The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the City of London region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 30 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 238 229 265
Rank change year-on-year
-9 +36
Permanent jobs citing Google Analytics 16 97 86
As % of all permanent IT jobs located in the City of London 0.26% 0.92% 0.69%
As % of the Cloud Services category 2.12% 11.60% 10.71%
Number of salaries quoted 15 73 51
Median salary £57,500 £40,000 £40,000
Median salary % change year-on-year
+43.75% -
90% offered a salary of more than £38,000 £27,500 £30,000
10% offered a salary of more than £80,000 £60,000 £50,000
UK excluding London median salary £32,000 £32,500 £32,250
% change year-on-year
-1.53% +0.77%
Google Analytics
London

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the City of London region.

Cloud Services Category
City of London
Permanent IT job ads with a match in the
Cloud Services category
756 836 803
As % of all permanent IT jobs located in the City of London 12.07% 7.97% 6.48%
Number of salaries quoted 685 710 648
Median salary £60,000 £57,500 £52,500
Median salary % change year-on-year
+4.34% +9.52%
90% offered a salary of more than £35,000 £32,500 £35,000
10% offered a salary of more than £85,000 £70,250 £77,500
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in the City of London

The demand trend of job ads across the City of London region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in the City of London

Google Analytics
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the City of London region.

Google Analytics Salary Trend in the City of London

Google Analytics
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Google Analytics across the City of London region over the 3 months to 30 July 2016.

Google Analytics Salary Histogram in the City of London

Google Analytics
Top 30 Related IT Skills in the City of London

For the 6 months to 30 July 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the City of London region with a requirement for Google Analytics.

1 47 (100.00%) Google
1 47 (100.00%) Analytics
2 26 (55.32%) Marketing
3 17 (36.17%) Web Analytics
4 16 (34.04%) JavaScript
5 13 (27.66%) SQL
5 13 (27.66%) Tableau
5 13 (27.66%) Analytical Skills
6 12 (25.53%) User Experience
6 12 (25.53%) QlikView
7 11 (23.40%) Degree
7 11 (23.40%) Omniture
7 11 (23.40%) HTML
7 11 (23.40%) Visualisation
7 11 (23.40%) HTML5
7 11 (23.40%) Social Media
8 10 (21.28%) Agile Software Development
9 9 (19.15%) Business Intelligence
9 9 (19.15%) B2B
9 9 (19.15%) SEO
9 9 (19.15%) Advertising
9 9 (19.15%) Data Visualisation
9 9 (19.15%) Facebook
10 8 (17.02%) Open Source
10 8 (17.02%) Qlik Sense
10 8 (17.02%) Adobe
10 8 (17.02%) ETL
10 8 (17.02%) SAS
10 8 (17.02%) Digital Marketing
11 7 (14.89%) Twitter

Google Analytics
Top Related IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (17.02%) SAS
2 6 (12.77%) CMS
3 4 (8.51%) Apache Spark
4 2 (4.26%) Drupal
4 2 (4.26%) SharePoint
4 2 (4.26%) Umbraco
4 2 (4.26%) WordPress
5 1 (2.13%) Confluence
Applications
1 3 (6.38%) Photoshop
2 2 (4.26%) Spreadsheet
3 1 (2.13%) MS Excel
3 1 (2.13%) MS Office
3 1 (2.13%) SPSS
Business Applications
1 2 (4.26%) Dynamics CRM
2 1 (2.13%) Oracle BPM
2 1 (2.13%) WebTrends
Cloud Services
1 4 (8.51%) Amazon AWS
1 4 (8.51%) Amazon Kinesis
1 4 (8.51%) GitHub
1 4 (8.51%) Google Cloud Platform
1 4 (8.51%) SaaS
2 3 (6.38%) Google Tag Manager
3 2 (4.26%) Adobe Analytics
3 2 (4.26%) Google Play
3 2 (4.26%) Microsoft Azure
Communications & Networking
1 3 (6.38%) Internet
2 1 (2.13%) Network Security
Database & Business Intelligence
1 12 (25.53%) QlikView
2 8 (17.02%) Qlik Sense
3 6 (12.77%) Lumira
3 6 (12.77%) Pentaho
3 6 (12.77%) SAS Visual Analytics
3 6 (12.77%) Spotfire
4 5 (10.64%) Big Data
5 4 (8.51%) Amazon Redshift
5 4 (8.51%) BigQuery
5 4 (8.51%) Hadoop
6 2 (4.26%) Mixpanel
6 2 (4.26%) MongoDB
6 2 (4.26%) MySQL
7 1 (2.13%) BusinessObjects
7 1 (2.13%) Data Mining
7 1 (2.13%) Data Warehouse
7 1 (2.13%) GIS
7 1 (2.13%) SQL Server
Development Applications
1 4 (8.51%) Talend Open Studio
2 2 (4.26%) Git (software)
2 2 (4.26%) Selenium
2 2 (4.26%) Visual Website Optimizer
3 1 (2.13%) Atlassian Bamboo
3 1 (2.13%) Bower
3 1 (2.13%) Grunt
3 1 (2.13%) JIRA
3 1 (2.13%) Xcode
General
1 26 (55.32%) Marketing
2 9 (19.15%) Advertising
3 6 (12.77%) Finance
4 4 (8.51%) Retail
5 2 (4.26%) Law
5 2 (4.26%) Legal
5 2 (4.26%) Local Government
6 1 (2.13%) Music Industry
6 1 (2.13%) Publishing
Job Titles
1 9 (19.15%) Analyst
2 7 (14.89%) Developer
2 7 (14.89%) Marketing Manager
3 6 (12.77%) Analytics Consultant
3 6 (12.77%) Consultant
4 4 (8.51%) Data Manager
4 4 (8.51%) Google Analytics Analyst
4 4 (8.51%) Senior Analyst
4 4 (8.51%) Senior Manager
4 4 (8.51%) Senior Marketing Manager
4 4 (8.51%) Visual Analytics Consultant
5 3 (6.38%) Account Manager
5 3 (6.38%) Digital Analyst
5 3 (6.38%) Digital Marketing Manager
5 3 (6.38%) Junior
5 3 (6.38%) SEO Account Manager
5 3 (6.38%) SEO Manager
6 2 (4.26%) E-Commerce Manager
6 2 (4.26%) Product Manager
6 2 (4.26%) Senior Data Analyst
Libraries, Frameworks & Software Standards
1 11 (23.40%) HTML
1 11 (23.40%) HTML5
2 6 (12.77%) D3.js
2 6 (12.77%) jQuery
3 5 (10.64%) CSS
4 4 (8.51%) AngularJS
4 4 (8.51%) Web Services
5 3 (6.38%) Backbone.js
5 3 (6.38%) CSS3
5 3 (6.38%) Node.js
6 2 (4.26%) Google Maps API
6 2 (4.26%) RESTful
6 2 (4.26%) Ruby on Rails
6 2 (4.26%) Sass
6 2 (4.26%) Twitter Bootstrap
7 1 (2.13%) ActiveMQ
7 1 (2.13%) jBPM
7 1 (2.13%) LESS
7 1 (2.13%) SOAP
7 1 (2.13%) XML
Miscellaneous
1 13 (27.66%) Analytical Skills
2 12 (25.53%) User Experience
3 11 (23.40%) Social Media
3 11 (23.40%) Visualisation
4 5 (10.64%) Digital Media
5 3 (6.38%) Fintech
6 2 (4.26%) Blog
6 2 (4.26%) Computer Science
6 2 (4.26%) Internet of Things
6 2 (4.26%) Telematics
7 1 (2.13%) Enterprise Software
7 1 (2.13%) Mathematics
7 1 (2.13%) Mobile App
7 1 (2.13%) Physics
7 1 (2.13%) Virtual Team
Operating Systems
1 3 (6.38%) Android
1 3 (6.38%) Apple iOS
2 2 (4.26%) Windows
3 1 (2.13%) Linux
Processes & Methodologies
1 47 (100.00%) Analytics
2 17 (36.17%) Web Analytics
3 10 (21.28%) Agile Software Development
4 9 (19.15%) B2B
4 9 (19.15%) Business Intelligence
4 9 (19.15%) Data Visualisation
4 9 (19.15%) SEO
5 8 (17.02%) Digital Marketing
5 8 (17.02%) ETL
5 8 (17.02%) Open Source
6 6 (12.77%) Visual Analytics
7 5 (10.64%) Digital Analytics
7 5 (10.64%) Web Development
8 4 (8.51%) CRM
8 4 (8.51%) Data Analytics
8 4 (8.51%) E-Commerce
8 4 (8.51%) ETL Development
8 4 (8.51%) Pay per click
8 4 (8.51%) Tag Management
8 4 (8.51%) Time Management
Programming Languages
1 16 (34.04%) JavaScript
2 13 (27.66%) SQL
3 7 (14.89%) R
4 6 (12.77%) Java
5 2 (4.26%) Ruby
5 2 (4.26%) VBA
6 1 (2.13%) Apple Swift
6 1 (2.13%) C#
6 1 (2.13%) Objective-C
6 1 (2.13%) PHP
6 1 (2.13%) Python
Qualifications
1 11 (23.40%) Degree
2 1 (2.13%) SC Cleared
2 1 (2.13%) Security Cleared
Quality Assurance & Compliance
1 1 (2.13%) PCI DSS
Vendors
1 47 (100.00%) Google
2 13 (27.66%) Tableau
3 11 (23.40%) Omniture
4 9 (19.15%) Facebook
5 8 (17.02%) Adobe
6 7 (14.89%) Twitter
7 6 (12.77%) Alteryx
7 6 (12.77%) Birst
7 6 (12.77%) Clarabridge
7 6 (12.77%) Jaspersoft
7 6 (12.77%) SAP
7 6 (12.77%) TIBCO
8 5 (10.64%) Apple
9 4 (8.51%) Cloudera
9 4 (8.51%) Optimizely
9 4 (8.51%) Talend
9 4 (8.51%) Trillium
10 3 (6.38%) Microsoft
10 3 (6.38%) Tealium
11 2 (4.26%) New Relic
City, London
Premier IT
Salary: £0.00 per annum
Posted: 4 days ago
City, London
Premier IT
Salary: £0.00 per annum
Posted: 5 days ago
City, London
ANSON MCCADE
Salary: £40,000- £60,000 plus attractive benefits, 30 days holiday and extensi
Posted: 4 days ago
City of London
Venturi
Salary: £60000 - £80000 per annum + Private Healthcare
Posted: 9 days ago
City, London
Simply Business
Salary: Competitive Salary + Benefits
Posted: 10 days ago