Google Analytics Contracts in the City of London

Google Analytics (GA)
Central London > City of London

The following table provides summary statistics for contract job vacancies advertised in the City of London with a requirement for Google Analytics skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Google Analytics over the 6 months to 28 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
28 Apr 2024
Same period 2023 Same period 2022
Rank 119 158 174
Rank change year-on-year +39 +16 -31
Contract jobs citing Google Analytics 7 19 18
As % of all contract jobs advertised in the City of London 0.32% 0.52% 0.42%
As % of the Cloud Services category 0.82% 1.37% 0.99%
Number of daily rates quoted 2 8 16
10th Percentile £449 £330 £428
25th Percentile £484 £394 £469
Median daily rate (50th Percentile) £563 £438 £525
Median % change year-on-year +28.57% -16.67% +72.13%
75th Percentile £634 £563 £557
90th Percentile £666 £604 £631
Central London median daily rate £475 £463 £525
% change year-on-year +2.70% -11.90% +64.06%

All Cloud Skills
City of London

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the City of London with a requirement for cloud computing skills.

Contract vacancies with a requirement for cloud computing skills 858 1,388 1,823
As % of all contract IT jobs advertised in the City of London 38.96% 38.08% 43.01%
Number of daily rates quoted 606 941 1,452
10th Percentile £363 £313 £405
25th Percentile £450 £463 £495
Median daily rate (50th Percentile) £550 £590 £575
Median % change year-on-year -6.78% +2.61% +9.52%
75th Percentile £675 £713 £688
90th Percentile £763 £800 £775
Central London median daily rate £538 £575 £575
% change year-on-year -6.52% - +9.52%
Number of hourly rates quoted 8 7 12
10th Percentile £12.75 £44.75 -
25th Percentile £17.39 £65.57 £13.88
Median hourly rate £22.50 £84.09 £17.22
Median % change year-on-year -73.24% +388.40% -7.43%
75th Percentile £32.81 £88.30 £25.50
90th Percentile £57.30 - £47.78
Central London median hourly rate £22.50 £82.50 £17.22
% change year-on-year -72.73% +379.16% -26.58%

Google Analytics
Job Vacancy Trend in the City of London

Job postings citing Google Analytics as a proportion of all IT jobs advertised in the City of London.

Job vacancy trend for Google Analytics in the City of London

Google Analytics
Contractor Daily Rate Trend in the City of London

3-month moving average daily rate quoted in jobs citing Google Analytics in the City of London.

Daily rate trend for Google Analytics in the City of London

Google Analytics
Daily Rate Histogram in the City of London

Daily rate distribution for jobs citing Google Analytics in the City of London over the 6 months to 28 April 2024.

Daily rate histogram for Google Analytics in the City of London

Google Analytics
Contractor Hourly Rate Trend in the City of London

3-month moving average hourly rates quoted in jobs citing Google Analytics in the City of London.

Hourly rate trend for Google Analytics in the City of London

Google Analytics
Co-occurring Skills and Capabilities in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 4 (57.14%) Power Platform
2 3 (42.86%) GCP
3 1 (14.29%) Adobe Analytics
3 1 (14.29%) Google Tag Manager
Database & Business Intelligence
1 4 (57.14%) Power BI
2 3 (42.86%) BigQuery
3 2 (28.57%) Looker
3 2 (28.57%) Tableau
General
1 2 (28.57%) Finance
1 2 (28.57%) Marketing
1 2 (28.57%) Public Sector
1 2 (28.57%) Social Skills
2 1 (14.29%) Retail
Job Titles
1 3 (42.86%) Analyst
2 2 (28.57%) Business Analyst
2 2 (28.57%) Data Scientist
3 1 (14.29%) Architect
3 1 (14.29%) Consultant
3 1 (14.29%) Performance Analyst
3 1 (14.29%) Senior
3 1 (14.29%) Senior Analyst
3 1 (14.29%) Senior Performance Analyst
3 1 (14.29%) SEO Consultant
Libraries, Frameworks & Software Standards
1 1 (14.29%) jQuery
Miscellaneous
1 2 (28.57%) Educational Technology
1 2 (28.57%) Product Ownership
Processes & Methodologies
1 7 (100.00%) Analytics
2 5 (71.43%) Decision-Making
3 4 (57.14%) Actionable Insight
3 4 (57.14%) Agile
3 4 (57.14%) Roadmaps
4 2 (28.57%) Business Intelligence
4 2 (28.57%) Coaching
4 2 (28.57%) CRM
4 2 (28.57%) Data Analysis
4 2 (28.57%) Data Modelling
4 2 (28.57%) Data Science
4 2 (28.57%) Data Transformation
4 2 (28.57%) Data Visualisation
4 2 (28.57%) Mathematics
4 2 (28.57%) Open Source
4 2 (28.57%) SDLC
4 2 (28.57%) Software Engineering
4 2 (28.57%) Statistical Analysis
4 2 (28.57%) Test Strategy
4 2 (28.57%) Visualisation
Programming Languages
1 3 (42.86%) SQL
2 2 (28.57%) MATLAB
2 2 (28.57%) Python
2 2 (28.57%) R
3 1 (14.29%) JavaScript
Qualifications
1 2 (28.57%) Degree
2 1 (14.29%) SC Cleared
2 1 (14.29%) Security Cleared
Quality Assurance & Compliance
1 1 (14.29%) QA
Vendors
1 7 (100.00%) Google
2 2 (28.57%) Salesforce
3 1 (14.29%) Adobe
3 1 (14.29%) Ahrefs
3 1 (14.29%) Ensighten
3 1 (14.29%) Omniture
3 1 (14.29%) Tealium