The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the City of London region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 29 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 May 2015
Same period 2014 Same period 2013
Google Analytics
Rank 201 268 238
Rank change year-on-year
+67 -30
Permanent jobs citing Google Analytics 97 69 97
As % of all permanent IT jobs located in the City of London 0.98% 0.54% 0.82%
As % of the Cloud Services category 13.72% 9.45% 19.25%
Number of salaries quoted 67 52 56
Average salary £40,000 £42,500 £40,000
Average salary % change year-on-year
-5.88% +6.25%
90% offered a salary of more than £20,500 £34,000 £27,500
10% offered a salary of more than £56,000 £60,000 £72,500
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Google Analytics
London

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the City of London region.

Cloud Services Category
City of London
Permanent IT job ads with a match in the
Cloud Services category
707 730 504
As % of all permanent IT jobs located in the City of London 7.16% 5.72% 4.24%
Number of salaries quoted 609 612 412
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £35,000 £35,000 £37,500
10% offered a salary of more than £75,000 £71,750 £75,000
UK excluding London average salary £45,000 £44,000 £45,000
% change year-on-year
+2.27% -2.22%

Google Analytics
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the City of London region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in the City of London

Google Analytics
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the City of London region.

Google Analytics Salary Trend in the City of London

Google Analytics
Salary Histogram in the City of London

This chart provides a salary histogram for IT jobs citing Google Analytics across the City of London region over the 3 months to 29 May 2015.

Google Analytics Salary Histogram in the City of London

Google Analytics
Top 30 Related IT Skills in the City of London

For the 6 months to 29 May 2015, IT jobs across the City of London region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 168 (100.00%) Google
1 168 (100.00%) Analytics
2 112 (66.67%) Marketing
3 70 (41.67%) SEO
4 68 (40.48%) Analytical Skills
5 51 (30.36%) Social Media
6 45 (26.79%) E-Commerce
6 45 (26.79%) Pay per click
7 44 (26.19%) Omniture
8 43 (25.60%) Web Analytics
8 43 (25.60%) HTML
9 37 (22.02%) Digital Marketing
10 33 (19.64%) SQL
10 33 (19.64%) Advertising
11 28 (16.67%) Adobe
11 28 (16.67%) Online Marketing
12 25 (14.88%) JavaScript
12 25 (14.88%) CSS
12 25 (14.88%) Finance
12 25 (14.88%) Degree
13 24 (14.29%) WordPress
14 22 (13.10%) Coremetrics
15 21 (12.50%) Microsoft
16 19 (11.31%) Retail
17 18 (10.71%) Data Analysis
17 18 (10.71%) MS Excel
17 18 (10.71%) Mathematics
18 17 (10.12%) Tableau
18 17 (10.12%) WebTrends
19 16 (9.52%) Business Intelligence

Google Analytics
Top Related IT Skills in the City of London by Category

For the 6 months to 29 May 2015, IT jobs across the City of London region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 24 (14.29%) WordPress
2 16 (9.52%) SAS
2 16 (9.52%) CMS
3 1 (0.60%) SharePoint
3 1 (0.60%) SharePoint Server
3 1 (0.60%) WebSphere
3 1 (0.60%) Adobe Experience Manager
3 1 (0.60%) Joomla!
3 1 (0.60%) Apache Spark
Applications
1 18 (10.71%) MS Excel
2 14 (8.33%) MS PowerPoint
3 10 (5.95%) Photoshop
3 10 (5.95%) MS Office
3 10 (5.95%) SPSS
4 6 (3.57%) Adobe After Effects
5 5 (2.98%) Adobe Illustrator
6 4 (2.38%) PowerPivot
7 3 (1.79%) Fireworks
7 3 (1.79%) Adobe Creative Suite
8 2 (1.19%) InDesign
Business Applications
1 17 (10.12%) WebTrends
2 11 (6.55%) Magento
3 5 (2.98%) Radian6
4 3 (1.79%) Bond Adapt
5 1 (0.60%) Tridion
5 1 (0.60%) Unica
Cloud Services
1 16 (9.52%) Adobe Analytics
2 3 (1.79%) SaaS
2 3 (1.79%) Basecamp
2 3 (1.79%) Amazon AWS
2 3 (1.79%) Silverpop
3 2 (1.19%) Microsoft Azure
4 1 (0.60%) Amazon CloudWatch
Communications & Networking
1 3 (1.79%) FTP
2 1 (0.60%) HTTP
Database & Business Intelligence
1 11 (6.55%) Big Data
2 9 (5.36%) SQL Server
2 9 (5.36%) QlikView
3 8 (4.76%) MySQL
4 6 (3.57%) Hadoop
4 6 (3.57%) SQL Server Integration Services
4 6 (3.57%) Data Mining
5 5 (2.98%) NoSQL
5 5 (2.98%) Relational Database
5 5 (2.98%) Amazon Redshift
6 4 (2.38%) SQL Server Analysis Services
6 4 (2.38%) MongoDB
7 2 (1.19%) Data Warehouse
8 1 (0.60%) SQL Server 2012
8 1 (0.60%) SQL Server 2008
Development Applications
1 3 (1.79%) Dreamweaver
1 3 (1.79%) JIRA
2 2 (1.19%) TeamCity
3 1 (0.60%) Subversion
3 1 (0.60%) Bitbucket
3 1 (0.60%) Git (software)
3 1 (0.60%) Psake
General
1 112 (66.67%) Marketing
2 33 (19.64%) Advertising
3 25 (14.88%) Finance
4 19 (11.31%) Retail
5 9 (5.36%) Publishing
6 6 (3.57%) Games
7 3 (1.79%) Banking
8 2 (1.19%) French Language
8 2 (1.19%) Legal
9 1 (0.60%) Financial Institution
9 1 (0.60%) Automotive
9 1 (0.60%) German Language
9 1 (0.60%) Italian Language
Job Titles
1 65 (38.69%) Analyst
2 23 (13.69%) Web Analyst
3 19 (11.31%) Developer
4 14 (8.33%) Insight Analyst
5 12 (7.14%) Data Analyst
6 11 (6.55%) SEO Analyst
7 10 (5.95%) Account Manager
8 9 (5.36%) Junior
8 9 (5.36%) Marketing Manager
8 9 (5.36%) Web Manager
9 8 (4.76%) PPC Specialist
9 8 (4.76%) PPC Executive
9 8 (4.76%) PPC Manager
9 8 (4.76%) PPC Analyst
9 8 (4.76%) Junior Developer
10 7 (4.17%) Designer
11 6 (3.57%) Web Analytics Manager
11 6 (3.57%) Senior Analyst
12 5 (2.98%) SEO Account Manager
12 5 (2.98%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 43 (25.60%) HTML
2 25 (14.88%) CSS
3 8 (4.76%) jQuery
3 8 (4.76%) HTML5
4 4 (2.38%) CSS3
4 4 (2.38%) XML
4 4 (2.38%) Flash
5 2 (1.19%) Apache Flex
6 1 (0.60%) ASP.NET
6 1 (0.60%) Web Services
6 1 (0.60%) .NET
6 1 (0.60%) J2EE
6 1 (0.60%) XHTML
6 1 (0.60%) JSON
6 1 (0.60%) LAMP
6 1 (0.60%) ASP.NET MVC
6 1 (0.60%) LESS
6 1 (0.60%) UIKit
6 1 (0.60%) AngularJS
6 1 (0.60%) WCF
Miscellaneous
1 68 (40.48%) Analytical Skills
2 51 (30.36%) Social Media
3 18 (10.71%) Mathematics
4 12 (7.14%) User Experience
5 11 (6.55%) Digital Media
6 10 (5.95%) Visualisation
6 10 (5.95%) Mobile App
7 8 (4.76%) Blog
7 8 (4.76%) Statistics
8 6 (3.57%) Computer Science
8 6 (3.57%) New Media
9 4 (2.38%) Copywriting
9 4 (2.38%) iPad
10 3 (1.79%) Kindle
11 2 (1.19%) Economics
12 1 (0.60%) GIS
12 1 (0.60%) Management Information System
12 1 (0.60%) Mobile Banking
12 1 (0.60%) Physics
Operating Systems
1 3 (1.79%) Apple iOS
2 2 (1.19%) Android
2 2 (1.19%) Linux
Processes & Methodologies
1 168 (100.00%) Analytics
2 70 (41.67%) SEO
3 45 (26.79%) E-Commerce
3 45 (26.79%) Pay per click
4 43 (25.60%) Web Analytics
5 37 (22.02%) Digital Marketing
6 28 (16.67%) Online Marketing
7 18 (10.71%) Data Analysis
8 16 (9.52%) Business Intelligence
9 14 (8.33%) Agile Software Development
9 14 (8.33%) Project Management
10 13 (7.74%) CRM
10 13 (7.74%) Web Development
11 10 (5.95%) Multivariate Testing
12 9 (5.36%) Social Media Marketing
13 8 (4.76%) Time Management
13 8 (4.76%) Mobile Marketing
13 8 (4.76%) Marketing Strategy
14 7 (4.17%) B2C
14 7 (4.17%) Scrum
Programming Languages
1 33 (19.64%) SQL
2 25 (14.88%) JavaScript
3 14 (8.33%) PHP
4 6 (3.57%) R
4 6 (3.57%) Java
5 5 (2.98%) VBA
6 4 (2.38%) ActionScript 3.0
6 4 (2.38%) ActionScript 2.0
6 4 (2.38%) ActionScript
6 4 (2.38%) Python
7 2 (1.19%) PowerShell
7 2 (1.19%) Ruby
7 2 (1.19%) C#
8 1 (0.60%) Objective-C
8 1 (0.60%) Groovy
8 1 (0.60%) Scala
Qualifications
1 25 (14.88%) Degree
Quality Assurance & Compliance
1 3 (1.79%) ISO 9001
2 2 (1.19%) QA
3 1 (0.60%) GCP
Systems Management
1 2 (1.19%) Puppet
Vendors
1 168 (100.00%) Google
2 44 (26.19%) Omniture
3 28 (16.67%) Adobe
4 22 (13.10%) Coremetrics
5 21 (12.50%) Microsoft
6 17 (10.12%) Tableau
7 9 (5.36%) IBM
8 5 (2.98%) Birst
9 4 (2.38%) Facebook
9 4 (2.38%) Twitter
9 4 (2.38%) DoubleClick
9 4 (2.38%) Oracle
10 3 (1.79%) Cisco
10 3 (1.79%) Mitel
10 3 (1.79%) comScore
10 3 (1.79%) ClickTale
10 3 (1.79%) Tealeaf
10 3 (1.79%) Demandware
10 3 (1.79%) Ektron
10 3 (1.79%) Sysomos
City, London
Circle Recruitment
Salary: £20000 - £32000 per annum + benefits
Posted: 12 hours ago
City, London
Trust In Soda
Salary: From £35,000 to £50,000 per annum
Posted: 20 hours ago
City, London
Explore Recruitment Solutions
Salary: £36000 - £40000 per annum + benefits
Posted: Yesterday
City, London
Explore Recruitment Solutions
Salary: £36000 - £40000 per annum
Posted: Yesterday
City, London
Applause IT Innovation
Salary: £50000 - £60000 per annum + 10% Bonus + Excellent Benefits
Posted: Yesterday
City, London
Red Sofa London
Salary: £0.00 per annum
Posted: 2 days ago
City of London
Explore Group
Salary: £35000 - £45000 per annum + Free gym membership
Posted: 10 days ago
City of London
Energize Recruitment Solutions Ltd
Salary: £28000 - £35000 per annum
Posted: 10 days ago
City of London
Churchill Frank
Salary: £55000 - £56000 per annum
Posted: 12 days ago
City of London
Blue Town Online
Salary: £24000 per annum
Posted: 22 days ago