The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Birmingham region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Marketing
Rank 47 54 61
Rank change year-on-year
+7 +7
Contract jobs citing Marketing 12 10 1
As % of all contract IT jobs located in Birmingham 1.63% 1.30% 0.15%
As % of the General category 4.62% 4.12% 0.51%
Number of daily rates quoted 5 8 0
Average daily rate
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£313 £338 -
Average daily rate % change year-on-year
-7.40% -
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £33.32 £22.25 £21.50
% change year-on-year
+49.75% +3.48%
Marketing
West Midlands

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Birmingham region.

General Category
Birmingham
Contract IT job ads with a match in the
General category
260 243 195
As % of all contract IT jobs located in Birmingham 35.28% 31.64% 29.77%
Number of daily rates quoted 176 151 126
Average daily rate £400 £350 £375
Average daily rate % change year-on-year
+14.28% -6.66%
90% offered a daily rate of more than £250 £200 £168
10% offered a daily rate of more than £523 £500 £525
UK excluding London average daily rate £400 £390 £385
% change year-on-year
+2.56% +1.29%
Number of hourly rates quoted 12 3 5
Average hourly rate £25.25 £30.00 £23.10
Average hourly rate % change year-on-year
-15.83% +29.87%
90% offered a hourly rate of more than £8.75 £21.01 £12.00
10% offered a hourly rate of more than £42.50 £175.00 £53.50
UK excluding London average hourly rate £27.50 £24.00 £22.22
% change year-on-year
+14.58% +8.03%

Marketing
Jobs Demand Trend in Birmingham

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Birmingham region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Birmingham

Marketing
Daily Rate Trend in Birmingham

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Birmingham region.

Marketing Daily Rate Trend in Birmingham

Marketing
Daily Rate Histogram in Birmingham

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Birmingham region over the 3 months to 4 September 2015.

Marketing Daily Rate Histogram in Birmingham

Marketing
Hourly Rate Trend in Birmingham

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Birmingham region.

Marketing Hourly Rate Trend in Birmingham

Marketing
Top 30 Related IT Skills in Birmingham

For the 6 months to 4 September 2015, IT contractor jobs across the Birmingham region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 11 (35.48%) Project Management
2 9 (29.03%) Firewall
2 9 (29.03%) Cisco
2 9 (29.03%) CCNA
2 9 (29.03%) Cisco Certification
2 9 (29.03%) F5
3 8 (25.81%) Structured Cabling
3 8 (25.81%) TCP/IP
4 7 (22.58%) Linux
4 7 (22.58%) DNS
4 7 (22.58%) OSPF
4 7 (22.58%) BGP
4 7 (22.58%) UNIX
4 7 (22.58%) Multicast
5 6 (19.35%) Mobile Development
5 6 (19.35%) ITIL V3
5 6 (19.35%) Finance
5 6 (19.35%) Solaris
5 6 (19.35%) ITIL
5 6 (19.35%) SAP
6 5 (16.13%) HTML
6 5 (16.13%) JavaScript
6 5 (16.13%) PRINCE2
6 5 (16.13%) CRM
6 5 (16.13%) CheckPoint
6 5 (16.13%) PRINCE
6 5 (16.13%) Agile Software Development
7 4 (12.90%) Google
7 4 (12.90%) Continuous Improvement
7 4 (12.90%) Agile Project Management

Marketing
Top Related IT Skills in Birmingham by Category

For the 6 months to 4 September 2015, IT contractor jobs across the Birmingham region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (6.45%) WordPress
2 1 (3.23%) SAS
2 1 (3.23%) CMS
2 1 (3.23%) Drupal
Applications
1 1 (3.23%) Adobe Creative Suite
Business Applications
1 4 (12.90%) SAP CRM
2 2 (6.45%) SAP Oil and Gas
3 1 (3.23%) Line 500
3 1 (3.23%) Sage 1000
Cloud Services
1 4 (12.90%) PaaS
2 1 (3.23%) Google Analytics
Communications & Networking
1 9 (29.03%) Firewall
2 8 (25.81%) TCP/IP
2 8 (25.81%) Structured Cabling
3 7 (22.58%) Multicast
3 7 (22.58%) DNS
3 7 (22.58%) OSPF
3 7 (22.58%) BGP
4 3 (9.68%) Internet
5 1 (3.23%) VPN
5 1 (3.23%) IPsec
5 1 (3.23%) Cisco ASA
Database & Business Intelligence
1 3 (9.68%) Big Data
2 1 (3.23%) MySQL
2 1 (3.23%) SAS Enterprise Guide
Development Applications
1 1 (3.23%) Balsamiq Mockups
General
1 6 (19.35%) Finance
2 2 (6.45%) Manufacturing
2 2 (6.45%) Advertising
2 2 (6.45%) Electronics
2 2 (6.45%) Telecoms
3 1 (3.23%) Banking
3 1 (3.23%) Retail
Job Titles
1 13 (41.94%) Project Manager
2 7 (22.58%) Technical Project Manager
2 7 (22.58%) Technical Manager
3 6 (19.35%) Developer
4 4 (12.90%) Consultant
4 4 (12.90%) Support Consultant
4 4 (12.90%) SAP Consultant
4 4 (12.90%) SAP CRM Consultant
4 4 (12.90%) CRM Consultant
4 4 (12.90%) SAP Support Consultant
4 4 (12.90%) SAP Support
5 3 (9.68%) Product Manager
6 2 (6.45%) Applications Support Consultant
6 2 (6.45%) Digital Project Manager
6 2 (6.45%) Applications Support
6 2 (6.45%) Applications Consultant
6 2 (6.45%) Analyst
6 2 (6.45%) Web Developer
6 2 (6.45%) PHP Developer
6 2 (6.45%) Designer
Libraries, Frameworks & Software Standards
1 5 (16.13%) HTML
2 4 (12.90%) HTML5
3 3 (9.68%) jQuery
4 2 (6.45%) Apache Cordova
4 2 (6.45%) CSS
5 1 (3.23%) Flash
5 1 (3.23%) XHTML
5 1 (3.23%) Ajax
5 1 (3.23%) Zend Framework
5 1 (3.23%) CSS3
5 1 (3.23%) Laravel
Miscellaneous
1 3 (9.68%) Internet of Things
1 3 (9.68%) Data Centre
2 2 (6.45%) User Experience
2 2 (6.45%) Analytical Skills
2 2 (6.45%) DTV
2 2 (6.45%) Mobile App
3 1 (3.23%) NHS
3 1 (3.23%) Social Media
Operating Systems
1 7 (22.58%) UNIX
1 7 (22.58%) Linux
2 6 (19.35%) Solaris
3 2 (6.45%) Android
Processes & Methodologies
1 11 (35.48%) Project Management
2 6 (19.35%) ITIL
2 6 (19.35%) ITIL V3
2 6 (19.35%) Mobile Development
3 5 (16.13%) PRINCE2
3 5 (16.13%) CRM
3 5 (16.13%) PRINCE
3 5 (16.13%) Agile Software Development
4 4 (12.90%) Agile Project Management
4 4 (12.90%) Continuous Improvement
5 3 (9.68%) Change Control
5 3 (9.68%) Digital Marketing
5 3 (9.68%) Data Management
5 3 (9.68%) Workflow
6 2 (6.45%) SEO
6 2 (6.45%) Content Management
6 2 (6.45%) Business Intelligence
6 2 (6.45%) Programme Management
6 2 (6.45%) Web Application Development
6 2 (6.45%) Android Development
Programming Languages
1 5 (16.13%) JavaScript
2 4 (12.90%) ABAP
3 2 (6.45%) PHP
4 1 (3.23%) SQL
Qualifications
1 9 (29.03%) CCNA
1 9 (29.03%) Cisco Certification
2 4 (12.90%) PMP
2 4 (12.90%) PMI Certification
3 1 (3.23%) Security Cleared
3 1 (3.23%) CCNP
Quality Assurance & Compliance
1 1 (3.23%) PCI DSS
1 1 (3.23%) Data Quality
Vendors
1 9 (29.03%) Cisco
1 9 (29.03%) F5
2 6 (19.35%) SAP
3 5 (16.13%) CheckPoint
4 4 (12.90%) Google
5 2 (6.45%) Telerik
5 2 (6.45%) Apple
6 1 (3.23%) Sage
6 1 (3.23%) Adobe
6 1 (3.23%) Zend
6 1 (3.23%) Facebook