The table below looks at the prevalence of the term Advertising in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 30 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Oct 2014
Same period 2013 Same period 2012
Advertising
Rank 83 114 178
Rank change year-on-year
+31 +64
Contract jobs citing Advertising 128 123 36
As % of all contract IT jobs located in the City of London 2.12% 1.73% 0.52%
As % of the General category 4.15% 3.07% 0.87%
Number of daily rates quoted 99 84 33
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£425 £475 £375
Average daily rate % change year-on-year
-10.52% +26.66%
90% offered a daily rate of more than £269 £284 £255
10% offered a daily rate of more than £574 £588 £550
UK excluding London average daily rate £400 £408 £375
% change year-on-year
-1.84% +8.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £24.85 £21.00 £15.64
% change year-on-year
+18.33% +34.31%
Advertising
London

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the City of London region.

General Category
City of London
Contract IT job ads with a match in the
General category
3085 4004 4138
As % of all contract IT jobs located in the City of London 51.16% 56.27% 59.33%
Number of daily rates quoted 2367 2993 3124
Average daily rate £475 £475 £475
90% offered a daily rate of more than £288 £305 £300
10% offered a daily rate of more than £650 £625 £625
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 22 60 54
Average hourly rate £18.00 £20.00 £21.50
Average hourly rate % change year-on-year
-10.00% -6.97%
90% offered a hourly rate of more than £11.00 £12.25 £16.00
10% offered a hourly rate of more than £23.45 £52.66 £49.70
UK excluding London average hourly rate £25.00 £21.00 £26.00
% change year-on-year
+19.04% -19.23%

Advertising
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the City of London region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the City of London

Advertising
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the City of London region.

Advertising Daily Rate Trend in the City of London

Advertising
Daily Rate Histogram in the City of London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising across the City of London region over the 3 months to 30 October 2014.

Advertising Daily Rate Histogram in the City of London

Advertising
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the City of London region.

Advertising Hourly Rate Trend in the City of London

Advertising
Top 30 Related IT Skills in the City of London

For the 6 months to 30 October 2014, IT contractor jobs across the City of London region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 104 (43.88%) Finance
2 66 (27.85%) Microsoft
3 49 (20.68%) SQL
4 44 (18.57%) CRM
5 43 (18.14%) Stakeholder Management
6 41 (17.30%) Banking
7 39 (16.46%) Agile Software Development
8 35 (14.77%) Dynamics CRM
8 35 (14.77%) Marketing
9 34 (14.35%) .NET
10 28 (11.81%) SQL Server
11 27 (11.39%) Project Management
12 25 (10.55%) Windows
13 24 (10.13%) Oracle
14 21 (8.86%) Investment Banking
15 20 (8.44%) C#
15 20 (8.44%) MS Excel
16 19 (8.02%) HTML
17 17 (7.17%) Java
17 17 (7.17%) JavaScript
17 17 (7.17%) SharePoint
17 17 (7.17%) E-Commerce
18 16 (6.75%) Linux
19 15 (6.33%) Degree
20 13 (5.49%) Agresso
20 13 (5.49%) User Experience
21 12 (5.06%) Business Intelligence
21 12 (5.06%) T-SQL
21 12 (5.06%) SQL Server Reporting Services
21 12 (5.06%) Information Security

Advertising
Top Related IT Skills in the City of London by Category

For the 6 months to 30 October 2014, IT contractor jobs across the City of London region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 17 (7.17%) SharePoint
2 7 (2.95%) WebLogic
3 5 (2.11%) Tomcat
4 4 (1.69%) IIS
4 4 (1.69%) CMS
4 4 (1.69%) SharePoint 2013
5 3 (1.27%) Adobe CQ
5 3 (1.27%) Apache
6 2 (0.84%) BizTalk Server
6 2 (0.84%) SAS
6 2 (0.84%) SharePoint 2010
6 2 (0.84%) WebSphere
6 2 (0.84%) WordPress
7 1 (0.42%) nginx
7 1 (0.42%) Exchange Server 2003
7 1 (0.42%) Oracle Coherence
7 1 (0.42%) Exchange Server 2013
7 1 (0.42%) Gunicorn
7 1 (0.42%) Exchange Server 2010
7 1 (0.42%) Lync
Applications
1 20 (8.44%) MS Excel
2 9 (3.80%) MS Project
3 7 (2.95%) MS Office
4 4 (1.69%) Photoshop
4 4 (1.69%) MS PowerPoint
5 3 (1.27%) PowerPivot
5 3 (1.27%) Adobe Illustrator
5 3 (1.27%) MS Visio
6 2 (0.84%) InDesign
6 2 (0.84%) Adobe Creative Suite
7 1 (0.42%) Spreadsheet
7 1 (0.42%) OmniGraffle
Business Applications
1 35 (14.77%) Dynamics CRM
2 13 (5.49%) Agresso
3 12 (5.06%) Dynamics AX
4 3 (1.27%) Oracle EBS R12
4 3 (1.27%) ION MarketView
5 1 (0.42%) Hyperion Planning
5 1 (0.42%) Dynamics NAV
5 1 (0.42%) JDE EnterpriseOne
5 1 (0.42%) Oracle EBS
5 1 (0.42%) Hyperion Enterprise
5 1 (0.42%) Adaptiv
5 1 (0.42%) RMDS
Cloud Services
1 3 (1.27%) Amazon AWS
1 3 (1.27%) Amazon EC2
2 2 (0.84%) SaaS
2 2 (0.84%) PaaS
2 2 (0.84%) Office 365
2 2 (0.84%) IaaS
3 1 (0.42%) Cloud Computing
3 1 (0.42%) Amazon S3
3 1 (0.42%) Microsoft Azure
Communications & Networking
1 3 (1.27%) Firewall
2 2 (0.84%) Internet
3 1 (0.42%) Wi-Fi
3 1 (0.42%) SAN
3 1 (0.42%) DMZ
3 1 (0.42%) Intranet
3 1 (0.42%) Broadband
3 1 (0.42%) TCP/IP
3 1 (0.42%) VPN
3 1 (0.42%) DNS
Database & Business Intelligence
1 28 (11.81%) SQL Server
2 12 (5.06%) SQL Server Reporting Services
2 12 (5.06%) SQL Server Integration Services
3 8 (3.38%) SQL Server 2008
3 8 (3.38%) SQL Server Analysis Services
4 5 (2.11%) Relational Database
4 5 (2.11%) MongoDB
5 4 (1.69%) MySQL
5 4 (1.69%) DB2
5 4 (1.69%) RDBMS
6 3 (1.27%) Microsoft Power View
6 3 (1.27%) Oracle ODI
6 3 (1.27%) IBM InfoSphere
6 3 (1.27%) DataStage
6 3 (1.27%) Data Warehouse
7 2 (0.84%) Oracle Database
7 2 (0.84%) Oracle BI EE
7 2 (0.84%) QlikView
8 1 (0.42%) Oracle Database 11g
8 1 (0.42%) Base SAS
Development Applications
1 6 (2.53%) Maven
2 5 (2.11%) JIRA
2 5 (2.11%) Ant
3 4 (1.69%) ClearCase
4 3 (1.27%) Team Foundation Server
4 3 (1.27%) Visual Studio
5 2 (0.84%) Subversion
6 1 (0.42%) Git (software)
6 1 (0.42%) jMock
6 1 (0.42%) Grunt
6 1 (0.42%) Jasmine
6 1 (0.42%) Axure RP
6 1 (0.42%) Mockito
6 1 (0.42%) Hudson
6 1 (0.42%) Gerrit
6 1 (0.42%) Mercurial
6 1 (0.42%) CruiseControl
6 1 (0.42%) Dreamweaver
General
1 104 (43.88%) Finance
2 41 (17.30%) Banking
3 35 (14.77%) Marketing
4 21 (8.86%) Investment Banking
5 11 (4.64%) Front Office
6 6 (2.53%) Legal
7 4 (1.69%) Retail
8 2 (0.84%) Multimedia
8 2 (0.84%) Financial Institution
8 2 (0.84%) Manufacturing
8 2 (0.84%) Games
9 1 (0.42%) Corporate Banking
9 1 (0.42%) French Language
9 1 (0.42%) Publishing
9 1 (0.42%) Automotive
Job Titles
1 48 (20.25%) Developer
2 39 (16.46%) Analyst
3 35 (14.77%) Consultant
4 30 (12.66%) Project Manager
5 18 (7.59%) Business Analyst
6 13 (5.49%) Microsoft Developer
6 13 (5.49%) Dynamics CRM Developer
6 13 (5.49%) CRM Developer
7 10 (4.22%) Systems Analyst
8 7 (2.95%) Security Consultant
8 7 (2.95%) Technical Analyst
8 7 (2.95%) Architect
9 6 (2.53%) Change Manager
9 6 (2.53%) Senior Analyst
9 6 (2.53%) DevOps Engineer
10 5 (2.11%) Digital Project Manager
10 5 (2.11%) Support Analyst
10 5 (2.11%) Applications Support
10 5 (2.11%) Functional Analyst
10 5 (2.11%) Programme Manager
Libraries, Frameworks & Software Standards
1 34 (14.35%) .NET
2 19 (8.02%) HTML
3 11 (4.64%) ASP.NET
4 9 (3.80%) CSS
4 9 (3.80%) XML
5 8 (3.38%) Middleware
6 7 (2.95%) .NET Framework
7 5 (2.11%) WCF
7 5 (2.11%) HTML5
7 5 (2.11%) ASP.NET MVC
7 5 (2.11%) JSP
8 4 (1.69%) Web Services
8 4 (1.69%) ADO.NET Entity Framework
8 4 (1.69%) ASP.NET Web API
8 4 (1.69%) jQuery
8 4 (1.69%) LINQ
9 3 (1.27%) AngularJS
10 2 (0.84%) COM
10 2 (0.84%) WinForms
10 2 (0.84%) Spring
Miscellaneous
1 13 (5.49%) User Experience
2 7 (2.95%) Mobile App
3 6 (2.53%) Management Information System
3 6 (2.53%) Derivative
3 6 (2.53%) Credit Risk
3 6 (2.53%) Market Risk
3 6 (2.53%) Analytical Skills
4 5 (2.11%) Social Media
4 5 (2.11%) Mainframe
5 4 (1.69%) Fixed Income
5 4 (1.69%) Digital Media
5 4 (1.69%) Online Banking
5 4 (1.69%) Data Structures
6 3 (1.27%) Data Integration
6 3 (1.27%) Computer Science
6 3 (1.27%) Mobile Banking
7 2 (0.84%) Foreign Exchange (FX)
7 2 (0.84%) CESG
7 2 (0.84%) Visualisation
8 1 (0.42%) Fat Client
Operating Systems
1 25 (10.55%) Windows
2 16 (6.75%) Linux
3 8 (3.38%) UNIX
4 6 (2.53%) zOS
5 4 (1.69%) AIX
5 4 (1.69%) Apple iOS
6 3 (1.27%) Red Hat Enterprise Linux
6 3 (1.27%) Android
6 3 (1.27%) Windows 7
7 2 (0.84%) Windows Server 2008
8 1 (0.42%) Ubuntu
8 1 (0.42%) SELinux
8 1 (0.42%) Windows Server 2012
8 1 (0.42%) Windows XP
8 1 (0.42%) Solaris
Processes & Methodologies
1 44 (18.57%) CRM
2 43 (18.14%) Stakeholder Management
3 39 (16.46%) Agile Software Development
4 27 (11.39%) Project Management
5 17 (7.17%) E-Commerce
6 12 (5.06%) Business Intelligence
6 12 (5.06%) Information Security
7 11 (4.64%) Business Analysis
8 10 (4.22%) PRINCE2
8 10 (4.22%) Mentoring
9 9 (3.80%) Asset Management
9 9 (3.80%) ITIL
9 9 (3.80%) ETL
10 8 (3.38%) Scrum
10 8 (3.38%) Analytics
11 7 (2.95%) Budget Control
11 7 (2.95%) Change Management
11 7 (2.95%) Data Management
11 7 (2.95%) OO
11 7 (2.95%) Data Modelling
Programming Languages
1 49 (20.68%) SQL
2 20 (8.44%) C#
3 17 (7.17%) Java
3 17 (7.17%) JavaScript
4 12 (5.06%) T-SQL
5 10 (4.22%) Python
6 9 (3.80%) Perl
7 5 (2.11%) C
8 4 (1.69%) PL/SQL
9 3 (1.27%) PHP
10 2 (0.84%) C++
10 2 (0.84%) Shell Script
10 2 (0.84%) Bash Shell
10 2 (0.84%) Apex Code
10 2 (0.84%) Ruby
11 1 (0.42%) PowerShell
11 1 (0.42%) Korn
11 1 (0.42%) Bourne shell
11 1 (0.42%) VB.NET
Qualifications
1 15 (6.33%) Degree
2 7 (2.95%) CISSP
3 2 (0.84%) ISEB
3 2 (0.84%) PMP
3 2 (0.84%) PMI Certification
3 2 (0.84%) CEH
3 2 (0.84%) SC Cleared
3 2 (0.84%) Security Cleared
3 2 (0.84%) PRINCE2 Practitioner
4 1 (0.42%) CISA
4 1 (0.42%) CISM
4 1 (0.42%) CIMA
4 1 (0.42%) VMware Certified Professional (VCP)
4 1 (0.42%) ACCA
4 1 (0.42%) PhD
Quality Assurance & Compliance
1 8 (3.38%) QA
2 5 (2.11%) Sarbanes-Oxley
3 3 (1.27%) Data Quality
3 3 (1.27%) SLA
4 2 (0.84%) Basel II
4 2 (0.84%) PCI DSS
5 1 (0.42%) EMIR
5 1 (0.42%) Dodd-Frank
5 1 (0.42%) Solvency II
System Software
1 7 (2.95%) RACF
2 3 (1.27%) ACF2
3 2 (0.84%) Active Directory
3 2 (0.84%) VMware Infrastructure
4 1 (0.42%) Oracle RAC
4 1 (0.42%) vCloud
4 1 (0.42%) VirtualBox
4 1 (0.42%) VMware ESXi
4 1 (0.42%) vSphere
Systems Management
1 2 (0.84%) Puppet
2 1 (0.42%) ServiceCenter
2 1 (0.42%) BladeLogic
2 1 (0.42%) Vagrant
2 1 (0.42%) StatsD
2 1 (0.42%) Ansible
2 1 (0.42%) Tivoli
Vendors
1 66 (27.85%) Microsoft
2 24 (10.13%) Oracle
3 7 (2.95%) IBM
4 5 (2.11%) Tableau
4 5 (2.11%) Hyperion
4 5 (2.11%) Adobe
5 4 (1.69%) Sybase
5 4 (1.69%) Charles River
5 4 (1.69%) JD Edwards
5 4 (1.69%) Ab Initio
6 3 (1.27%) NetSuite
6 3 (1.27%) DataFlux
6 3 (1.27%) Datanomic
6 3 (1.27%) ION Trading
6 3 (1.27%) Teradata
6 3 (1.27%) Red Hat
6 3 (1.27%) Informatica
6 3 (1.27%) MicroStrategy
6 3 (1.27%) CA
6 3 (1.27%) Trillium
City of London
Computer Futures
Rate: £300 - £375 per day + competitive
Posted: 5 hours ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £250 - £300 per annum
Posted: 20 hours ago
City, London
JM
Rate: £500 - £600 per day
Posted: 22 hours ago
City, London
JM
Rate: £450 - £550 per day
Posted: Yesterday
City of London
Nigel Frank International Limited - Newcastle
Rate: £600 - £700 per day
Posted: Yesterday
City, London
JM
Rate: £550 - £600 per day
Posted: 2 days ago
City, London
JM
Rate: £500 - £550 per day
Posted: 2 days ago
City, London
Roc Search
Rate: £500 per day
Posted: 3 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £350 - £400 per day
Posted: 3 days ago
City, London
JM
Posted: 5 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £300 - £475 per day
Posted: 6 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £300 - £375 per day
Posted: 6 days ago
City, London
JM
Rate: £400 - £500 per day
Posted: 6 days ago
City of London
Nigel Frank International Limited - Newcastle
Posted: 6 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £400 - £450 per day
Posted: 9 days ago
City of London
Nigel Frank International Limited - Newcastle
Posted: 9 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £450 - £550 per day
Posted: 13 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £300 - £450 per day
Posted: 15 days ago
City of London
Computer Futures
Posted: 15 days ago
City of London
Nigel Frank International Limited - Newcastle
Rate: £300 - £400 per day
Posted: 16 days ago