48,000 +81.13% 10
North East - 1 £50,000 - 9
A/B Testing
UK

A/B Testing
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (14.81%) CMS
2 7 (12.96%) Confluence
3 2 (3.70%) Adobe Experience Manager
4 1 (1.85%) Apache Airflow
4 1 (1.85%) Drupal
4 1 (1.85%) Jupyter
4 1 (1.85%) WordPress
Applications
1 9 (16.67%) Microsoft Excel
2 1 (1.85%) Chatbot
2 1 (1.85%) Microsoft Office
2 1 (1.85%) Microsoft PowerPoint
Business Applications
1 3 (5.56%) Shopify
Cloud Services
1 18 (33.33%) Google Analytics
2 14 (25.93%) Power Platform
3 11 (20.37%) Google Ads
4 7 (12.96%) Adobe Analytics
5 5 (9.26%) AWS
5 5 (9.26%) Azure
6 4 (7.41%) Algolia
6 4 (7.41%) Google Tag Manager
7 3 (5.56%) Contentsquare
7 3 (5.56%) Facebook Ads
7 3 (5.56%) Figma
8 2 (3.70%) Azure Machine Learning
8 2 (3.70%) Firebase
8 2 (3.70%) Google Data Studio
8 2 (3.70%) MailChimp
8 2 (3.70%) Storyblok
9 1 (1.85%) Amazon CloudWatch
9 1 (1.85%) Cloud Computing
9 1 (1.85%) GCP
9 1 (1.85%) SaaS
Communications & Networking
1 5 (9.26%) SMS
Database & Business Intelligence
1 14 (25.93%) Power BI
2 7 (12.96%) Tableau
3 1 (1.85%) Amazon QuickSight
3 1 (1.85%) Data Warehouse
3 1 (1.85%) Elasticsearch
Development Applications
1 12 (22.22%) JIRA
2 4 (7.41%) GitLab
3 1 (1.85%) Jenkins
3 1 (1.85%) MLflow
3 1 (1.85%) Selenium
3 1 (1.85%) Visual Website Optimizer
General
1 35 (64.81%) Marketing
2 25 (46.30%) Social Skills
3 21 (38.89%) Finance
4 16 (29.63%) Analytical Skills
5 11 (20.37%) Advertising
6 6 (11.11%) Banking
6 6 (11.11%) Retail
7 4 (7.41%) Presentation Skills
8 3 (5.56%) Automotive
8 3 (5.56%) Brand Awareness
8 3 (5.56%) Organisational Skills
9 2 (3.70%) Games
9 2 (3.70%) Public Sector
Job Titles
1 10 (18.52%) Senior
2 9 (16.67%) Product Manager
3 7 (12.96%) Analyst
4 5 (9.26%) Data Analyst
4 5 (9.26%) E-Commerce Manager
5 4 (7.41%) Senior Manager
6 3 (5.56%) Digital Product Manager
6 3 (5.56%) PPC Specialist
6 3 (5.56%) Product Owner
7 2 (3.70%) Analyst Developer
7 2 (3.70%) Analytics Developer
7 2 (3.70%) Associate Director
7 2 (3.70%) Business Intelligence Data Analyst
7 2 (3.70%) CRM Executive
7 2 (3.70%) Customer Analyst
7 2 (3.70%) Digital Analyst
7 2 (3.70%) Digital Analytics Analyst
7 2 (3.70%) Digital Analytics Developer
7 2 (3.70%) Digital Developer
7 2 (3.70%) Front-End Engineer (Client-Side Engineer)
Libraries, Frameworks & Software Standards
1 6 (11.11%) CSS
1 6 (11.11%) HTML
2 2 (3.70%) .NET
3 1 (1.85%) AngularJS
3 1 (1.85%) Apache Cordova
3 1 (1.85%) ASP.NET
3 1 (1.85%) Elastic Stack
3 1 (1.85%) HTML5
3 1 (1.85%) Ionic Framework
3 1 (1.85%) jQuery
3 1 (1.85%) Next.js
3 1 (1.85%) React
Miscellaneous
1 8 (14.81%) Product Ownership
2 7 (12.96%) Analytical Mindset
2 7 (12.96%) Social Media
3 6 (11.11%) Mobile App
4 3 (5.56%) Data Structures
4 3 (5.56%) FMCG
4 3 (5.56%) Life Science
5 2 (3.70%) Graphic Design
6 1 (1.85%) Credit Risk
6 1 (1.85%) Online Games
6 1 (1.85%) Taxonomies
Operating Systems
1 2 (3.70%) Android
1 2 (3.70%) Apple iOS
Processes & Methodologies
1 37 (68.52%) Analytics
2 20 (37.04%) User Experience
3 19 (35.19%) Decision-Making
4 17 (31.48%) SEO
5 16 (29.63%) Conversion Rate Optimisation
6 14 (25.93%) Digital Marketing
6 14 (25.93%) E-Commerce
6 14 (25.93%) Roadmaps
7 13 (24.07%) Pay per click
7 13 (24.07%) Project Management
8 12 (22.22%) Agile
8 12 (22.22%) Data-Driven Decision Making
8 12 (22.22%) Marketing Strategy
9 11 (20.37%) Business Intelligence
9 11 (20.37%) Continuous Improvement
9 11 (20.37%) Customer Experience
10 10 (18.52%) Personalization
11 9 (16.67%) Actionable Insight
11 9 (16.67%) UX Design
12 8 (14.81%) CRM
Programming Languages
1 9 (16.67%) SQL
2 8 (14.81%) Python
3 4 (7.41%) JavaScript
3 4 (7.41%) R
4 2 (3.70%) SQR
5 1 (1.85%) C#
Qualifications
1 9 (16.67%) Degree
2 2 (3.70%) Numerate Degree
3 1 (1.85%) Computer Science Degree
3 1 (1.85%) Master's Degree
3 1 (1.85%) PhD
Quality Assurance & Compliance
1 5 (9.26%) Accessibility
1 5 (9.26%) QA
2 3 (5.56%) GDPR
2 3 (5.56%) PCI DSS
3 2 (3.70%) IEC 62304
3 2 (3.70%) ISO 13485
4 1 (1.85%) Data Quality
Systems Management
1 1 (1.85%) Grafana
1 1 (1.85%) Kibana
1 1 (1.85%) logstash
Vendors
1 29 (53.70%) Google
2 8 (14.81%) Facebook
3 7 (12.96%) Adobe
4 6 (11.11%) Hotjar
5 5 (9.26%) Optimizely
6 4 (7.41%) Salesforce
7 3 (5.56%) Instagram
8 2 (3.70%) Ahrefs
8 2 (3.70%) Crazy Egg
8 2 (3.70%) Microsoft
9 1 (1.85%) HubSpot
9 1 (1.85%) New Relic