The table below looks at the statistics for Email Marketing skills in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Email Marketing over the 3 months to 30 April 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 Apr 2016
Same period 2015 Same period 2014
Email Marketing
Rank 121 131 128
Rank change year-on-year
+10 -3
Contract jobs citing Email Marketing 8 4 3
As % of all contract IT jobs located in Berkshire 0.32% 0.14% 0.11%
As % of the Processes & Methodologies category 0.41% 0.19% 0.15%
Number of daily rates quoted 6 3 1
Average daily rate £158 £210 £300
Average daily rate % change year-on-year
-25.00% -30.00%
UK excluding London average daily rate £158 £250 £250
% change year-on-year
-37.00% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £18.00 -
Email Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Contract IT job ads with a match in the
Processes & Methodologies category
1975 2096 2004
As % of all contract IT jobs located in Berkshire 79.13% 74.27% 73.98%
Number of daily rates quoted 1067 1109 1029
Average daily rate £400 £400 £400
90% offered a daily rate of more than £275 £238 £225
10% offered a daily rate of more than £548 £505 £500
UK excluding London average daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 45 61 48
Average hourly rate £15.00 £27.50 £17.50
Average hourly rate % change year-on-year
-45.45% +57.14%
90% offered a hourly rate of more than £9.00 £14.00 £11.25
10% offered a hourly rate of more than £22.50 £42.50 £167.50
UK excluding London average hourly rate £36.00 £30.75 £31.50
% change year-on-year
+17.07% -2.38%

Email Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Email Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Email Marketing Jobs Demand Trend in Berkshire

Email Marketing
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Email Marketing across the Berkshire region.

Email Marketing Daily Rate Trend in Berkshire

Email Marketing
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Email Marketing across the Berkshire region.

Email Marketing Hourly Rate Trend in Berkshire

Email Marketing
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Email Marketing within the Berkshire region over the 3 months to 30 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading -9 8 £158 -26.74%
Email Marketing
South East

Email Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 30 April 2016, IT contractor jobs across the Berkshire region citing Email Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Email Marketing.

1 15 (100.00%) Marketing
1 15 (100.00%) Digital Marketing
2 12 (80.00%) Marketo
3 9 (60.00%) Social Media
3 9 (60.00%) Pay per click
3 9 (60.00%) SEO
4 8 (53.33%) B2B
4 8 (53.33%) Salesforce.com
4 8 (53.33%) Project Planning
4 8 (53.33%) Degree
4 8 (53.33%) German Language
4 8 (53.33%) SaaS
4 8 (53.33%) Online Marketing
4 8 (53.33%) Digital Media
4 8 (53.33%) Brand Awareness
4 8 (53.33%) Marketing Automation
4 8 (53.33%) Data Acquisition
5 6 (40.00%) Salesforce Marketing Cloud
5 6 (40.00%) SmartFocus
6 4 (26.67%) Adobe Campaign
7 3 (20.00%) Analytics
7 3 (20.00%) Marketing Strategy
8 2 (13.33%) Google Analytics
8 2 (13.33%) Project Management
8 2 (13.33%) Google
8 2 (13.33%) Microsoft
8 2 (13.33%) HTML
8 2 (13.33%) Analytical Skills
8 2 (13.33%) AdWords
9 1 (6.67%) E-Commerce

Email Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 30 April 2016, IT contractor jobs across the Berkshire region citing Email Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Email Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (6.67%) CMS
1 1 (6.67%) Drupal
1 1 (6.67%) Magnolia
Business Applications
1 4 (26.67%) Adobe Campaign
Cloud Services
1 8 (53.33%) SaaS
2 6 (40.00%) SmartFocus
3 2 (13.33%) AdWords
3 2 (13.33%) Google Analytics
General
1 15 (100.00%) Marketing
2 8 (53.33%) Brand Awareness
2 8 (53.33%) German Language
Job Titles
1 4 (26.67%) Campaign Manager
1 4 (26.67%) Email Campaign Manager
2 3 (20.00%) Marketing Officer
3 2 (13.33%) Marketing Assistant
4 1 (6.67%) Digital Executive
4 1 (6.67%) Digital Marketing Executive
4 1 (6.67%) Marketing Executive
4 1 (6.67%) Marketing Manager
Libraries, Frameworks & Software Standards
1 2 (13.33%) HTML
Miscellaneous
1 9 (60.00%) Social Media
2 8 (53.33%) Digital Media
3 2 (13.33%) Analytical Skills
Processes & Methodologies
1 15 (100.00%) Digital Marketing
2 9 (60.00%) Pay per click
2 9 (60.00%) SEO
3 8 (53.33%) B2B
3 8 (53.33%) Data Acquisition
3 8 (53.33%) Marketing Automation
3 8 (53.33%) Online Marketing
3 8 (53.33%) Project Planning
4 3 (20.00%) Analytics
4 3 (20.00%) Marketing Strategy
5 2 (13.33%) Project Management
6 1 (6.67%) Content Management
6 1 (6.67%) E-Commerce
6 1 (6.67%) Line Management
6 1 (6.67%) Social Media Marketing
6 1 (6.67%) Web Analytics
Qualifications
1 8 (53.33%) Degree
Vendors
1 12 (80.00%) Marketo
2 8 (53.33%) Salesforce.com
3 6 (40.00%) Salesforce Marketing Cloud
4 2 (13.33%) Google
4 2 (13.33%) Microsoft