The table below looks at the statistics for Customer Segmentation skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Customer Segmentation over the 3 months to 18 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Sep 2014
Same period 2013 Same period 2012
Customer Segmentation
Rank 571 541 518
Rank change year-on-year
-30 -23
Contract jobs citing Customer Segmentation 17 17 56
As % of all contract IT jobs located in England 0.033% 0.036% 0.11%
As % of the Processes & Methodologies category 0.044% 0.048% 0.15%
Number of daily rates quoted 9 6 44
Average daily rate
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£400 £380 £425
Average daily rate % change year-on-year
+5.26% -10.58%
90% offered a daily rate of more than £311 £338 £318
10% offered a daily rate of more than £500 £463 £450
UK excluding London average daily rate £400 £418 £400
% change year-on-year
-4.19% +4.37%
Number of hourly rates quoted 1 0 0
Average hourly rate £15.00 - -
UK excluding London average hourly rate £15.00 - -
Customer Segmentation
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
38886 35393 38358
As % of all contract IT jobs located in England 74.51% 74.47% 72.52%
Number of daily rates quoted 24707 22275 22626
Average daily rate £413 £402 £400
Average daily rate % change year-on-year
+2.61% +0.50%
90% offered a daily rate of more than £275 £275 £268
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 1095 1010 1412
Average hourly rate £23.50 £28.50 £31.50
Average hourly rate % change year-on-year
-17.54% -9.52%
90% offered a hourly rate of more than £12.50 £12.50 £13.00
10% offered a hourly rate of more than £47.50 £50.00 £47.00
UK excluding London average hourly rate £26.00 £30.00 £30.00
% change year-on-year
-13.33% -

Customer Segmentation
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Customer Segmentation across the England region as a proportion of the total demand within the Processes & Methodologies category.

Customer Segmentation Jobs Demand Trend in England

Customer Segmentation
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Customer Segmentation across the England region.

Customer Segmentation Daily Rate Trend in England

Customer Segmentation
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Customer Segmentation across the England region over the 3 months to 18 September 2014.

Customer Segmentation Daily Rate Histogram in England

Customer Segmentation
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Customer Segmentation across the England region.

Customer Segmentation Hourly Rate Trend in England

Customer Segmentation
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Customer Segmentation within the England region over the 3 months to 18 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -1 9 £400 +14.28% 4
West Midlands - 5 £388 -
South East -12 3 £465 +11.37%
East of England - - - -
North West - - - -
Customer Segmentation
UK

Customer Segmentation
Top 30 Related IT Skills in England

For the 6 months to 18 September 2014, IT contractor jobs across the England region citing Customer Segmentation also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Segmentation.

1 21 (56.76%) Analytics
2 20 (54.05%) Marketing
3 13 (35.14%) Analytical Skills
4 11 (29.73%) Data Analysis
5 10 (27.03%) Retail
5 10 (27.03%) SQL
5 10 (27.03%) SAS
5 10 (27.03%) Business Intelligence
6 9 (24.32%) SPSS
7 8 (21.62%) Finance
7 8 (21.62%) Statistical Analysis
8 7 (18.92%) Advertising
8 7 (18.92%) Data Mining
8 7 (18.92%) CRM
8 7 (18.92%) Customer Insight
9 6 (16.22%) Campaign Management
9 6 (16.22%) User Experience
9 6 (16.22%) Digital Marketing
9 6 (16.22%) Market Research
9 6 (16.22%) Project Management
10 5 (13.51%) SAP
10 5 (13.51%) Multimedia
10 5 (13.51%) Billing
10 5 (13.51%) Multivariate Testing
10 5 (13.51%) Predictive Modelling
10 5 (13.51%) Usability Testing
11 4 (10.81%) Banking
11 4 (10.81%) Statistics
11 4 (10.81%) Strategic Planning
11 4 (10.81%) Wi-Fi

Customer Segmentation
Top Related IT Skills in England by Category

For the 6 months to 18 September 2014, IT contractor jobs across the England region citing Customer Segmentation also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Segmentation. Up to 20 skills are shown per category.

Application Platforms
1 10 (27.03%) SAS
Applications
1 9 (24.32%) SPSS
Business Applications
1 3 (8.11%) SAP IS-U
2 2 (5.41%) SAP FI
2 2 (5.41%) SAP CRM
2 2 (5.41%) Google Analytics
2 2 (5.41%) SAP FI-CA
3 1 (2.70%) WebTrends
Communications & Networking
1 4 (10.81%) Wi-Fi
2 1 (2.70%) Intranet
2 1 (2.70%) Internet
Database & Business Intelligence
1 7 (18.92%) Data Mining
2 2 (5.41%) Data Warehouse
3 1 (2.70%) SQL Server
3 1 (2.70%) SAP BI
3 1 (2.70%) Base SAS
3 1 (2.70%) Oracle BI EE
3 1 (2.70%) Big Data
3 1 (2.70%) Amazon Redshift
General
1 20 (54.05%) Marketing
2 10 (27.03%) Retail
3 8 (21.62%) Finance
4 7 (18.92%) Advertising
5 5 (13.51%) Multimedia
5 5 (13.51%) Billing
6 4 (10.81%) Banking
7 3 (8.11%) Publishing
8 2 (5.41%) Retail Banking
9 1 (2.70%) Financial Institution
9 1 (2.70%) Back Office
9 1 (2.70%) Telecoms
Job Titles
1 15 (40.54%) Analyst
2 7 (18.92%) Data Analyst
3 4 (10.81%) Consultant
4 3 (8.11%) SAP Consultant
5 2 (5.41%) Business Architect
5 2 (5.41%) SAP FI Consultant
5 2 (5.41%) Data Modeller
5 2 (5.41%) Product Manager
5 2 (5.41%) Senior Data Analyst
5 2 (5.41%) Solutions Architect
5 2 (5.41%) MI Analyst
5 2 (5.41%) Architect
5 2 (5.41%) SAP ISU Consultant
5 2 (5.41%) CRM Analyst
5 2 (5.41%) Insight Analyst
5 2 (5.41%) Senior Insight Analyst
5 2 (5.41%) SPSS Analyst
5 2 (5.41%) User Experience Manager
5 2 (5.41%) Senior Analyst
5 2 (5.41%) Business Solution Architect
Miscellaneous
1 13 (35.14%) Analytical Skills
2 6 (16.22%) User Experience
3 4 (10.81%) Statistics
4 3 (8.11%) Data Conversion
5 2 (5.41%) Management Information System
5 2 (5.41%) FMCG
6 1 (2.70%) Visualisation
6 1 (2.70%) Digital Media
6 1 (2.70%) Mobile Banking
6 1 (2.70%) Economics
6 1 (2.70%) Credit Risk
6 1 (2.70%) Data Extraction
Processes & Methodologies
1 21 (56.76%) Analytics
2 11 (29.73%) Data Analysis
3 10 (27.03%) Business Intelligence
4 8 (21.62%) Statistical Analysis
5 7 (18.92%) CRM
5 7 (18.92%) Customer Insight
6 6 (16.22%) Campaign Management
6 6 (16.22%) Project Management
6 6 (16.22%) Market Research
6 6 (16.22%) Digital Marketing
7 5 (13.51%) Usability Testing
7 5 (13.51%) Multivariate Testing
7 5 (13.51%) Predictive Modelling
8 4 (10.81%) Strategic Planning
9 3 (8.11%) Migration
9 3 (8.11%) Online Marketing
9 3 (8.11%) Integration Testing
9 3 (8.11%) Campaign Analysis
9 3 (8.11%) Line Management
10 2 (5.41%) Mentoring
Programming Languages
1 10 (27.03%) SQL
2 3 (8.11%) Python
3 2 (5.41%) R
4 1 (2.70%) PHP
Qualifications
1 2 (5.41%) Degree
Vendors
1 5 (13.51%) SAP
2 2 (5.41%) Google
3 1 (2.70%) Tableau
3 1 (2.70%) Neolane
3 1 (2.70%) Oracle
3 1 (2.70%) Adobe
3 1 (2.70%) MicroStrategy
3 1 (2.70%) Alterian
3 1 (2.70%) Omniture
3 1 (2.70%) DoubleClick
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