The table below looks at the statistics for Customer Segmentation skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Customer Segmentation over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Customer Segmentation
Rank 570 558 546
Rank change year-on-year
-12 -12
Contract jobs citing Customer Segmentation 25 24 11
As % of all contract IT jobs located in the UK 0.045% 0.047% 0.022%
As % of the Processes & Methodologies category 0.061% 0.063% 0.031%
Number of daily rates quoted 20 11 6
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£475 £440 £213
Average daily rate % change year-on-year
+7.95% +107.05%
90% offered a daily rate of more than £400 £350 £200
10% offered a daily rate of more than £700 £475 £425
UK excluding London average daily rate £400 £440 £200
% change year-on-year
-9.09% +120.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
41096 38070 35468
As % of all contract IT jobs located in the UK 74.49% 73.77% 71.46%
Number of daily rates quoted 26903 23461 20857
Average daily rate £421 £400 £400
Average daily rate % change year-on-year
+5.12% -
90% offered a daily rate of more than £280 £270 £267
10% offered a daily rate of more than £580 £575 £575
UK excluding London average daily rate £388 £365 £365
% change year-on-year
+6.16% -
Number of hourly rates quoted 1109 1170 1452
Average hourly rate £24.00 £26.00 £30.00
Average hourly rate % change year-on-year
-7.69% -13.33%
90% offered a hourly rate of more than £11.50 £12.50 £12.50
10% offered a hourly rate of more than £47.50 £44.90 £45.00
UK excluding London average hourly rate £25.00 £27.00 £30.00
% change year-on-year
-7.40% -10.00%

Customer Segmentation
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Customer Segmentation within the UK as a proportion of the total demand within the Processes & Methodologies category.

Customer Segmentation Jobs Demand Trend in the UK

Customer Segmentation
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Customer Segmentation within the UK.

Customer Segmentation Daily Rate Trend in the UK

Customer Segmentation
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Customer Segmentation within the UK over the 3 months to 19 December 2014.

Customer Segmentation Daily Rate Histogram in the UK

Customer Segmentation
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Customer Segmentation within the UK.

Customer Segmentation Hourly Rate Trend in the UK

Customer Segmentation
Top 16 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Customer Segmentation within the UK over the 3 months to 19 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -29 25 £475 +7.95% 6
London +17 16 £500 +17.64% 4
West Yorkshire - 4 £400 -
Yorkshire - 4 £400 -
West Midlands - 2 - - 1
South East -27 1 - -
North West - 1 £425 -
Bexhill-On-Sea - - - -
East of England - - - -
Solihull - - - - 1
Walsall - - - -
Berkshire - - - -
Cheshire - - - -
East Sussex - - - -
Hertfordshire - - - -
Warwickshire - - - -

Customer Segmentation
Top 30 Related IT Skills

For the 6 months to 19 December 2014, IT contractor jobs within the UK citing Customer Segmentation also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Segmentation.

1 23 (53.49%) Finance
2 18 (41.86%) Marketing
3 17 (39.53%) SQL
3 17 (39.53%) Analytics
4 16 (37.21%) CRM
5 15 (34.88%) Analytical Skills
6 14 (32.56%) SAS
7 11 (25.58%) Retail
8 10 (23.26%) Customer Insight
9 9 (20.93%) Data Warehouse
9 9 (20.93%) Statistical Analysis
10 8 (18.60%) Data Modelling
10 8 (18.60%) Customer Analysis
11 6 (13.95%) Python
11 6 (13.95%) Business Intelligence
12 5 (11.63%) SPSS
12 5 (11.63%) SAP
12 5 (11.63%) Data Analysis
12 5 (11.63%) Digital Marketing
12 5 (11.63%) Online Marketing
13 4 (9.30%) R
13 4 (9.30%) Performance Monitoring
13 4 (9.30%) Integration Testing
13 4 (9.30%) SAP IS-U
13 4 (9.30%) Data Conversion
13 4 (9.30%) Billing
13 4 (9.30%) Web Analytics
13 4 (9.30%) SEO
13 4 (9.30%) Migration
13 4 (9.30%) Project Management

Customer Segmentation
Top Related IT Skills by Category

For the 6 months to 19 December 2014, IT contractor jobs within the UK citing Customer Segmentation also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Segmentation. Up to 20 skills are shown per category.

Application Platforms
1 14 (32.56%) SAS
Applications
1 5 (11.63%) SPSS
Business Applications
1 4 (9.30%) SAP IS-U
2 2 (4.65%) SAP FI-CA
2 2 (4.65%) SAP FI
3 1 (2.33%) WebTrends
3 1 (2.33%) SAP CRM
3 1 (2.33%) Google Analytics
Database & Business Intelligence
1 9 (20.93%) Data Warehouse
2 2 (4.65%) Big Data
3 1 (2.33%) SQL Server
3 1 (2.33%) Base SAS
3 1 (2.33%) Amazon Redshift
General
1 23 (53.49%) Finance
2 18 (41.86%) Marketing
3 11 (25.58%) Retail
4 4 (9.30%) Billing
5 3 (6.98%) Games
5 3 (6.98%) Advertising
5 3 (6.98%) Multimedia
6 1 (2.33%) Financial Institution
6 1 (2.33%) Retail Banking
6 1 (2.33%) Banking
Job Titles
1 24 (55.81%) Analyst
2 10 (23.26%) Data Analyst
3 8 (18.60%) Consultant
4 5 (11.63%) Senior Analyst
5 4 (9.30%) Insight Analyst
5 4 (9.30%) Senior Data Analyst
5 4 (9.30%) CRM Consultant
5 4 (9.30%) SAP Consultant
6 3 (6.98%) Business Analyst
6 3 (6.98%) SAP FI Consultant
6 3 (6.98%) SAP ISU Consultant
6 3 (6.98%) MI Analyst
6 3 (6.98%) Customer Analyst
6 3 (6.98%) SQL Data Analyst
7 2 (4.65%) Senior Insight Analyst
8 1 (2.33%) Research Analyst
8 1 (2.33%) Marketing Manager
8 1 (2.33%) CRM Manager
8 1 (2.33%) Customer Insight Analyst
8 1 (2.33%) User Experience Manager
Miscellaneous
1 15 (34.88%) Analytical Skills
2 4 (9.30%) Data Conversion
3 2 (4.65%) User Experience
3 2 (4.65%) Online Games
4 1 (2.33%) Management Information System
4 1 (2.33%) Economics
4 1 (2.33%) Data Extraction
4 1 (2.33%) Mathematics
4 1 (2.33%) Copywriting
4 1 (2.33%) Credit Risk
4 1 (2.33%) Visualisation
Processes & Methodologies
1 17 (39.53%) Analytics
2 16 (37.21%) CRM
3 10 (23.26%) Customer Insight
4 9 (20.93%) Statistical Analysis
5 8 (18.60%) Data Modelling
5 8 (18.60%) Customer Analysis
6 6 (13.95%) Business Intelligence
7 5 (11.63%) Data Analysis
7 5 (11.63%) Digital Marketing
7 5 (11.63%) Online Marketing
8 4 (9.30%) Performance Monitoring
8 4 (9.30%) Integration Testing
8 4 (9.30%) Web Analytics
8 4 (9.30%) SEO
8 4 (9.30%) Migration
8 4 (9.30%) Project Management
8 4 (9.30%) E-Commerce
9 3 (6.98%) Project Planning
9 3 (6.98%) Direct Marketing
9 3 (6.98%) Mentoring
Programming Languages
1 17 (39.53%) SQL
2 6 (13.95%) Python
3 4 (9.30%) R
4 1 (2.33%) PHP
4 1 (2.33%) VBA
4 1 (2.33%) SAS Macro
Qualifications
1 2 (4.65%) Degree
Vendors
1 5 (11.63%) SAP
2 1 (2.33%) Adobe
2 1 (2.33%) MicroStrategy
2 1 (2.33%) Oracle
2 1 (2.33%) Google
2 1 (2.33%) Neolane
2 1 (2.33%) Tableau